Concierge Medical Marketing Podcast

In this episode of the Concierge Medical Marketing Podcast, host Steve Schwartz interviews Patrice Bowes of Serenity Solutions, a massage therapy and wellness center. They discuss Patrice's transition from allopathic medicine to holistic health, the range of services offered, and the shift from a fee-for-service model to a membership-based approach. The conversation emphasizes the importance o...

In this episode of the Concierge Medical Marketing Podcast, Dr. Aida Khanum shares her journey from traditional insurance-based pediatric practice to a Direct Primary Care (DPC) model. She discusses the challenges and rewards of transitioning to DPC, including the impact on stress levels and profitability. Dr. Khanum emphasizes the importance of community education and personalized marketing strat...

In this episode of the Concierge Medical Marketing Podcast, host Steven Schwartz interviews Michael Kieffer, a nurse practitioner and co-founder of PrimeCare VIP. They discuss the journey of building a mobile concierge medical practice that addresses inefficiencies in healthcare. Michael shares insights on the differences between Direct Primary Care (DPC) and concierge medicine, the importance of...

In this episode of the Concierge Medical Marketing Podcast, host Steven Schwartz interviews Jad Shalhoub, founder of CareFlo. They discuss Jad's journey from industrial engineering to healthcare consulting, the importance of data in managing concierge medical practices, and the role of feasibility studies in starting a new practice. Jad emphasizes the significance of patient analytics and report c...

In this episode of the Concierge Medical Marketing Podcast, host Steven Schwartz interviews John Hsieh, who shares his unique journey in the concierge medicine field. John discusses his background, his father's successful concierge practice, and his aspirations to purchase an established practice. The conversation delves into key metrics for evaluating medical practices, the importance of unde...

In this episode of the Concierge Medical Marketing Podcast, host Steven Schwartz interviews Jonathan Dunn, CEO of Cerbo, a software platform designed for concierge and direct pay medical practices. Jonathan shares his journey from an oil and gas engineer to leading Cerbo, emphasizing the importance of flexibility and customization in healthcare software. The conversation covers Cerbo's unique...

In this episode of the Concierge Medical Marketing Podcast, host Steven Schwartz speaks with Carl White of MarketVisory Group about the critical importance of HIPAA compliance in medical marketing. They discuss the common blind spots that healthcare providers have regarding HIPAA, the necessity of Business Associate Agreements (BAAs), and the implications of using marketing tools that may not be H...

In this episode of the Concierge Medical Marketing Podcast, host Steven Schwartz interviews Dr. Tatiana Havryliuk, an emergency physician and founder of Hello Sono. They discuss the transformative role of point of care ultrasound (POCUS) in enhancing patient care, the evolution of ultrasound technology, and the benefits of concierge medicine and direct primary care (DPC). Dr. Havryliuk shares her...

In this episode of the Concierge Medical Marketing Podcast, host Steve Schwartz interviews Dr. Harsha Moole, an internal medicine physician and venture capitalist. They discuss Dr. Moole's journey from practicing medicine to investing in healthcare technologies, particularly focusing on the growth of concierge medicine and direct primary care. Dr. Moole shares insights about his platform, FindMyDi...

In this episode of the Concierge Medical Marketing Podcast, host Steven Schwartz speaks with Dr. Nikolaos Mellios, co-founder and chief scientific officer of Circular Genomics. They discuss the innovative blood test MindLight, which predicts patient response to SSRI antidepressants, aiming to improve treatment outcomes in mental health. Dr. Mellios shares insights on the accuracy and clinical util...

In this episode of the Concierge Medical Marketing Podcast, host Steven Schwartz interviews Ron Sonnenberg from IMA ART, discussing the unique niche of fertility services in Beverly Hills. They explore the transition from Hong Kong to the U.S., the evolution of IVF services tailored for high net worth individuals, and effective marketing strategies to attract affluent clients. Ron shares insights...

In this episode of the Concierge Medical Marketing Podcast, host Steven Schwartz speaks with Jay Kimmel of Upswing Health about innovative approaches to orthopedic care. They discuss the importance of triage in managing orthopedic injuries, the role of telehealth in reducing unnecessary ER visits, and the development of an AI symptom assessment tool. Kimmel shares insights on virtual athletic trai...

In this episode of the Concierge Medical Marketing Podcast, host Steven Schwartz speaks with Enpo Tu, COO of My Financial Coach, about the unique financial challenges faced by medical professionals, particularly those in concierge medicine. They discuss the importance of understanding financial contracts, the role of CPAs, and the need for personalized financial advice tailored to the specific nee...

In this episode of the Concierge Medical Marketing Podcast, host Steven Schwartz interviews attorney Jim Eischen, who specializes in the legal aspects of concierge medicine and cash healthcare practices. Jim shares his extensive experience in the field, discussing the evolution of cash healthcare models, the challenges faced by healthcare professionals in the current system, and the legal framewor...

In this episode of the Concierge Medical Marketing Podcast, host Steve Schwartz interviews Eunicia Peret, a Wealth Strategy Consultant from Excelstra. They discuss the importance of integrative strategies in wealth management, particularly for high-income professionals like physicians. Eunicia shares insights on identifying ideal clients, optimizing financial strategies, and the significance of ex...

Summary In this episode of the Concierge Medical Marketing Podcast, host Steven Schwartz interviews Dr. Kevin Lutz, a concierge medical physician. Dr. Lutz shares his journey from traditional medical practice to establishing a concierge model, emphasizing the importance of patient experience and personalized care. He discusses the challenges and rewards of transitioning to concierge medicine, the...

In this episode of the Concierge Medical Marketing Podcast, host Steve Schwartz interviews Jeff Earlywine, a business consultant specializing in the medical field. Jeff shares five key strategies for concierge medical practices to thrive, drawing parallels between racing and business. He emphasizes the importance of mental preparation, having a sound business structure, understanding track positio...

Ryan Ross, an expert on creating engaging webinars, shares five tips for creating an effective and engaging webinar. The tips include picking a good topic, getting speakers, using a platform you know, over-promoting the webinar, and giving the audience something to engage with. Ross also provides operational tips such as holding the webinar on specific days and times, doing a technical rehearsal,...

Dr. Mark Gomez, a concierge physician based in the Chicago area, shares his journey into concierge medicine and the benefits it offers both physicians and patients. He discusses his background and the pivotal moment that solidified his desire to become a physician. Dr. Gomez explains how he transitioned from traditional primary care to concierge medicine and the challenges he faced during the proc...

Join host Steve Schwartz as he interviews Dr. Jason Littleton, a prominent concierge physician frequently featured on Fox News. Discover Dr. Littleton's inspiring journey from aspiring fourth-grade student to successful concierge physician in Orlando, Florida. Learn how Dr. Littleton transitioned from traditional insurance-based practice to concierge medicine, the role of faith and mentorship in h...

Join host Steve Schwartz and financial expert Dawn Slokan as they delve into the essential financial strategies for launching and growing a successful concierge medical practice. In this episode, Dawn shares her insights on setting financial goals, effective revenue models, and the importance of robust financial systems. Learn how to navigate key decisions such as subscription billing, insurance i...

In this episode of the Concierge Medical Marketing Podcast, host Steven Schwartz welcomes cybersecurity expert Stephen Sharp, systems administrator for PD/GO Digital Marketing. Together, they delve into the pressing topic of cybersecurity, especially for concierge medical practices. Stephen sheds light on unique cybersecurity challenges in the healthcare sector, effective measures to safeguard aga...

In this insightful episode of the Concierge Medical Marketing Podcast, host Stephen Schwartz sits down with Ginger Allen from Your Medical Liaison to delve into the world of medical marketing and the transition from traditional to concierge practice models. Ginger, a seasoned professional in medical marketing, shares her journey and expertise in helping physicians successfully navigate this shift....

In this episode of the Concierge Medical Marketing Podcast, host Steve Schwartz interviews digital marketing specialist Scott Lauer to explore the pivotal role that five-star reviews play in the success of concierge medical practices. Discover how positive feedback not only influences potential patients' decisions but also enhances your practice's visibility on search engines like Google....

In this enlightening episode of the Concierge Medical Marketing Podcast, host Steve Schwartz welcomes Dr. Paul Paterson, a seasoned physician specializing in hand and upper extremity, from Vero Orthopedic in Vero Beach, Florida. Together, they delve into the world of concierge medicine, exploring its benefits, challenges, and growing significance in today's healthcare landscape. Dr. Paterson s...