Course Lab: Lessons from Successful Online Course Creators

Special "business revenue leak checklist" offer , free at http://www.mrse.co/leak . Ellen Finkelstein is the founder of Change the World Marketing , a company that helps experts learn to share their knowledge through online products and courses. After using her own four-point process successfully for years, she decided to teach others how to do the same.      In this episode, Danny, Abe and Ellen...

Special "business revenue leak checklist" offer , free at http://www.mrse.co/leak . Bradley Morris is the founder and CEO of Majik Media , a company that helps course creators and coaches produce highly engaging content. Since 2007, when his first-ever video went viral, he has been studying how and why people consume information as well as what keeps them engaged and eager for more.      In this e...

Special "business revenue leak checklist" offer , free at http://www.mrse.co/leak . Joel Erway is the creator of The Webinar Agency , a company that helps course creators and coaches create webinars to boost sales. He is the author of High Ticket Courses and hosts two weekly podcasts highlighting his proven methods of crafting high-converting offers.      In this episode, Danny, Abe and Joel walk...

Special "business revenue leak checklist" offer , free at http://www.mrse.co/leak . Gini Dietrich is the founder and CEO of Armand Deitrich , an integrated marketing communications firm based in Chicago and Spin Sucks , a PR and marketing blog and consulting site. As course creators, we often start with a course that we turn into a more robust business. We then scale that business into something l...

Special "business revenue leak checklist" offer , free at http://www.mrse.co/leak . Tad Hargrave is the founder of Marketing for Hippies , a company that teaches ethical marketing strategies to business owners. Traditional marketing techniques can feel outright icky to some business owners, so how can you get course recognition without feeling smarmy?      In this episode of Course Lab , Danny, Ab...

Special "business revenue leak checklist" offer , free at http://www.mrse.co/leak . Dr. John Austin is the founder of Reaching Results , a company designed to help business leaders improve safety and leadership. For over 25 years, John has applied his extensive knowledge of behavioral science in the creation of his courses to increase engagement and promote real behavior change, which results in a...

Special "business revenue leak checklist" offer , free at http://www.mrse.co/leak . Jeff Perry is the founder of More Than Engineering , a company that helps purpose-driven engineers and tech professionals make intentional career transitions that facilitate growth and development in their professional and personal lives. It’s important to meet clients where they are without judgement and without b...

Special "business revenue leak checklist" offer , free at http://www.mrse.co/leak .       Mary Duggan is the founder of Cockleshell Creative , a company that creates interactive, personal development courses that cater to overwhelmed, creative-minded clients. Investing in a little up-front market research, she found true passion and just the right pieces to put together an incredibly successful co...

Special "business revenue leak checklist" offer , free at http://www.mrse.co/leak . Ian Roberts has created a number of successful online courses using instructional methods developed over his many years of teaching in-person workshops. He starts off with what he calls “insanely simple” steps and gives students enough time to assimilate new skills, building confidence and momentum. Those ingredien...

Special "business revenue leak checklist" offer , free at http://www.mrse.co/leak . How do you create an online course about DNA and genealogy and make it interesting and understandable to people? First, you become an expert in the field and start your own DNA education company. You work with DNA tests that people have taken and use the results to help them better understand their family history....

Special "business revenue leak checklist" offer , free at http://www.mrse.co/leak .  Creating a successful course requires attention to market demand, but how do you know what that demand is, and how can you provide solutions within a client’s comfort zone? Sometimes the missing piece is a little outside of where you are looking. Mary Williams , founder of Sensible Woo , discovered opportunities t...

Special "business revenue leak checklist" offer , free at http://www.mrse.co/leak . You listen to Course Lab because you want to learn how to make online courses that are more impactful for your students and successful for you.      Danny Iny and Abe Crystal appreciate the opportunity to really dive into the design of a course to help you take away what’s most relevant for your own courses. That’s...

Special "business revenue leak checklist" offer , free at http://www.mrse.co/leak . Mel Stanley, founder of FirstWoman.rocks , knew that she had to pivot really quickly when her revenue streams dried up due to the pandemic. When she stopped panicking, she successfully created her virtual coaching practice.       Mel is the creator of the course, Brand for Success , which is designed to create mean...

Special "business revenue leak checklist" offer , free at http://www.mrse.co/leak . Sharon Richmond, founder of Leading Large and creator of the course Candid Conversation , isn’t locked into a specific mental model of what a course should be, how to start designing it, or how to implement a course. She has an interesting approach that all course creators should start with – identify the hard and...

Special "business revenue leak checklist" offer , free at http://www.mrse.co/leak . When Trevor Page, founder of Crafty Codr Inc. and course creator at Coders Campus, discovered he had a knack for teaching, he decided to venture into entrepreneurship, leaving his coding job. He founded his company and launched the website, Coders Campus, where he offers the free 4-week course, The Java Beginner’s...

Special "business revenue leak checklist" offer , free at http://www.mrse.co/leak . To Abe Crystal, CEO of the online course platform Ruzuku, books are written to be read.  Trying to simply translate a book directly into a video course may wind up creating something that’s too long, too digressive. So what should you do instead? You need a fresh approach to how to fit courses into your business. A...

Special "business revenue leak checklist" offer , free at http://www.mrse.co/leak . Episode summary: All the Necessary Elements for Transformation (Melinda Cohan) Most coaches don't like running a business, so Melinda Cohan, co-founder of Coaches Console , created a technology platform to help coaches do so, combining it with unparalleled coaching and training, so new and new-ish coaches can lever...

Special "business revenue leak checklist" offer , free at http://www.mrse.co/leak . Episode summary: How Students’ Lived Experiences Lead to Innovative Course Design (Sara Eisenberg): The feeling of a broken world and Sara Eisenberg’s own experience as an activist were drivers in the creation of her four-week online course, Radical Inclusion Immersion , which helps attendees deconstruct their bias...

Special "business revenue leak checklist" offer , free at http://www.mrse.co/leak . Conventional wisdom might say that Jackie’s experiential course material must be taught at an in-person retreat, but Jackie has developed a method that enables her to bring that material to a group online. This method forms the basis of her six-week online course “ Purpose, Values & Vision, ” in which Jackie he...

Special "business revenue leak checklist" offer , free at http://www.mrse.co/leak . Episode summary: How do you create an engaging course that students will actually finish? If that’s a question you constantly ask yourself, we’d like you to meet Gayle Van Gils . After spending 25 plus years teaching meditation to individuals and teams, and delving into the neuroscience behind habit change, Gail de...

Special "business revenue leak checklist" offer , free at http://www.mrse.co/leak . Episode summary: How do you create an exciting and dynamic online course that provides a laser-focused and streamlined online learning experience for your students? Rebecca Cuevas is the expert who will help you set up your course so that students can actually learn from it. And even better, she’ll show you a metho...

Special "business revenue leak checklist" offer , free at http://www.mrse.co/leak . Episode summary: Believe it or not, many highly skilled musicians suffer from performance anxiety. Or they can play well in practice but fall short of their potential when they play for others. This was the problem that Mark Morley-Fletcher set out to solve for himself and, in the process, developed a hugely popula...

Special "business revenue leak checklist" offer , free at http://www.mrse.co/leak . Episode summary: Is it really possible to create a hugely successful course in a highly saturated niche? Turns out, it IS possible, and Jill Cruz is living proof of it. As a weight loss coach and Board-Certified Nutrition Specialist, Jill is in one of the most saturated niches around, and yet she’s managed to creat...

Special "business revenue leak checklist" offer , free at http://www.mrse.co/leak . Episode summary: Dr. G is the go-to media expert on creating resilience in your community, your team, even your own family. And she’s bringing her expertise to Course Lab.  Dr. G’s online course, “ Change the Behavior in You ” teaches the path of change, without dictating the particular behavior you must work on. T...

Special "business revenue leak checklist" offer , free at http://www.mrse.co/leak . Episode summary: How do you create an online course about DNA and genealogy and make it interesting and understandable to people? First, you become an expert in the field and start your own DNA education company. You work with DNA tests that people have taken and use the results to help them better understand their...