Chats with Chip
Chip Griffin hosts conversations with PR and marketing professionals, journalists, and other experts about business, communications, and technology.
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Episodes
CWC 37: Transparency in the agency business (featuring Steve Parker, Jr.) 10.09.2019 30:02
Steve Parker, Jr. brings extensive digital marketing and business experience as CEO and co-founder of Levelwing. He is an industry leader, trendsetter, and occasional provocateur. In this episode of Chats with Chip, Steve discusses his recent video Uncommon Transparency, and how internal and external transparency will benefit all agency relationships. He explores his own experiences and why he cho...
CWC 36: The role and impact of solo PR agencies today (featuring Karen Swim) 02.09.2019 25:15
Karen Swim is a tireless advocate for solo agency owners. She is the president of the membership organization Solo PR Pro, founder of the PR and marketing agency Words For Hire , and co host of That Solo Life podcast. On this episode of Chats with Chip, Karen breaks down how changes to the workforce and agency culture have allowed independents and micro agencies more freedom and flexibility t...
Is Outcome Relations the future of communications? (featuring Matt Rizzetta) 27.08.2019 23:31
In this episode of Chats with Chip, Matt Rizzetta, founder and CEO of N6A , discusses a new model he calls Outcome Relations, designed to provide measurable accountability to clients. Matt explains the benefits of Outcome Relations, how the workforce has changed over his career, and how entrepreneurs need to make mistakes and innovate incrementally over time to be successful.
CWC 34: Advice for agencies on better use of video for clients (featuring Doug Simon) 20.08.2019 22:59
Doug Simon is an expert in producing video for agencies and brands in both broadcast and social media. In this episode of Chats with Chip, he addresses what the trends in both broadcast and social media mean for the future. As CEO of the award-winning DS Simon Media, Doug has lengthy experience in getting clients' spokespeople on television news. By arranging satellite media tours, providing behin...
CWC 33: How agencies can get the most out of LinkedIn (Chuck Hester) 25.06.2019 23:51
Chuck Hester, longtime communications expert and author of Linking In to Pay It Forward, offers tips on how agency leaders can use LinkedIn effectively for business development, recruiting, and more.
CWC 32: Leading an ethical agency (Mark McClennan) 18.06.2019 27:16
Mark McClennan, host of the Ethical Voices podcast, talks about the current state of ethics in the PR industry and how agency leaders can instill ethical practices in their teams.
CWC 30: RFP advice for agencies from Robert Udowitz and Steve Drake 14.05.2019 28:37
This episode includes helpful advice and useful tips for agencies as they respond to requests for proposals.
CWC 29: Practical M&A advice for agency owners with Rick Gould of Gould+Partners 23.04.2019 44:41
In this episode of the Chats with Chip podcast, Rick Gould of Gould+Partners , an agency mergers and acquisitions advisory firm based in New York, provides useful insights for agency owners on the process of selling their agencies -- including perspective on current trends in M&A.
CWC 28: Brent Lightner of Taoti Creative 16.04.2019 29:34
Brent Lightner of Taoti Creative in Washington, DC joins the podcast to talk about how he became an accidental -- but quite successful -- agency owner.
CWC 26: Nick Petroski of Promethean Research 06.12.2018 26:17
Listen in as Nick Petroski of Promethean Research discusses a new report focused on the outlook for digital marketing agencies in 2019 and beyond.
CWC 6: Gini Dietrich of Arment Dietrich (and Spin Sucks) 29.11.2018 28:02
Chip and Gini explore everything from the business of PR to writing books, building an online community and more.
CWC 7: Shonali Burke on Social PR, Measurement, & More 29.11.2018 28:14
Shonali discusses her Social PR Launchpad event, where she promises to help "unleash your inner superhero."
CWC 25: Patrick Rogan on HR for small/midsize agencies 29.11.2018 27:38
Patrick Rogan of Ignition HR joins to discuss how small and midsize agencies can meet their human resources needs with a combination of vendors, consultants, and in-house staff.
CWC 9: Gini Dietrich and the business side of PR 29.11.2018 30:45
Chip is joined by Gini Dietrich of Arment Dietrich and the Spin Sucks blog to talk about the business of public relations.
CWC 10: Neville Hobson on AI and Machine Learning in PR 29.11.2018 31:36
Neville Hobson talks about the role artificial intelligence and machine learning will have in the public relations industry.
CWC 11: Doug Haslam on Social Identity Theft 29.11.2018 26:20
Doug Haslam of Stone Temple Consulting discusses his firsthand experience with social identity theft.
CWC 12: Terry Flannery on Higher Ed Communications and Marketing 29.11.2018 30:10
Terry Flannery, Vice President for Communication at American University, joined Chip to discuss communication and marketing departments in higher education.
CWC 13: Ryan Williams on Internal Communications and Measurement 29.11.2018 28:10
Chip has a conversation about internal communications and measurement with Ryan Williams, a partner with Tekara Effectiveness.
CWC 14: Scott Monty on building a consultancy to manage digital transformation 29.11.2018 31:19
The most recent episode of Chats with Chip featured a conversation about consultancy and collaborative work to manage digital transformation with Scott Monty , CEO and co-managing partner of Brain+Trust Partners . Scott has a broad range of experience in the field of digital communication, including working as the head of social media for Ford Motor Company.
CWC 24: Johna Burke of AMEC 13.11.2018 26:25
Johna Burke, Global Managing Director of AMEC, discusses the measurement and evaluation of communications, including activity related to Measurement Month.
CWC 23: John Wall of Trust Insights 06.11.2018 29:17
John Wall, partner at Trust Insights , joined this episode of Chats with Chip to talk about podcasting, marketing technology, and more.
CWC 22: Tim Hayden of Brain+Trust Partners 30.10.2018 25:24
Tim Hayden of Brain+Trust Partners joined me to talk about business transformation through the use of data and digital innovation.
CWC 15: Joe Thornley on Evolution of the PR Business 23.10.2018 30:19
This episode of Chats with Chip features a conversation with Joe Thornley , the CEO of Thornley Fallis Communications . Chip and Joe discussed the business side of communications, as well as how the changing landscape of digital transformation and workplace trends affects the communications industry.
CWC 16: Patrick Rogan of Ignition HR 23.10.2018 29:18
This week's episode of Chats with Chip featured a conversation with Patrick Rogan , founder of IgnitionHR , about talent acquisition and retention in the PR industry. Check out the full recording and written transcript to learn about strategies to find and keep talent, the changing workplace and hiring trends, and challenges facing PR agencies.
CWC 18: Jason Booms on how primary research can help communicators 23.10.2018 28:17
This episode of Chats with Chip welcomes Jason Booms , Managing Director for Market and Influencer Research with CARMA North America. Listen to the full episode for a definition of terms related to primary research, information about how online polls can be useful, and how to combine media analysis with primary research to make data-driven decisions.
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