CourtReserve Unscripted with Ashley Owens

After nearly a decade of being proudly bootstrapped, CourtReserve is taking the next step in its journey. In this episode of Unscripted, CourtReserve Founders Tim Owens and Ashley Owens discuss the company’s new partnership with a growth investor and what it means for the future of club management software. Tim shares a transparent look into how CourtReserve is fueling growth while protecting the...

In this episode of Unscripted, Ashley sits down with Adam Howe, Director of Product Enablement at GoTab to explore how flexible point-of-sale technology is helping pickleball, tennis, and padel clubs simplify food & beverage operations and deliver smoother guest experiences. Adam shares his journey from managing large brewery and entertainment venues to joining GoTab, where he now helps operat...

Ever wonder how new CourtReserve features get built — or how your ideas make it from the official Idea Board to your club’s dashboard? In this episode, Ashley Owens sits down with Kim Lehman, our elite Senior Product Owner, to take you behind the scenes of CourtReserve’s product development process — from brainstorming and prioritizing feature ideas to turning them into the tools that clubs use ev...

Ever wonder what it’s like to run tennis programs when the US Open takes over your backyard? In this episode of the CourtReserve Unscripted Podcast, host Ashley Owens sits down with Dale Evans, Director of Tennis Operations at the USTA Billie Jean King National Tennis Center, to talk about what really goes on behind the scenes during one of the biggest events in the sport. In this episode, you’ll...

What’s driving the future of tennis, pickleball, and padel clubs? In this exclusive interview, Jarrett Chirico, Founder of The Directors’ Club and Director of Racquets at Royal Oaks Country Club, sits down with Ashely Owens from CourtReserve. This conversation offers candid insights on how racquet sports and club leadership are evolving — and what directors, pros, and GMs can learn from it. From t...

In this episode, DUPR CEO Tito Machado explains the real challenges facing racquet sports ratings, programming, and global growth — and what every club owner, coach, director, or racquet sports enthusiast needs to know. Here’s what you’ll learn:✅ The truth behind DUPR ratings – Why inflation & deflation issues were hurting players and how they fixed it. ✅ UTR vs DUPR – Why UTR’s new scale me...

What makes a pickleball program succeed—or flop? In this interview with Suzee Anderson, we dive deep into the real strategies behind coaching, programming, and club growth. From learning why some events fail, to creating structured coaching academies, you’ll discover how to build a thriving pickleball community. What You’ll Learn in This Video: How to test, collect data, and adjust your pickleball...

From opening the first indoor pickleball facility in Maryland to launching over 35 locations nationwide, the story of Dill Dinkers is a masterclass in pickleball business growth. In this exclusive interview, Co-Founder & CEO of Dill Dinkers, Will Richards, shares the proven strategies, systems, and lessons behind their explosive growth:- Building a pickleball franchise & regional developer...

Join Jorge Capestany — a legend in the tennis and pickleball coaching world and a true authority in racquet sports education — for an exclusive walkthrough of his platforms (TennisDrills.tv and PickleballDrillsHQ.com) transforming how clubs teach, train, and grow. Additional Links: https://tennisdrills.tv/courses/courtreserve/

In this episode, Ashley sits down with Katie Nimitz from My Journey Pickleball to explore how the DUPRCoach app and the My DUPR Coach app are reshaping the pickleball landscape for clubs, coaches, and players everywhere. Discover how pickleball clubs are using coach-assigned ratings to increase player engagement, streamline skill assessment, and grow their community — with tools that work for recr...

In this fun and insightful episode, international tennis coach Bill Riddle sits down with Ashley to talk all things racquet sports, college athletics, and the future of the game. From building successful tennis and pickleball clubs to mentoring the next generation of racquet sports professionals, Bill shares real-world advice, humor, and heart. Topics covered in this video:- Updates from Middle Te...

David Johnson (IAPPF) joins Ashley, co-owner of CourtReserve , for an unedited conversation on the business realities of running and growing a pickleball club. In this special edition of CourtReserve Unscripted, they dive into: • Why many pickleball clubs struggle to scale • Common mistakes clubs make when managing operations and member growth • Practical strategies to improve your facility’s succ...