Ian Peterman
Conscious Design Podcast™
Sustainability should support people, our planet, and be profitable. Ian Peterman, leading expert in Conscious Design, legacy branding, and product development, shares his personal experience as well as interviews forward thinkers, designers, and entrepreneurs on how to make a better world through conscious design. Join us for weekly episodes packed with unique perspectives and innovative ideas.
Author
Ian Peterman
Category
Podcast website
Latest episode
Jan 7, 2026
Where to listen?
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Episodes
The Life Cycle of Products with Amie Hansen of BRINGIT Bags 26.10.2022 41:34
Welcome to another episode of Conscious Design podcast, today Ian welcomes Amie Hansen, who starts off by telling a bit about herself. Amie also shares where the vision for his company came from. Amie and Ian then talk about the life cycle of many products and the different durability issues. Amie then explains the cycle of buying things only for them to be used once or maybe even never and how he...
The Laces Program and Shoe Recycle with Max Justus of Grounded People 17.10.2022 22:45
Welcome back to yet another episode of the Conscious Design Podcast and today the guest is Max Justus. Max starts off by a little introduction to what he does and what his company does. Max then describes the need to fight against fast fashion and what he utilizes to make his products more sustainable and attractive for the broader audience. Max then describes how he also managed to modernize his...
Green Medicine with Fred Parent of GÜDPHORIA 07.10.2022 1:04:34
Welcome to the Conscious Design Podcast and today Ian welcomes Fred Parent who first introduces himself and the company and what exactly they do. Ian and Fred both share their observations of how company structures are slowly shifting and making business more efficient and able to solve more obstacles than before. Fred and Ian also talk about the development of using hemp as a potential product fo...
Going Organic with Laura Baum of Laura's Botanicals LLC 29.09.2022 37:13
Welcome to another episode of the Conscious Design Podcast and today’s guest is Laura Baum. Laura starts off by a little introduction of what she does. She continues about what her main mission is and how that inspired her to start her business. Laura then expands more on the idea that providing an experience with your product is very valuable for many customers. Laura then explains what part of h...
Sustainability and Woodworking with Dennis Marechal 22.09.2022 21:23
Welcome to another episode of the Conscious Design Podcast and today Ian welcomes Dennis Marechal. Dennis starts off with a bit of background and what got him into woodwork. Then Dennis continues to explain a bit about what new materials he has been experimenting with. Dennis and Ian both discuss the importance of a story behind your product and how that affects how consumers will perceive it. Den...
The Hardships of Renewable Entrepreneurs with Kevin Wolf of Wind Harvest 15.09.2022 51:10
Today Ian welcomes Kevin Wolf as a guest on his show. Kevin starts us off with a little backstory and introduction of the company and talks more about what they actually do. Kevin also specifies what makes their technology so special. Kevin then talks even more about the technology and reveals which two details make their model better than everybody else’s. Kevin and Ian then talk about the hardsh...
Need for Culture to Change with Andrew Gaines of Inspiring Transition 09.09.2022 32:28
Welcome to another episode of the Conscious Design Podcast and today Ian welcomes Andrew Gaines. He introduces himself briefly and provides a short background of what he does. Andrew then by using an illustration talks about the current system we have and what needs to change. Andrew then talks more about the need for culture to change, in order for progress to be ready and we can move to a greene...
The Importance of Human Touch in Business with Revi Schlesinger 02.09.2022 42:28
Today in the Conscious Design Podcast Ian welcomes Revi Schlesinger. Revi starts by talking about where exactly her journey started and what has she learned during the way that helped her in her career. Revi also talks about her youth and how she realized in what industry she wanted to operate and how to fix it for the better, which provided her motivation to get better. Revi and Ian both discuss...
Measured Innovation with Ben Bensaou of INSEAD 2/2 27.08.2022 40:43
Today Ian welcomes Ben Bensaou on his Conscious Podcast Show. Another aspect of innovation, based on Ben, is never being too long in your comfort zone and deriving value from different inputs. Another point that is mentioned is that it is important to fully analyze things before making a decisive decision. In the guest outro Ben shares some final thoughts and departs. Parts: 0:00 – Rotation Of Job...
Measured Innovation with Ben Bensaou of INSEAD 1/2 25.08.2022 27:26
Today Ian welcomes Ben Bensaou on his Conscious Podcast Show. Ben starts off by a brief explanation of what he does and why and a little backstory to everything. Ben then talks about how innovation doesn’t have to be fast and unpredicted but can be controlled with more emphasis on careful steps. Ben then explains the importance of actually acting up to what you promised or want to do, as one of th...
Innovative Solutions with Daniel Booy of Altum Engineering LTD 18.08.2022 41:08
Welcome to another episode of the Conscious Design Podcast and today Ian is talking to Daniel Booy. Daniel starts off with a brief introduction and a bit about his journey. Daniel then talks more about the technology behind his company and how it manages to combine sustainability and cooling or heating of large buildings. Daniel then talks about how he goes about the initial assessment of any proj...
What Motivated Cathy Skinner of NxGen Port to Research and Focus on Cancer 11.08.2022 24:19
Today Ian welcomes Cathy Skinner to the Conscious Podcast. Cathy starts off with a origin story and what motivated her to research and focus on cancer. Cathy then explains her thinking on an example and how her product can monitor and diagnose the patient much more efficiently. She also talks about the advantage of providing a better treatment overall. Cathy also explains the contribution of the p...
The Process of Becoming Sustainable with Shannon Lohr of Factory45 05.08.2022 31:17
Today Ian welcomes Shannon Lohr on the Conscious Design Podcast. Shannon starts by introducing her company and what they do as a brand. Shannon then shares more about the process of becoming sustainable and the timespan in which it is possible. Ian and Shannon then talk about who exactly is the customer base of the company. Shannon then specifies what makes their production process sustainable. Sh...
The Rise of Popularity in the Interest for Remote Jobs with Jeffrey Mrizek 2/2 31.07.2022 34:54
Welcome back to the second part of the episode with Ian and Jeffrey. They start off by discussing emotional intelligence and how it is becoming a must in a modern workplace. Ian and Jeffrey also discuss that today people are judged on different, less significant criteria, so it creates a more open and inclusive work space. Ian and Jeffrey then discuss how you should think about the digital impact...
The Rise in the Interest for Remote Jobs with Jeffrey Mrizek 1/2 28.07.2022 28:00
Welcome back to another episode of the Conscious Design Podcast. Today Ian welcomes Jeffrey Mrizek on the show. Jeffrey starts with a brief introduction to his company and what they actually do. Jeffrey then discussed the new phenomenon and rise of popularity in the interest for remote jobs or digital nomads. Jeffrey then explains what led to the birth of this new digital age and what inputs made...
The Specific Advancements with Fuels for Airplanes with Naresh Kumar of FlyZero 14.07.2022 46:18
Today Ian welcomes Naresh Kumar in his show. Naresh starts off talking a bit about his journey and how he became the head of sustainability and what that title means. Naresh then talks more about the goals and innovations in the area of emission reduction in the world of airplanes. Ian and Naresh then talk a bit more about specific advancements with fuels for airplanes. After the short announcemen...
Interview with Daniela de Sá of Najha Fashion on How a Human Touch is Needed in Fashion 06.07.2022 35:56
Welcome to another episode of Conscious Design Podcast and today Ian is joined by Daniela who starts us off with a short introduction about herself and her business. Daniela then talks about the importance of thinking a bit into the future and seeing possible opportunities and what you might like doing, even if today it might seem like a crazy idea. She connects this to how that helped her get her...
Interview with Allie Sutton and Phyllis Levine of Moonlight Technologies on the Origin of their Company 30.06.2022 29:28
Today Ian is joined by two guests, Allie Sutton and Phyllis Levine to talk about their company Moonlight Technologies. They start us off with a short introduction to what they do and provide a short origins story too. Allie and Phyllis then talk about the process of development of their products and what they had in mind when developing it. Ian then discusses with them what negatives have been mit...
Interview with Suwar Mert of Bower on How He Saw the Potential to Recycle at Grocery Stores 23.06.2022 30:17
Today Ian welcomes Suwar Mert who at first dives into a bit of a backstory and introduction to his company. Suwar goes on to explain how he saw the potential to recycle at first with grocery stores and how that began his journey. He explains the process of how it is simplified for the average Joe who just wants to collect rewards to recycle. Suwar and Ian then explore what this means for the circu...
Interview with Joseph Redsure of Artigiano on the Aspects of Sustainable Fashion 16.06.2022 32:40
Welcome to another episode of Conscious Design today Ian welcomes Joseph Redsure in the show who starts off with a brief intro about himself and the company. Joseph then talks about the specifics regarding materials used in the process and the importance of other aspects of the product which can make it sustainable. Joseph and Ian then talk about how the trend of Fair-Trade has been slowly more an...
Interview with Jan Beranek of U+ on Persuading Businesses to go Green 09.06.2022 30:46
Welcome to another episode of the Conscious Design Podcast, today Ian welcomes Jan Beranek. Jan at first talks about his backstory and then goes on to talk a bit about his motivation. Jan then mentions how over the time he started to think more about persuading businesses to go green but at the same time keeping them profitable. Ian and Jan then talk about the individual implications that this can...
Interview with Shel Horowitz of GoingBeyondSustainability on Green Saving 2/2 05.06.2022 36:48
Welcome to episode 2 of Shel Horowitz interview. He starts us off by talking about the areas he feels that most of the companies need to work on and giving an example from the real world. Ian and Shel both talk about how switching to green alternatives saves both ways. The discussion then goes more into discussing how it is individuals together who can change the course of things and not one lone...
Interview with Shel Horowitz of GoingBeyondSustainability on Green Saving 1/2 04.06.2022 27:36
Welcome to another episode of the Conscious Design Podcast. Today in episode 1 out of 2 Ian will be talking to Shel Horowitz. Shel starts off by talking a bit about his backstory and how he got inspired to delve deeper into environmental issues from when he was a child. Shel and Ian then discuss how different cool ideas can be marketed to a group of people who will most likely buy your product, bo...
Interview with Chris Stern of CarbiCrete on the Process and Challenges of Obtaining CO2 26.05.2022 24:33
Today Ian welcomes his guest, Chris Stern who starts us off with a little backstory of how he got from solar panels to this day. Chris then goes on to describe the process obtaining the CO2 and what are the challenges of that. Chris and Ian then go on to talk a bit more about the specifics of material use in the production of bricks. Chris then discusses the logistics behind transporting waste. Ne...
Interview with Barry Kirby of K Sharp on What We Should Focus on If We Want to Preserve the Earth 19.05.2022 43:14
Today Ian welcomes Barry Kirby on the show. Barry starts off by introducing the numerous activities he has been keeping himself busy with. Barry then talks about his research and findings and what we should focus on, if we want to preserve the Earth. Barry and Ian then talk more about their opinions on changes that need to be undertaken first for the future to look better. Barry then talks more ab...
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