Chew on This - Digestable DTC Content

🎯 Josh Snow, founder of Snow Teeth Whitening, discusses his entrepreneurial journey and the challenges he faced in building his brand. Highlights Josh Snow started as a website builder and later sold a successful digital agency before starting Snow Teeth Whitening. He emphasizes the importance of sales channel diversification, geo diversification, and product diversification in building a success...

Ned from EndRock Software shares his experience with CRO and the value of working with the right agency. Highlights * 📈 Metrics are key: Start conversations with data and focus on the metrics that are lagging or declining. * 📊 Test strategically: Instead of completely overhauling a landing page, focus on specific elements such as navigation or conversion points. * 📱 Site speed matters (but not...

The healing company is focused on the wellness space and aims to bring together a community of brands and founders to improve people’s lives. CEO Simon Belsham emphasizes the importance of patience, building a great team, and having a vision. He also highlights the value of transparency and the need to prioritize self-care. Highlights💼 The healing company aims to bring together wellness brands an...

How this cookware brand Dominated with Cooking Influencers with Jason Panzer of Hexclad Jason Panzer, President of Hexclad, shares the story of their successful cookware brand and the deal they made with celebrity chef Gordon Ramsay. Highlights * 🔍 Hexclad started as a cookware brand after pivoting from their initial business idea and has grown into a successful direct-to-consumer (D2C) brand. *...

Nik Sharma, known as the D2C guy, has built three service-based companies that lead some of the largest brands in the industry, including Hint water, Feastables, Judy, Bacardi, and Caraway. Sharma discusses his experiences with high-level brands and how they are breaking out of their reliance on platforms like Facebook and Instagram. Sharma suggests that brands should focus on testing TikTok, TV,...

Alex Beller is the co-founder and President at Postscript, an SMS marketing platform for growing Shopify businesses. Brooklinen, Kopari, Native, and Fanjoy rely on Postscript for hyper-segmented campaigns and texting with customers. Forbes named his company a Next Billion Dollar Startup in 2021 and has raised more than $106M from top investors like Dick Costolo’s venture firm 01 Advisors, Twilio V...

Ryan Babenzien, the Founder of Jolie Skin and Greats Twitter: https://twitter.com/ryanbbabenzien Jolie Skin Co - https://jolieskinco.com/ Babenzien began his career managing clients at ICM Partners. Towards the end of the 1990s, he began consulting with fashion companies, including Eckō Unltd. and Mecca. He later worked for Puma, eventually landing with K-Swiss. Babenzien served as the director of...

Lot of things have been happening, banks failing, recession, interest rates rising, lower discretionary spend.... What can you focus on? during this time? We lay it all out for you on this season finale! Sign up for our FREE newsletter... The newsletter that takes the guesswork out of building and scaling a D2C brand 🔗 https://www.subscribe.chewonthis.io/subscribe Sponsored by:  🛒 Tapcart will i...

Retail vs DTC - Should Brands Be Focusing on getting in Retail? The answer lies in the question. If you can focus and you’re a ‘brand’ not a product or concept, then yes, getting into retail makes sense. Sign up for our FREE newsletter... The newsletter that takes the guesswork out of building and scaling a D2C brand 🔗 https://www.subscribe.chewonthis.io/subscribe Sponsored by:  🛒 Tapcart will i...

We often get a lot of mixed commentary around I love your brand and wow I love how much you guys have grown. This crossroads brings us to Branding vs. Marketing and why Branding is still one of the leading levers  w/ Ankit http://www.instagram.com/kreatekit Sponsored by:  🛒 Tapcart will instantly turn your Shopify store into an epic mobile app, no coding required and get up and running...

The biggest lessons and mistakes we had from 2022 to help you and your DTC brand avoid the pitfalls and maximize success. Sponsored by:  🛒 Tapcart will instantly turn your Shopify store into an epic mobile app, no coding required and get up and running in less than 2 weeks!  Sign up get 2 months free - Tapcart's best Offer, Ever. To Sign up for this offer head over to: 🔗 https://tapcar...

Episode 06 - 0 to 60K Community members in 3 years, how did we do it? with special guest -  Sam - Director of Enterprise Customer Success at Tapcart    Twitter: https://twitter.com/tapcart_app Sponsored by:  🛒 Tapcart will instantly turn your Shopify store into an epic mobile app, no coding required and get up and running in less than 2 weeks!  Sign up get 2 months free -...

By comparing CAC to LTV, a business can determine if they are generating a sufficient return on investment from their customer acquisition efforts. Together, CAC and LTV provide a comprehensive view of your business's customer acquisition and retention strategies and their effectiveness. By tracking and analyzing these metrics, a business can optimize their operations to drive growth and profitabi...

Operating or “running” your brand is not and does not always have to be synonymous to “growing” or “scaling” your company. In fact, if you dont have a strong foundation in operations, scaling or growing your brand becomes a temporary feat. We’re here to talk about today’s episode and cover the un-sexy needs for a brand to truly scale: a very strong handle on operations. Founders, don’t point finge...

A great UI/UX strategy helps companies win over customers, manage existing ones better and keep them hooked to their products. This is done through smooth user interactions, easy navigation, and intuitive design. We go over the importance of these strategies and how to implement them for your business. Sponsored by:  🛒 Tapcart will instantly turn your Shopify store into an epic mobile a...

Being Creative raising CAPITAL  💸 for your business can elevate and transform your brand to the next phase of its evolution. We're going to tell you the pros and cons of multiple avenues of raising capital and how to go about it correctly and efficiently. Sponsored by:  🛒 Tapcart will instantly turn your Shopify store into an epic mobile app, no coding required and get up and running i...

🚀 THE PRODUCT LAUNCH, is a crucial stage in the product roadmap. As markets become saturated with similar products and services, it’s increasingly difficult for new offerings to make an impact.   We give you our insights on how to launch a product that is tailored to your brand and go STEP by STEP on how to 📲 gather data, 🤪 create hype and 🚀 LAUNCH your product.    Sponsore...

Launch Episode:  The Black Friday Playbook | Chew On This Podcast Have you started prepping for BFCM yet? 👀 What's your main priority to get sorted out before anything else?  We got you covered in some top "Chews" and insights on how to prepare for Black Friday and Cyber Monday in a post IOS 14 era, we relive our past Black Friday DISASTER, and how to get 60 Day Interest-free capital fo...