Content Jefe

Getting started with coaching or being a coach comes with some struggles.   Am I even a coach?  How do I build authority? How much do I charge?  How do I raise my rates?  How do I deal with negative outcomes or unhappy clients?     In this fun episode, we share some insights and some tips that can help anyone getting started with coaching or for those who have be...

There’s an ugly side to being your own boss and owning your own business.   Aside from the trolls, the struggles of self-management,!organizing, and scheduling…   One day you wake up and realize, I am the problem. I’ve been blaming my boss, I’ve been blaming my coworkers, but I’m the one with the limiting beliefs, The bad habits, The hangups.  You're forced to deal with things like:...

Veronica finally convinced Studio Steve to start creating vertical videos and in this episode, the dynamic duo shares the results from an experiment of posting 30 Reels and Tik Tok vertical videos in 30 days.   Do you have a vertical video strategy for your content? Are you (like Studio Steve) hard to convince to hop on the Tik Tok trend?   Do you think short format video is here to stay...

You can start making money collaborating with businesses and brands sooner than you think. We’ll be sharing very juicy information in this episode… and whether you’re new on social media or have been on social media and have a good amount of followers, these tips will be very valuable. Stay with us until the end, and also do your amiga a favor and subscribe or follow the podcast right there where...

Manipulation!   Wearing Masks! Deception! To what lengths are you willing to go to build a cult-like following? In this fun episode, we're going to put our ethics aside for a moment and discuss the deceptive inner workings of marketing.   Want to join us?  Don't worry, no one will know 😉! 📚Books mentioned in this episode (by Robert Green) 48 Laws of Power  https://amzn.to/3zJ...

There are two different ways to start a podcast – with a strategy and without a strategy. In this episode, Veronica and Studio Steve discuss both methods and share tips for developing a strong podcast strategy. Having a strategy in place will not only help you to generate leads, network, and build brand authority.  But it will also help your podcast to actually be discovered by listeners. GET...

If you have zero or very few followers on social media, developing a content strategy can be very intimidating. Where do you even start? How do you know what content is going to help your business? Should you make videos, podcasts, posts, etc? In this fun and informative episode Studio Steve and Veronica discuss strategies and tips for getting started that you can put into practice today that will...

🔥🤯🤬 With so many HOT issues being discussed on social media every other week, what stance should you take as an online business owner?     Is it better to take a pause or to take a stance?     In what cases do you have a responsibility to your community to share your views?   In this episode, we discuss the three approaches you can take and share the one we mo...

We’ve all had FOMO from content creators and biz owners who suddenly go viral on TikTok or YouTube. But what if going viral could actually HURT your business, or not really doing anything to help it? In this episode, Veronica and Studio Steve talk all things VIRAL. They share their own experience with a viral piece of content, and they give actionable tips to prepare yourself for that inevitable m...

Hello Jefe! In this episode, we talk about the DANGERS of DIY-ing your content creation. Okay, we’re exaggerating a little bit, but trust us when we say DIY-ing is costing you money and slowing down your growth. It’s a hard truth that many online business owners have to DIY everything when we’re first starting out.  But the sooner we can begin to outsource our tasks, the sooner we will see bu...

Batch recording your content is the only way to go when it comes to maximizing efficiency and performance. In this helpful episode, Steve Studio talks the shop and shares batch recording techniques and tips that you can start experimenting with to up your content game and truly become a Content Jefe. ** Say hi🤗 on Social ** Instagram https://www.instagram.com/podsoundschool/ Twitter https://www.t...

Content strategy is a lot more than understanding the demographics of your ideal audience.  It’s more than choosing which platforms to regularly post content to.  It’s also about understanding how your content works holistically with your marketing and sales strategy. In this Episode Studio Steve shares his 2 groups of content platforms and how understanding these different groups will h...

There’s nothing better to build the know-like-trust factor with your people than a podcast.  But an equally important benefit of having a podcast for your online business is how it can BOOST your social media. ⭐It will give you more content to post and to repurpose ⭐Maximize your content creation efforts ⭐Grab clips from your podcast episodes ⭐OR Jump on a LIVE or and IG Story before or a...

Creating an online course that can drive real results for your students is no easy task.  And since we’re in the smack dab middle of doing it ourselves (ONCE AGAIN!), we thought this the perfect opportunity to talk some shop with you about what goes into creating an online course. In this episode Studio Steve covers the three things he believes you need: ⭐ Your Course Promise ⭐ Your Hosting...

Creating and launching an online course can be MUY overwhelming and challenging, but it can also be MUCHO lucrative and rewarding. In this episode you’ll learn: ⭐The good & bad, the beautiful & ugly about online course creation. ⭐A bit about the 1 billion-dollar online course industry ⭐Steps you can take to start your own online course ⭐Two different launch strategies you can use to se...

Before we get going with some mic-dropping, biz-boosting, mind-expanding fanciness.  Let’s take one more episode to define what we mean when we say Content Jefe. A Content Jefe is someone who: ⭐ Always attaches a lead generation or sales funnel link to every piece of free content ⭐ Understands and takes advantage of the power of repurposing ⭐ Utilizes time-blocking and crafty strategy to m...

In this introductory episode, you'll meet your Hosts and fellow entrepreneur/content nerds, Veronica and Studio Steve of the Pod Sound School .  Over the last 3 and half years, they have established a business, built an audience and community, enrolled over 150 students, and worked with clients and brands with a central purpose -- to give people a voice and unlock their creative powers. ...

We're the Pod Sound School.  If you're meeting us here for the first time, I'm Veronica and my co-host and partner in crime is Studio Steve.   We're thrilled to be starting a fresh new baby podcast.  And we have BIG ambitions for this one.  Come along the wide ride with us while we pursue the path to Better Content and More Money.