Code Clarity

Education EN ↓ 100 episodes

We believe that compliance confidence should belong to the many, not just a few. The Code Clarity Podcast is the first and only podcast relating to ABPI Code compliance - for pharma and associated agencies.

Author

Code Clarity

Episodes

25. Conference, Consultation & Christmas 07.12.2023 8:03

Rina & Jean reflect on all the great discussion from the Code Clarity Conference and what comments could be made on the upcoming PMCPA consultation.

24. Anon complaints 23.11.2023 13:20

Deaghlan O'Hagan joins Rina to discuss the why, who and what of anon complaints, covering 3 pain points and potential solutions.

23. "Utter garbage article in the Guardian" 16.11.2023 3:52

Complaints about "garbage" need to be specific! Jean covers Case AUTH/3696/10/22 and why SOBI were ruled not in breach.

22. Rants about lengthy and complex sales aids 09.11.2023 4:51

Sick of long e-sales aids that contain too much info about clinical trials? Is this less or more of a compliance risk? Listen as we suggest practical solutions.

21. Myths about the PMCPA, the ABPI Code and self-regulation 02.11.2023 3:12

Rina & Jean discuss some myths (please let us know if you think of others). We will be putting these to Alex Fell (Director, PMCPA) at our Annual Conference.

20. Commercial package deals and alleged inducements to prescribe 26.10.2023 2:59

Rina & Jean cover the recent ruling in Case AUTH/3701/10/22 (Astellas v Janssen) and discuss pharma providing nurse support, patient support programmes and inducements to individuals.

19. Comms fit for the public - learn from Virginia Chachati, Pharmacist & Clinical Content Creator 19.10.2023 14:31

When it comes to pharma materials, we know our intent vs the impression to readers can be different! This can lead to: not getting the right message across difficulty getting engagement from the right audience the risk of saying something that could be harmful or against the rules Pharma can learn so much from Virginia Chachati - a pharmacist, medical writer and social media clinical content creat...

18. Disease Awareness - Part 1 12.10.2023 5:47

The topic of Disease Awareness always produces a lot of questions. We tackle some of them in this podcast. The case mentioned is case AUTH/3652/5/22.

17. Cocktails in a 5-star hotel 05.10.2023 6:07

Rina & Jean chat about how the venue and signage for UK pharma meetings can give a misleading impression. Case discussed is Case AUTH/3644/5/22 & AUTH/3694/10/22.

16. When and how to use patient case studies 28.09.2023 6:55

Patient case studies can be used really well in a variety of ways by different functions within pharma. Case mentioned is Case AUTH/3503/4/21. Further information in this article: https://globalforum.diaglobal.org/issue/may-2023/patient-case-studies-when-and-how-to-use-them/

14. Engaging patients to provide a service 21.09.2023 6:07

Who, why, when and how should UK pharma compliantly engage patients to provide a range of services? We provide clarity in just a few minutes.

15. Should/could medical education mention medicine? 21.09.2023 5:06

Rina & Jean discuss why and how medical education could mention medicine - the pros and the cons, mentioning the results of a LinkedIn poll and Case AUTH/3244/9/19.

13. Can I buy a Dr a coffee? 14.09.2023 6:49

How should we handle questions like this? Say no (there could be cake involved!!!)? Or say yes? Which questions should we be asking to be helpful, constructive and compliant?

12. Engaging social media influencers 07.09.2023 5:56

Pharma feel nervous when engaging social media influencers, even though they can have a phenomenal impact. There's a lot to consider, so Rina & Jean chat through top-line principles so you can start gaining compliance confidence.

11. Emails, consent and queries 31.08.2023 8:33

Rina & Jean discuss why, who, what and how email consent can comply with the ABPI Code.

10. When does the UK Code apply to Global? 31.08.2023 8:00

What are the FIVE scenarios for when the UK Code applies to Global? Why is this important?

9. When the PMCPA say "it would have been helpful..." 24.08.2023 4:32

Rina and Jean discuss a no breach of the ABPI Code for Teva for how their website was accessed (Case 3641/4/22).

8. Badly let down by an employee 17.08.2023 4:03

Rina and Jean discuss a breach of the ABPI Code for AstraZeneca, because of how an employee used LinkedIn (Case 3599/1/22).

7. Top tips from a website originator 10.08.2023 8:08

Rina chats with Hazim El-Rais (Digital Expert) on his top tips when it comes to websites - working with agencies, getting swift approval and more!

6. "I feel slightly irritated already..." 03.08.2023 3:39

Rina and Jean discuss a breach of the ABPI Code for an AstraZeneca promotional email (Case AUTH/3664/6/22). Signatories and originators take note!

5. A podcast about a podcast! 03.08.2023 4:47

Rina and Jean discuss a PMCPA case about a Novartis promotional podcast (Case AUTH/3635/4/22). Can we use everyday language like "best" and "great"?!!

4. Be safe when it comes to safety info 27.07.2023 4:45

Rina and Jean discuss a PMCPA case for Daiichi-Sankyo (Case AUTH/3627/4/22 ), and we ask how much safety info should patient booklets contain?

3. The puzzlement of supplements 27.07.2023 3:25

Rina and Jean discuss a PMCPA case about a Novartis promotional supplement on a third-party website (Case AUTH/3626/3/22), which was shared via email...

2. Pop-up to slow down... 18.07.2023 3:33

Code Clarity's Founders and ABPI Code experts, Rina Newton & Jean Woolcock discuss Allergan's ruling ( AUTH/3625/3/22 ) and what the pharma industry could do with their website pop-ups.

1. Don't stop using LinkedIn! 18.07.2023 7:53

Code Clarity's Founders (Rina Newton & Jean Woolcock) chat about how compliance risks when using LinkedIn can be easily mitigated. Listen to our very short overview OR read full cases (available at pmcpa.org.uk): 3579/11/21, 3561/9/21, 3533/7/21, 3476/2/21, 3444/12/20, 3438/12/20, 3434/12/20, 3431/11/20, 3428/11/20, 3410/10/20, 3361/6/20, 3347/5/20, 2738/10/14