Christopher Seth Palmer -SEO Podcast

As opposed to targeting cities and your primary keywords in your optimization or towns. The question of what type of location page should I create ? This location page issue comes up quite a bit. Why not have both counties and cities for best geo targeting. And having all of them it's not that it is bad it is just not optimal for Google rankings. Ill cover the advantages and the disadvantages of c...

Creating a Blog is generally not a business owner's first step however when we're talking about search marketing for your local or your small business creating a blog is a great way to start introducing other keywords in order to get more organic search traffic from search engines like Bing or Google. What this video will do is give you a clear understanding of not only how to find the best keywor...

Page sculpting and website architecture is massively important as a foundational element for your overall SEO success. Much like when you're building a home you need to ensure that your foundation is solid and that's how you need to look at the overall wire frame of your website. The overall goal when building out your website architecture is to make it so evidently clear to Google and other searc...

This video will cover the basic link types used for ranking your local business regardless of niche or marketing. These basics can be deployed into all SEO types just the quality of links and the velocity of links will change when moving into affiliate SEO or ecommerce. This video will cover what certain link types are and how they are utilized and where you should be pointing them for your local...

I will also share with you, advanced strategies for adding schema markup to your images that you will upload to your website in order to enhance the overall relevance and the entity association to your brand, business and services. If you have any questions related to entity, SEO or advanced, search engine optimization for your local business. Please feel free to go ahead and ask in the section be...

This keyword research strategy will allow you to better understand what Google is rewarding instead of creating more work for yourself and not getting the local Google rankings that your business deserves. I hope that you walk away from this video with a much deeper understanding on how to leverage Google when doing cured research for your primary service pages. Along with that I hope that I was a...

This video will share SEO tips for local business owners wanting to increase leads, calls and customers through Google Maps and SEO. I will cover how to rank your Google Business Profile using not only high impact Google Maps optimizations but also lesser known optimizations. Google Business Profile Tips For Local Business Owners: 1. Primary Category: Choose the most relevant category that best de...

The main point that I really want to get a cross today is understanding the likelihood of taking either the first position on Google or one of the #1 - #5 spots on Google search results page also known as the SERPS. The next mistake that I would like to cover with you today is regarding the math behind search traffic and conversion rates. I want to break down the customer journey and understand ho...

Backlinks can help establish your websites position on Google. The goal at first is to own your own brand name when you do a search on Google. Your business website needs a starting point and it is optimal to begin with the basics. The backlink types that assist with establishing your brand. I wanted to share the first local links you need to have to start your journey ranking higher on Google and...

Some of the different types that we will talk about in this video will include generic backlink anchor text, I'll also include branded backlink anchor text, I also cover naked backlink anchor text and then I get into advanced anchor text link building. Once we have covered all the different types of backlink anchor text then I will share with you some examples during today's video that will outlin...

'll will also teach you what backlinks you need to look for. Also what links will give the greatest impact for your link building campaign. In a nutshell I will guide you to what backlinks to build for the best SEO results , the backlinks that matter , and how fast to build them.

This video I answer the question how to start building base backlinks or how to start foundational link building for a new website. I have written out what to expect from todays video on new website link building SEO. 1. Start with establishing the structure of the website. 2. Ensure that you have all your pages in place before beginning link building. 3. Build citations and directories and look a...

I will share with you the steps of evaluating a links quality to determine a backlinks value. This starts with referring domain’s and topical authority along with other off page factors not a websites overall traffic because a new post practically gets zero traffic. And I prove that with a reference from Googles own.

I will share with you three ways that you can find keyword cannibalization so you can stop fighting yourself on your website. One of the first ways is I will share with you how you can find keyword cannibalization utilizing Google search console. Then I will share with you how you can spot keyword cannibalization issues by utilizing Google's search results and seeing if you're fighting with yourse...

I'll share with you image optimization of your WordPress titles along with your WordPress alt text and the names of your images. You will learn: 1. How to optimize images 2. Upload images 3. Change ALT text of images 4. Import images and text from Google 5. WordPress SEO tips A lot of times image optimization is overlooked but it can be absolutely imperative to optimizing your pages to the best of...

I will then show you a tool called Image Blaster and walk through a step-by-step process of creating unique images at scale. The process involves using a logo as a watermark and adding individual images for each location. IB allows for image editing and customization, and the resulting unique images can be saved in a designated output folder. Understanding the importance of unique images for highe...

Learn how to write page titles & meta descriptions for SEO optimizing your titles , along with URLS's and meta descriptions to increase your CTR SEO clickthrough rate from search engines like Google to help boost websites organic traffic. What you will learn in today's video: 1. How To Write Page Titles URLs and Meta Descriptions for SEO 2. How to write SEO URL 3. How to write SEO titles 4. Ho...

Before I start any website I write out how the pages will look. This layout and Google site structure is what I will share with you in this video step by step so you know how to use Google sites and can deply them for your own campaigns.

Then the next element of today’s Google business profile listing optimization will be the most important of this video, and that is the businesses description, inside of the description of your Google my business we want to make sure that we are utilizing the main name of the business along with that we want to ensure that we have the location the state and the state abbreviation and then this vid...

We know that relevance equals rank so by infusing more relevant words to the things that you do and the places that you do them in you have a much higher possibility of ranking your business and getting more phone calls and leads. This video will outline not only how to better optimize your Google business profile descriptions but this will also help your Google Maps listings stand out when you're...

I will share with you exactly how you know what schema markup to utilize for your business category or niche. This video will not only break down exactly how to find specifically what schemas you need to utilize. But it will also share with you the hierarchy of schemas to utilize on your website related to your actual category for instance attorneys or plumbers. Then I will share with you examples...

Then I will give you the tools that I utilize in order to assess schema markup on a web page. Then to finalize today's structured data video I give you the process of finding Json LD schema markup manually and I give you a resource that is going to not only share with you the exact nesting of your schema markup but it will also give you examples.

There is no doubt that entities play a massive part inside of Google's ranking algorithm matching exact words for your overall optimization but utilizing entities and co-occurring key phrases in order to give a overall relevance score. This video serves multiple purposes I'd like to share with you ways that you can find co-occurring keywords and the most relevant words to add and inject into your...

My Top 10 Takeaway's From The Write High Quality Reviews Post 1. Write like a user 2. Using "expert" words - for instance regular people call wood floors hardwood floors , but there's engineered hardwood and different types , like maple , oak etc. 3. Provide evidence - use photos 4. Compare this service with that service. 5. Tell people how it helped you. 6. Why is it different than others? 7. Why...

This video will outline how you can give manager access to our optimization team to process your order.