Course Income Secrets

You’ve seen the videos from top leaders with their consistent feel, intro and trailers right? Maybe you think you need a whole team of people or a few days to create videos like that. Well, you’re not wrong that you could do it with a team of with a lot of time on your hands. What if I told you that you didn’t need any of that to create videos like the top leaders do? That’s right, you can create...

Can you imagine how long it would take you to create 3 or 5 different videos by editing one? Imagine you recorded a 30 or 60 minute video and posted it to YouTube or Facebook and then you want to post it on LinkedIn, Twitter, Instagram or in stories? Well you can’t, at least not without editing that video so it fits in the limits of that particular post format. For example, Instagram Reels has a m...

If there’s one thing that almost all online marketers fail to do when they start is to define their avatar! I don’t know what it is about that relatively simple process but I’m just as much at fault for not doing it. Sure, I had a general idea of who my target market was but I never took the time to really define my avatar! If you have not yet either, then this blog post is definitely for you and...

We’ve come to the end of the the truth about attraction marketing! Well, maybe not the end of attraction marketing, but at least the end of the 5 truths in my ebook. Get your copy at https://attractionmarketingtruth.com and check the last 4 episodes for each truth. The 5 Simplest Social Media Organic Steps to Getting the Sale are setup your profile, post every day, engage on posts, have conversati...

I know you’ve heard about having conversations with your prospects or leads from everyone! It’s no surprise since it’s the only way to get any sales where you are starting out. Not sure about you, but I sure dream of the day where I get sales without having to do that like those top leaders do and promise I can too! But is it really just about having random conversations with random people? It’s n...

Now that our profile is setup right and we are using the right words on our posts, let’s talk about engagement. As you probably already know, if you don’t comment and react to other people’s posts on Facebook, chances are no one will engage on your posts either. Doesn’t matter how amazing the posts are, Facebook will just not show your posts on other people’s feeds which means no one will see your...

Part 2 of this 5 part series is about your daily activity to post. Sure, you can post only once a week or 3 times a week if you like but posting at least once a day is recommended. If you don’t have the time to do that every day, you use scheduling tools to batch create your content but be aware that Facebook knows you are doing that and will not share your posts as much. The most important thing...

In online marketing, the most important thing to master is Attraction Marketing. You definitely do not want to spend all your time prospecting but rather have people reach out to you instead. Of course, that can only happen if they know what you offer and how it will help them. Because social media is all about building relationships, it makes it a little tricky to get that to happen. After you’ve...

One of the most difficult tasks you’ll have as a Course creator is the copywriting! I don’t mean writing the course content, but rather the course marketing material. The main reason that this is so difficult is that, as educators, we aren’t marketers and we have a difficult time thinking that way. I believe it’s because we think our language is the right language and we forget that the students w...

I don’t know about you but I’ve been hearing about AI and ChatGPT all over the place. I first heard about it from my favorite online Marketer, Russell Brunson. He said that he asked ChatGPT to write him a love letter to his wife and it was really good! I was like, what the heck is ChatGPT??? So I looked it up. I was completely blown away at what was possible and as a programmer saw all sorts of wa...

I remember when I first started online, I thought I’d be rich in 30 days or 90 days at most! I mean, the leaders told me it was possible because others had done it that fast, so why not me right? Maybe you’ve been told the same thing, and before you go and think it’s a lit they told you, it’s important to understand why. I can tell you why you weren’t able to achieve it as fast as they told you it...

The other day on one of my stories, I was talking about the memory process and why it takes time for us to remember something new. I knew from past experience and from other sources that there was a reason why marketing was the way it was but found this research pretty interesting. For instance, you surely know that repetition is one of the most common ways we learn something new but do you know w...

I bet you were promised it was going to be easy to get strangers on Facebook to buy from you, right? Yeah, I was too – or at least, I interpreted what was told to me that way! I got seduced by the savvy promises of post content every day for a year and your life will change! Heck, I was sure I’d be the exception that would quite my job in 90 days! How about you, is that what you thought too? What...

One of the most important things to understand if you want to generate online income using social media is Attraction Marketing. Without any understanding of Attraction Marketing, you’ll just do what the gurus tell you and not understand how to scale. It might not surprise you that any business needs to be able to scale it’s activities so generate more income. What might surprise you is that most...

This is super exciting to me, as a programmer, to see the kinds of things AI Copywriting can do. I’ve started using Clever AI Copy to generate emails, funnel headings and text and even this blog post. Check it out, I generate the follow blog post using this input: Write me a blog post. Title: How can you Use Clever AI Copy to Generate your Marketing Material? Headings to include: - What AI is - Wh...

I love MLSP Business Center and I love Webinarjam but they don’t play together normally. I’ve been using Zoom to do webinars and to be honest, it’s missing a lot of features that you’d expect from a webinar platform. That’s to be expected I guess since Zoom was really a meeting platform and it does that really well. So when they added Webinar capabilities, it was great news for those who love it’s...

I’m sure you’ve seen your share of digital courses with videos only, I know I have but everyone learns differently. It’s important to cater to those different types of learning experiences if you want to have more students in your course. Personally, I love videos and audios which is why most of my courses are video only with the ability to download the audios from them. BTW, did you know that on...

With the new year upon us, it’s time to look at what you need to make it big in 2023! I bet you’ve heard by now that the e-learning industry is where you have to be focusing on. Seriously, billions are being spent on digital courses and platforms. Everyone now uses the internet to learn and you should get a piece of that pie! How long does it take to create a course? Obviously, that depends a lot...

Now that 2022 is coming to an end, it’s time to think of 2023! What better way to focus on the New Year than to think about best way to grow your audience! Let’s face it, if you don’t have an audience that knows, likes and trusts you, you don’t have a business! But it’s not that hard to get there, if you do the right things… What do the gurus tell you to do? It’s pretty consistent out there in the...

If there’s one thing I’ve learned over the last 7 year online, it’s this… You’re wasting your time if you are only engaging on the posts in your Facebook feed! I’ve been learning that the most important thing you need to do if to find new prospects daily! And if you’re not using Active Group Users software to find them (learn more at https://workshop.jsgagnon.com), then you’re wasting a lot of tim...

If you’re just starting out I imagine you wouldn’t know what I’m talking about. But if you’ve been at it for a while, I’m sure you know how important it is that you gain the trust of your audience. To be honest, that’s something I never really believed that much when I got started way back in 2015! I thought it was all about have a quality product that people needed and that was it! Boy was I wron...

We all start building our online business to get sales and all leaders tell us to not focus on that. I gotta tell you from experience that it’s probably the hardest thing to do! I also have to tell you that it’s very true that if you’re always thinking about making money, you won’t! So, how do you stop obsessing over money and still get there? The Know, Like & Trust Ladder What I found that is the...

If there’s one thing that’s constantly changing, it’s Facebook Ads and how to create Ads there. But, so far, the best way to get bellow penny views on your videos has not changed. It’s still very easy to get 10-50 views per penny if you know how. Imagine getting 10,000 video views for just $20 – or even $10! What are video views really? Of course, a video view isn’t always something that’s worth m...

Finding content ideas is a very common struggle with online marketers using social media! I know I always wonder what to post next and I’ve used many different tactics to find content ideas. Recently though, I found this new way to find content ideas that was staring me right in the face! Pretty crazy and quite easy to use I tell ya! Why would you need content ideas? I guess we start with clarifyi...

I’m sure you know how important it is to use new social media platform features early on. YouTube shorts are certainly no exception and it’s been around for a while too, since July 2021 for everyone. You might be feeling like you’re posting on lots of other platforms already, so why a new platform? The good news is that you can re-purpose videos from other platforms too, although it’s always best...