Coffee with Closers

Are there any channels marketers need to invest their time in that are guaranteed to drive awareness and demand for your prospective customers?   The answer of today’s guest for Coffee with Closers is a hard no because every step we take as marketers ultimately depends on the audience. At the end of the day, everybody is fighting for people’s attention, and it’s important to stay dynamic and...

Being a great leader means being able to understand every little detail in every process that goes on in the organization. However, understanding the detail is different from being involved in every detail. Today’s guest on Coffee with Closers recommends putting the job of a leader in three buckets: the first is hiring/coaching/firing, the second is designing tools and processes for the team, and...

If you are the first in an industry, there's a good chance you won't succeed. But if you are really passionate about your idea and willing to put in the work, success will come. Today’s guest on Coffee with Closers is a great example of it.    Meet Genevieve Thiers - a disruptor, entrepreneur, speaker, investor, activist, and mother. Her company Sittercity.com is the first company in Ame...

Today’s guest on Coffee with Closers is the best-selling author of multiple books, including “Thriving at Work”, keynote speaker, consultant, and coach. Meet Gina DeLapa – the owner and President of Thriving Cultures – a company that specializes in helping organizations develop a strong culture. She is an expert in all things company culture and leadership development.   “A great leader is al...

Many organizations fail at strategizing because they treat strategy as an internal PR exercise. That’s the wrong way to go about it. Your strategy is not about making everyone happy. It’s about focusing on the right thing again and again. Today’s guest for Coffee with Closers knows everything about it.    Meet Chaz Thorne, Partner and Competitive Strategist at OnePagePlans. Chaz has over...

As an entrepreneur, you shouldn’t be afraid of change. There’s an opportunity that comes from it. But as a leader, it’s important to stay mindful of all the challenges that accompany this change, especially if it is happening all the time.   Today’s guest for Coffee with Closers believes that people need to be able to have real, candid conversations with each other in a fast-growing environme...

There’s a lot of dynamics with a family business. Things change, and the next generation is not always willing to join the boat. Today’s guest for Coffee with Closers decided to take the legacy. Today, he is successfully growing a corporation in a third generation, and he has no plans to drop the ball.   Meet Derek Volk, the President & CEO of Volk Packaging Corporation. He also has an Am...

Although company growth is influenced by many factors, today's guest on Coffee with Closers believes that the heart of everything is teamwork. People who continue to evolve and change see no ceiling, and so does the business they work on.    Meet Henry Schuck, the CEO of ZoomInfo. Henry built his first company DiscoverOrg from his college dorm and took it from zero to 380 million in annu...

Are there any channels marketers need to invest their time in that are guaranteed to drive awareness and demand for your prospective customers?    The answer of today’s guest for Coffee with Closers is a hard no because every step we take as marketers ultimately depends on the audience. At the end of the day, everybody is fighting for people’s attention, and it’s important to stay d...

Being a great leader means being able to understand every little detail in every process that goes on in the organization. However, understanding the detail is different from being involved in every detail. Today’s guest on Coffee with Closers recommends putting the job of a leader in three buckets: the first is hiring/coaching/firing, the second is designing tools and processes for the team, and...

If you are the first in an industry, there's a good chance you won't succeed. But if you are really passionate about your idea and willing to put in the work, success will come. Today’s guest on Coffee with Closers is a great example of it.    Meet Genevieve Thiers - a disruptor, entrepreneur, speaker, investor, activist, and mother. Her company Sittercity.com is the first company in Ame...

Today’s guest on Coffee with Closers is the best-selling author of multiple books, including “Thriving at Work”, keynote speaker, consultant, and coach. Meet Gina DeLapa – the owner and President of Thriving Cultures – a company that specializes in helping organizations develop a strong culture. She is an expert in all things company culture and leadership development.   “A great leader...

Many organizations fail at strategizing because they treat strategy as an internal PR exercise. That’s the wrong way to go about it. Your strategy is not about making everyone happy. It’s about focusing on the right thing again and again. Today’s guest for Coffee with Closers knows everything about it.    Meet Chaz Thorne, Partner and Competitive Strategist at OnePagePlans. Chaz has over...

As an entrepreneur, you shouldn’t be afraid of change. There’s an opportunity that comes from it. But as a leader, it’s important to stay mindful of all the challenges that accompany this change, especially if it is happening all the time.   Today’s guest for Coffee with Closers believes that people need to be able to have real, candid conversations with each other in a fast-growing environme...

There’s a lot of dynamics with a family business. Things change, and the next generation is not always willing to join the boat. Today’s guest for Coffee with Closers decided to take the legacy. Today, he is successfully growing a corporation in a third generation, and he has no plans to drop the ball.   Meet Derek Volk, the President & CEO of Volk Packaging Corporation. He also has an Am...

When you are just entering the market as a small business, it’s really hard to compete with giant brands that have all the resources in the world while you have none. But it doesn’t mean you get no chance to succeed. It’s just that the path for underdogs is going to be different. And today’s guest for Coffee with Closers loves the underdogs. He is passionate about helping small and medium business...

You can spend years looking for the next best product idea, or you can analyze your own operations, spot the missing parts, and create one out of an internal need. Today’s guest for Coffee with Closers ended up doing exactly that.    Meet Mikita Mikado, an entrepreneur and an industry disruptor. Mikita is one of those people who started from scratch and learned in the process. Along the...

Living in today’s world and not comparing yourself with anybody is a zen-level attitude. Every person had to deal with it at some point in their life. However, the comparison is the glue that keeps you stuck. It is also the glue that keeps you in perfectionism. You’re never going to win whatever game you play living that way and showing up from that place.    Today’s guest for Coffee wit...

Every person needs to have a purpose and go after it, day after day. Without purpose, life gets boring. Today’s guest for Coffee with Closers received an amazing education and achieved tremendous success in the communications business. He was able to retire at the age of 39, but soon he realized it wasn’t the right time for it yet. So he got back on track and crushed it twice as hard, but this tim...

Here’s an insight from today’s guest for Coffee with Closers. Regardless of what we do as entrepreneurs, fundamentally, we’re all in the business of trust. We have to earn and maintain the trust of our customers as they are only going to spend money with us if they believe that we really want to help them.    Unfortunately, a lot of marketing and sales aren’t built on that mentality. It’...

CEO title looks great on paper, but in reality, it often stands for Chief Everything Officer. And this is a problem for every leader looking to grow and scale their business. It’s hard to be a visionary when you have all those fires to put out.    Today's guest for Coffee with Closers knows the way out. He believes that when it seems like you’ve hit your ceiling and can’t grow beyond a c...

Here’s a perspective shift you didn’t know you needed. You don’t have to be good to start, you just have to BELIEVE you’re great and start. Today’s guest for Coffee with Closers can tell you everything about self-doubt and insurmountable circumstances, which by the way she is successfully overcoming every single day.    Meet Klyn Elsbury, founder of MK Foundation. She is a prolific autho...

Truly authentic brands connect with you on a deeper level. They almost become a part of your soul. And that can’t happen unless every single person in your team is bought into what they are doing.    Today's guest for Coffee with Closers believes that the way you recruit, retain, and engage your employees should be your number one priority.    Meet Tim Kopp, the Executive Chair...

If you’re on the receiving end, it’s pretty easy to disseminate between a company that puts you in their sales funnel and the one that’s actually trying to help. That’s why we’re seeing a lot of change in the way sales work.    Account management is upgraded into customer success, old school B2B salesmanship turned into the Sandler and Challenger Methodology. Modern sales conversations c...

How important is communication for an organization? Today’s guest for Coffee with Closers is convinced that it’s 10 out of 10. Understanding others is about empathy. It’s about vulnerability and listening to the other person. As an entrepreneur and a leader, you truly can’t solve anything if you don’t listen.    Meet Deirdre Breakenridge, an entrepreneur, an author, and an educator who t...