Chew on This - Digestable DTC Content

This episode features Sabrina Cherubini, SVP of Brand and Digital at Hanky Panky, who shares her decades of experience in marketing and how to build a successful brand. She emphasizes the importance of understanding customers, breaking down silos, and being relevant. Sabrina also discusses the rise of organic content, influencer marketing, and the role of cultural differences in marketing strategi...

💰 Join the Tomorrow Brand Challenge to enter to win the biggest prize in ecommerce history 🔗 https://tmrwbrand.getrecharge.com/ 🔁 Recharge - The subscription management platform that powers the growth and retention strategies of more than 20000 brands. Learn How Recharge Can Help Automate Recurring Payments & Billing for Your Ecomm Business 🔗 https://hubs.ly/Q02Hf0GN0 🌿 Cymbiotika - Cutti...

💸Clearco - Clearco provides ecommerce businesses with working capital to fund invoices and receipts. Increase your ecommerce business revenue with predictable, controllable, and scalable funding. 🔗 https://clear.co/ In this episode of Chew on This, CEO of Clearco Andrew Curtis and Michael Zung from Bloomist join Ash to discuss revenue-based finance, specifically invoice funding, as a growth tool...

🩳 Chubbies - Worlds Most Comfortable Shorts — Perfect Fits, Stretchy Fabric & Built By The Most Elite Shorts Scientists Ever Assembled! Comfort Without Compromise. 🔗 https://www.chubbiesshorts.com/ In this episode of Chew on This, Preston and Tom, the co-founders of Chubbies, join Ron and Ash to share their experience in building a nine-figure brand. They discuss the importance of organic co...

💰 Join the Tomorrow Brand Challenge to enter to win the biggest prize in ecommerce history 🔗 https://tmrwbrand.getrecharge.com/ 🔁 Recharge - The subscription management platform that powers the growth and retention strategies of more than 20000 brands. Learn How Recharge Can Help Automate Recurring Payments & Billing for Your Ecomm Business 🔗 https://hubs.ly/Q02Hf0GN0 🐶 Maev - Raw dog foo...

DadGang - A Brand built by dads, for dads! In this episode we catch up with Bart - Founder of Dadgang to see how exactly how he was able to scale such a large business and touch so many people with something as simple as a hat! 🔗 https://www.dadgang.co/ 📨 Sendlane - Tired of paying for hosting unnecessary contacts on your email list? Thats why we switched to Sendlane where we are only charged fo...

Innovative Digital Marketing Solutions to Unlock Growth: https://powerdigitalmarketing.com/​ In this episode of Chew on CRO, Ash and Ned discuss how losses can be beneficial for businesses by highlighting common mistakes brands make on their websites. They emphasize that new users typically do not scroll down far on homepages, suggesting that critical information should be placed above the fold. T...

💰 Join the Tomorrow Brand Challenge to enter to win the biggest prize in ecommerce history 🔗 https://tmrwbrand.getrecharge.com/ 🔁 Recharge - The subscription management platform that powers the growth and retention strategies of more than 20000 brands. Learn How Recharge Can Help Automate Recurring Payments & Billing for Your Ecomm Business 🔗 https://hubs.ly/Q02Hf0GN0 In this first episode...

💰 Aftersell - AfterSell's Shopify upsell app helps brands create a cart, checkout, & post purchase upsell experience to boost sales by 30% 🔗 https://www.aftersell.com/In this episode of Chew on This, powered by Aftersell, Ron and Ash are joined by Dhruv, co-founder and CEO of AfterSell. Aftersell is a Shopify app that helps brands increase their revenue through post-purchase upsells and...

A few weeks before Solomon Choi's passing, we had the privilege and honor to sit down with him and learn about his journey. After condulting with his wife, she encouraged us to release the podcast as it was recorded in memory of him. We hope that all listeners can learn from and appreciate Solomon's wisdom as much as we did. In this conversation, Solomon talks about how he founded 16 Handl...

Sponsored by:📨 Sendlane - Tired of paying for hosting unnecessary contacts on your email list? Thats why we switched to Sendlane where we are only charged for the number of contacts we send to. You will unlock huge savings by signing up with them.🔗 https://sendlane.com/chewonthis Tyler Rutstein, Chief Brand Officer at Overtime, discusses the company’s success in sports media, IP creation, and e-...

Sponsored by:📨 Sendlane - Tired of paying for hosting unnecessary contacts on your email list? Thats why we switched to Sendlane where we are only charged for the number of contacts we send to. You will unlock huge savings by signing up with them. 🔗 https://sendlane.com/chewonthis In this episode of Chew on This, Bruce Smith, founder and chairman of Hydrow, shares his journey of building the suc...

💰 Intelligems - The Ultimate Profit Optimization Tool🔗 https://www.intelligems.io/ In this special episode of Chew On CRO, featuring Drew from Intelligems, Ash and Drew discuss powerful results from a series of tests focused on boosting profit for e-commerce websites through conversion rate optimization (CRO). They highlight the importance of profit per visitor as a key metric and explore variou...

Sponsored by:📨 Sendlane - Tired of paying for hosting unnecessary contacts on your email list? Thats why we switched to Sendlane where we are only charged for the number of contacts we send to. You will unlock huge savings by signing up with them.🔗 https://sendlane.com/chewonthis In this episode of Chew on This, LIVE from SubSummit 2024, Ron, Ash, and Ankit discuss the challenges behind running...

In this episode of Chew on This, Ron and Ash are joined again by the GOAT himself, Jimmy Kim of Sendlane, to discuss the changes in email privacy, deliverability, and SMS marketing in recent months. Jimmy explains why traditional metrics like open rates are no longer reliable due to the presence of bots and emphasizes the importance of deeper data analysis, segmentation, and focusing on customer i...

💰 Intelligems - The Ultimate Profit Optimization Tool🔗 https://www.intelligems.io/ In this episode of Chew on CRO, part of the Intelligems series, Ash and Drew sit down with Dave, the President of Bambu Earth, to discuss conversion rate optimization (CRO) and how it ties into their marketing strategies, specifically using cost caps. Dave shares his philosophy on maximizing revenue per session an...

In this special edition episode of Chew on This, recorded LIVE at Sub Summit 2024, Ben Yahalom, the CEO of True Classic, shares the company’s secrets to growth from zero to half a billion dollars in revenue. He emphasizes the importance of product quality, marketing that resonates with the target audience, and a strong focus on profitability. Ben also discusses the company’s journey from a single...

In this episode of Retention and Subscription Powered by Stay Ai, Ron and Gina are joined by Alex Beller, Co-Founder and President of Postscript, to discuss the dos and don’ts of communicating with subscribers via email and SMS, with a focus on the importance of segmentation and the power of AI. Gina and Alex share their insights and experiences on how to build effective retention strategies, opti...

In S4 E1 of Chew on This, ​Ron and Ash sit down with Kevin Gould, Co-Founder of Glamnetic, as he shares his entrepreneurial journey from starting Beautycon to co-founding Glamnetic. He discusses the challenges faced during the pandemic and the importance of influencer marketing and community building. Kevin also emphasizes the significance of analyzing marketing campaign success and managing separ...

💰 Intelligems - The Ultimate Profit Optimization Tool 🔗 https://www.intelligems.io/ In this special edition of Chew on CRO, Ron and Ash are joined by Drew Marconi, CEO of Intelligems, as he challenges the traditional focus on Conversion Rate Optimization (CRO) as the sole metric for success in marketing. Their conversation emphasizes the importance of understanding profit margins, cost structure...

​In this episode of Chew on CRO, Ron, Ash, and Ned delve into various aspects of Conversion Rate Optimization. It emphasizes the importance of mobile navigation, specifically the hamburger menu, how implementing visual carousel navigation can streamline the user experience and improve conversion rates, and how prioritizing bestsellers and popular items, along with utilizing scarcity tactics and va...

In EP. 5 of Chew on This: Retention & Subscription Powered by Stay Ai, Gina sits down with Amanda Liew Hill from First Day to discuss the importance of running tests, analyzing results, and making informed decisions before deploying changes. The focus is on increasing subscriber conversion rates, enhancing customer experience through tests like mystery gifts, and learning from failed tests to...

In EP. 4 of Chew on This: Retention & Subscription Powered by Stay Ai, Ash and Gina sit down with the Subscription Doc himself, Matt Holman, to discuss strategies to enhance subscription models, focusing on achieving a high subscriber base and incentivizing loyal customers. Matt shares insights on improving retention rates through education and personalized communication. Key points include th...

In the Season 3 finale of Chew on This, Ron and Ash are joined by Zach Cox, a growth lead at Google, to discuss various aspects of AI, GA-4, and retail commerce. Zach delves into Performance Max, emphasizing its role in capturing demand and acquiring new customers. He stresses the importance of considering customer lifetime value in media strategies and highlights the shift in retail thinking towa...

Get a FREE audit with Ronak Trivedi and 50% OFF ALL memberships: https://go.pietrastudio.com/chewonthis In this episode of Chew on This, Ron, Ash, and Ankit sit down with Ronak Trivedi, founder and CEO of Pietra, to discuss his journey of building the e-commerce platform. Their conversation highlights the innovative approach of digitizing factories to simplify manufacturing processes and provide T...