Casual Cattle Conversations

On this episode of Casual Cattle Conversations podcast, Shaye interviews Jaclyn Ketchum, who grew up on a registered Red Angus ranch using AI and embryo technologies, earned advanced degrees in reproductive physiology, and now runs her family’s custom AI business while expanding embryo work. Ketchum explains benefits of AI and fixed-time AI with synchronization, including access to superior geneti...

On this episode of Casual Cattle Conversation, Shaye interviews Chris Sherman of Tech Support Farm about why farmers and ranchers are at risk for cybercrime and how to improve security. Sherman explains that cybercriminals target finance, information, and service disruption, and notes agriculture’s scale, liquidity, critical-infrastructure status, rapid tech adoption without “security by design,”...

Have you ever considered that haying might not fit your operation anymore? This week on the podcast, Carson Roberts, a University of Missouri state forage specialist with a background in alfalfa production and cattle, discusses why producers must treat haying as a separate business enterprise and know the true cost of production to evaluate profitability.   He outlines using regional hay budget sh...

Why is weighing your cattle important? In this episode of the Casual Cattle Conversations, Shaye interviews Dawn Anderson from the CattleScales team about why weighing cattle is valuable and how different scale options fit different ranch setups. Dawn shares her family’s ranch background and explains how their weighing systems evolved from beam and hanging scales to load bars and chute-side scale...

Today, Shaye welcomes Jonathan Wells of the Cargill Animal Nutrition Team to discuss fly control strategies for pasture cattle, focusing on horn flies’ economic impact and how to choose tools for an operation. Wells says horn flies drive about $2 billion in annual losses and can spread diseases like mastitis and anaplasmosis while reducing performance through increased heart rate, higher water int...

On this episode of the Casual Cattle Conversations Podcast, Shaye interviews Corteva forage specialist, Sam Ingram, about prioritizing pastures and hay land to maximize forage production and improve cattle margins by lowering feed costs through grazing. Ingram explains how fertility, weed control, and grazing rest increase tonnage, forage quality, and carrying capacity, emphasizing soil testing an...

In this episode of the Casual Cattle Conversations Podcast, Shaye interviews Andrew Bredeweg about his multi-generational family farm in southwestern Indiana and why supporting family agriculture businesses helps rural communities thrive. Andrew explains how their operation evolved from a sustenance farm and dairy into a cattle-focused business that also farms under 500 acres, and how his kids are...

This week, Shaye talks with Jacob from AtTheYards about the past, present, and future of cattle marketing and why marketing options haven’t modernized as much as other areas like animal health.   Jacob notes that about 65% of feeder cattle still trade through sale barns and contrasts that with newer models like Superior Livestock’s video auctions, arguing producers need faster, broader access to b...

Today on the Casual Cattle Conversations podcast, Shaye sits down with Wyoming rancher and CattleMax team member Jacqueline Lewis to talk about why herd records matter, especially for family and multi-generational ranches. Jacqueline explains how simple, goal-driven recordkeeping helps ranchers make better decisions, improve herd performance, and support long-term ranch success. She also shares pr...

In this solo episode of the Casual Cattle Conversations Podcast, Shaye checks in a little over two months into 2026 and shares a simple ranch audit process to avoid setting profit goals blindly and to create benchmarks for improvement. She explains that audits help ranchers understand where they stand before making changes. The three-step audit includes: (1) defining what success means for your ra...

In this episode of the Casual Cattle Conversations, Shaye interviews Tom and Terryn Drieling about ranch leadership on their Nebraska Sandhills ranch, where Tom has served as a ranch manager for about 10 years within a corporate ranch structure. They discuss how leadership sets workplace tone and impacts culture, profitability, efficiency, safety, and retention, emphasizing transparency, clear com...

In this episode of the Casual Cattle Conversation, Shaye talks with Lydia, a first-generation farmer in southwestern Manitoba, about how non-family farm transitions can work. Lydia and her spouse started on leased land, built a direct-to-consumer livestock business, and later formed a structured transition partnership with a neighboring producer. They operate separate profitable businesses while c...

On today’s episode of the Casual Cattle Conversation, Shaye welcomes Brittany Kelsey, a Missouri-raised cattle industry professional, wife, and mom who leads a remote team at CattleTags.com. They discuss why a solid animal identification system is the foundation for effective herd management, accurate record keeping, and improved profitability. Brittany covers how to choose the right tag by animal...

In this episode of the Casual Cattle Conversations podcast, Shaye speaks with Dr. Emma Briggs about the significance of calf uniformity in the beef industry. Dr. Briggs, a faculty supervisor at Kansas State University Ag Research Center, dives deep into strategies for achieving uniform calf crops, discussing elements like calving windows, genetic selection, reproductive strategies, and management...

In this episode of the Casual Cattle Conversations podcast, Shaye talks with Dr. Josh Maples about price risk management strategies for cattle producers. Dr. Maples discusses the importance of understanding risk tolerance and the various tools available to manage price risk, such as futures and options, and livestock risk protection (LRP). The conversation emphasizes the need for cattle producers...

In this episode of the Casual Cattle Conversations podcast, Shaye interviews Shane White from Ceres Tag. They discuss new features aimed at maximizing cow performance, focusing on fertility, estrous alerts, and calving alerts. Shane highlights how Ceres Tag's technology automates cow behavior tracking via satellite, providing valuable data for improving reproductive efficiency and profitability. T...

In this episode of the Casual Cattle Conversations podcast, Shaye talks with Doug Ferguson, known as Mr. CattleMaster, about profitable strategies for selling, buying, and managing stocker cattle. The discussion covers various aspects of Doug's sell-buy marketing approach, the importance of managing high-risk cattle, and recognizing value in different cattle groups. Doug shares his insights on ani...

In this episode of the Casual Cattle Conversations podcast, Shaye interviews Terrell Miller, founder and CEO of CattleMax, the leading cattle management software. They discuss the importance of setting New Year’s resolutions for ranchers, focusing on long-term profitability, goal-setting frameworks, and the significance of organized herd records. Terrell also shares insights on transitioning to di...

In this episode of the Casual Cattle Conversations podcast, Shaye discusses calf health during the calving season with Dr. Troy Dutton and Dr. Joseph Hochhalter, owners of Steele Veterinary Clinic. They delve into the importance of good nutrition, ensuring timely and adequate colostrum intake, and maintaining proper sanitation in calving barns to prevent diseases like scours and pneumonia. The con...

In this episode of the Casual Cattle Conversations podcast, Shaye discusses the importance and benefits of genomic testing for commercial heifers, a practice she uses on her ranch with her husband and father-in-law. Shaye explains the ease and process of taking tissue samples from the ear for DNA testing, the valuable data it provides, and how it helps in making informed decisions about heifer sel...

In this episode of the Casual Cattle Conversations podcast, Shaye interviews Kane Wellnitz about effective strategies for employee retention in ranching and agriculture. Kane shares insights from his experiences as a rancher and ag business owner, discussing challenges and solutions for retaining employees. Key topics include fostering ownership among employees, the importance of communication, an...

In this episode of the Casual Cattle Conversations podcast, Shaye is joined by Dr. Blane Lowe to discuss vitamin A deficiencies in cattle herds. The conversation covers the importance of vitamin A for cattle health, symptoms of deficiency, and prevention strategies. Dr. Lowe explains how vitamin A impacts various organ systems, reproductive efficiency, and overall cattle productivity. The episode...

In this episode of the 'Casual Cattle Conversations' podcast, Shaye interviews CPA Hannah Mann, who specializes in serving agricultural clients. They delve into practical tax and bookkeeping tips for ranchers, highlighting the importance of effective and marginal tax rates, and the potential benefits of income averaging using Schedule J. Hannah Mann shares her passion for the agricultural industry...

In this episode of the Casual Cattle Conversations podcast, Shaye sits down with Tim Petry from North Dakota State University to discuss the intricacies of the current cattle markets. The conversation covers producer-submitted questions, providing insights on price trends, the impact of global markets, and the future outlook for the cattle industry. Tim sheds light on the importance of sticking to...

In this episode of the Casual Cattle Conversations podcast, Shaye Wanner speaks with Karla Wilke, cow-calf and stocker management specialist from the University of Nebraska, about managing cattle performance during harsh winter conditions. The discussion covers the impact of cold weather on cattle, optimal body condition scores, and strategies for cold stress management. Karla provides practical t...