Kavanah Media

Christian Media Marketing

Business EN ↓ 298 episodes

Learn what is working in Christian missions, and with Church outreach in the area of social media marketing around the world. With clients from over 130 different countries, learn from Jon Ralls (Executive Director of Kavanah Media) the best online marketing tips, spiritual insights, tactics and strategies, so you will be able to find seekers in your context by getting the right message to the right people, at the right time, at the lowest possible cost.

Author

Kavanah Media

Category

Business

Podcast website

www.kavanahmedia.com

Latest episode

Jun 6, 2025

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Episodes

Episode 275 - Major Changes Coming To Pixel Data And What You Can Do 13.12.2024

In this episode, Jon will be sharing about some major changes that Meta is starting in January of 2025 that "may" have a major impact on your digital engagement efforts. He shares about the changes and what he thinks you can do to prepare. To watch this training, go here:  https://youtu.be/5nqH7sBF_aw

Episode 274 - Using AI In Your Online Responding 06.12.2024

In this episode, Jon will be sharing about a few different options on how to leverage AI in your online responding within Digital Engagement. From ChatGPT, Gemini, Chatbase.co, FaithCoPilot, etc. there are many options and ways we can leverage these tools to increase the quality and quantity of our online responding. To watch this training, go here:  https://youtu.be/7pDMx7ajba0

Episode 273 - Give Thanks To The Lord 29.11.2024

In this episode, Jon will be sharing his thanks for different people, organizations, blessings, and more in this Thanksgiving season. To watch this episode, go here:  https://youtu.be/9zOGTLa2uU0

Episode 272 - The Power Of Meta Advantage Plus Audiences 22.11.2024

In this episode Jon will be sharing about how Meta's Advantage Plus Audience option is becoming the standard and correct way to target your ads. If you do all sorts of retargeting, you might consider making this change. Jon will share the reasons and data as to why this might make sense for your efforts. To watch this training, go here:  https://youtu.be/ngzFqbyNz5M

Episode 270 - Meta's Automatic Adjustments 08.11.2024

In this episode, Jon will be covering a new feature within Meta Business suite that allows for ads and budgets to be changed by AI. This feature has some current drawbacks and has been found to be "on" by some when checking. How to use it, and how to turn it off will be covered. To watch this training, go here:  https://youtu.be/1T1wjGcnC_I

Episode 269 - Meta Summit Key Updates 01.11.2024

In this episode, Jon will be sharing several key takeaways from Meta's Summit. Areas covered will include AI, Reels, and more. To watch this training, go here:  https://youtu.be/kknVdlC92dc

Episode 268 Mold & Holding - Discipleship Using Technology 25.10.2024

In this episode, Jon will be sharing and talking through ways that technology can help once a seeker has become a believer and follower of Jesus. To watch this training, go here:  https://youtu.be/mILYM4x8fXQ

Episode 267 Organic Social Media Engagement Ideas 18.10.2024

In this episode, Jon will be sharing several ways to increase engagement without paying for ads. To watch this training, go here:  https://youtu.be/GtKPrdVrcac

Episode 266 A Review of ChatWoot Software 11.10.2024

In this episode, Jon will be sharing about an Omni-Channel Inbox and communication tool (ChatWoot) that he has been testing in both the self-hosted and cloud version. To watch this training, go here:  https://youtu.be/3UC1zQMjCGo

Episode 265 A Review of Metricool Software 04.10.2024

In this episode, Jon will give a review of a social media management software, called Metricool. He will share the advantages and disadvantages so that you can decide if it fits your digital engagement strategy. To watch this training, go here:  https://youtu.be/T_maLPtulN8

Episode 264 - How To Control Social Media Comments With Software 27.09.2024

In this episode, Jon will be sharing about software called "Comment Guard" that Kavanah is using to help moderate and curate the comments in their social media feeds and ads.  To watch this training, go here:  https://youtu.be/wipMtka0Cos

Episode 263 - Research From Meta Audience & Other Changes 20.09.2024

In this episode, Jon will be joined by Amanda (Director of Marketing at Kavanah Media), who will be sharing her insights from researching and looking in to the many changes that Meta has done recently to audiences, targeting, and more. To watch this training, go here:  https://youtu.be/wVVrEfk4Jg4

Episode 262 - It is OK to be OK 13.09.2024

In this episode, Jon will be sharing an encouraging word about how to view your work and ministry for the Lord. If you struggle with feeling like you don't compare or don't want to compete, then this teaching is meant for you. To watch this training, go here:  https://youtu.be/zLo0LjTTr5g

Episode 261 - The Waha Discovery Bible Study App 06.09.2024

In this episode, Jon will be sharing about a great app that can help you in your Discovery Bible Studies AND even with training other leaders.  To watch this training, go here:  https://youtu.be/fa1_eVfKpMI

Episode 260 - Recommend Password Programs 30.08.2024

After installing and testing multiple password programs, Jon will be sharing about two different ones that he recommends due to open-source, cost, security, and more.  To watch this training, go here:  https://youtu.be/ahvHXVeFEtc

Episode 259 - How Growth Can Help You Lead Others Well 23.08.2024

In this week's episode, Jon will be sharing how to lift others, we must first grow ourselves. 🌍📚🚀 Our growth spiritually, emotionally, physically, and professionally is a beacon that guides and empowers local leaders to spread the Gospel themselves. To watch this training, go here:  https://youtu.be/xatAUT4xFwI

Episode 258 - Cultural Communication Theories In Digital Engagement 16.08.2024

In this episode, Jon will be sharing 8 different communication theories that different cultures use when presented with new information. Using these methods can help you communicate more effectively in your digital engagement efforts both online and offline. To watch this training, go here:  https://youtu.be/SN68_as4SqY

Episode 257 - How Culture Impacts Confirmation Bias 09.08.2024

In this episode, Jon will be sharing 6 different ways that culture can impact the way we make decisions and the confirmation bias that can be present in our digital engagement efforts. To watch this training, go here:  https://youtu.be/FZV_IVTWRUI

Episode 256 - How Atonement Theories and Culture Can Impact Your Digital Engagement Efforts 02.08.2024

In this episode, Jon will be sharing 7 different ways that people view the Good News (think Guilt, Shame, Power, etc.) and how that can impact your ads and digital engagement responding. To watch this training, go here:  https://youtu.be/Qffc3N32UyM

Episode 255 - Biblical Persistence 26.07.2024

Are you determined or just stubborn? 🤔 Discover the biblical secrets to persistence in ministry, digital engagement, and life in this week's episode. To watch this training, go here:  https://youtu.be/qJkstbXTdZs

Episode 254 - How Google's Algorithm Impacts Your Digital Engagement Efforts 19.07.2024

In this episode, Jon will be sharing several insights from a leaked internal document from Google that shows how the algorithm chooses what to show. From nearly 14,000 variables, a few are very important for your Digital Engagement efforts. To watch this episode, go here:  https://youtu.be/uv7cpR-ciJw

Episode 253 - How To Create A Facebook or Instagram Reel AND Use It In An Ad 12.07.2024

In this episode, Jon will show how to create Meta Reels and then use those Reels in your paid marketing. A 7 page walkthrough is also available on the kavanahmedia.com/podcast page. To watch this content, go here:  https://youtu.be/kNoEIF9r66w

Episode 252 - How To Keep Your Social Media Secure 05.07.2024

In this episode, Jon will be sharing about how hackers can use what you share online to find your identity, where you serve, and more. Being secure online and in your social media is possible, and this episode will give you immediate actionable things to do. To watch this training, go here:  https://youtu.be/h5a9YbyQm2k

Episode 251 - How To Protect Your WordPress Website 28.06.2024

In this episode, Jon will be sharing about different OSINT (Open Source Intelligence) tools that can be used to see what ports and parts of your WordPress website are vulnerable. He will also share ways that people attack websites, and what you can do to safeguard your valuable information.  To watch this training, go here:  https://youtu.be/eodMsBBLPb8

Episode 250 - How To Protect Yourself and Organization From Phishing Attacks 21.06.2024

In this episode, Jon will be sharing several known ways to help protect yourself and your organization from social engineering types of phishing attack.  To watch this training, go here:  https://youtu.be/N4ovEqbSF5U

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