C-Suite Secrets

Show Notes: In this episode of C-Suite Secrets, host Heather Parsons sits down with Jason Makevich to explore the powerful intersection of cybersecurity and entrepreneurship. With years of experience in the tech space, Jason shares insights from his journey and emphasizes why building a resilient company culture and surrounding yourself with the right people are non-negotiables for long-term succe...

Show Notes: In this episode of C-Suite Secrets, host Heather Parsons sits down with George Birrell, founder of TaxHub , breaks down the must-know tax strategies every entrepreneur should understand. George sheds light on the most common (and costly) tax mistakes business owners make early on, and how to avoid them. From choosing the right business structure to separating personal and business fina...

Show Notes: In this episode of C-Suite Secrets, host Heather Parsons sits down with tech entrepreneur and executive Jason Reade to explore how data and AI are reshaping the startup landscape. Jason shares his entrepreneurial journey and breaks down why clean data, clear KPIs, and smart AI implementation are essential to scaling successfully. The conversation dives into the practical side of AI.  H...

Show Notes:   In this episode of C-Suite Secrets, host Heather Parsons sits down with Steve Meek to explore the intersection of technology, business strategy, and operational excellence. Steve shares his entrepreneurial journey and breaks down how business leaders can intentionally align technology with their growth goals—without overspending or overcomplicating their systems. You’ll hear real-wor...

Show Notes:   In this episode, Heather sits down with Dayal Bhagat  and dives into his journey from a broad IT background into a specialized focus on cybersecurity. His mission? Bringing affordable, effective solutions to small and mid-sized businesses. He breaks down why every business, no matter the size, is a target and why email security and ongoing education are non-negotiables. Dayal shares...

Show Notes:   In this episode of C-Suite Secrets, host Heather Parsons sits down with Ken Winell, entrepreneur, tech consultant, and engineering veteran, for a powerful conversation on driving business growth through smart technology. Ken shares insights from his diverse career spanning multiple industries, and how he’s helped companies harness the power of innovation, especially AI, to stay compe...

Show Notes: In this episode, Michael "Canz" Canzoneri shares his unique career path, beginning as a Java developer and evolving into the co-founder of DataSQRL, a neural symbolic data platform. He reflects on his time at Gartner, the complexities of ERP implementations, and the valuable lessons learned from working with unicorn companies. The conversation explores the importance of truly understan...

Show Notes:   In this episode, Heather Parsons and Brendan Lopes dive into a wide-ranging conversation about blending family life and the entrepreneurial journey. They share insights on building businesses that honor personal values while achieving professional goals, and the importance of strategic hiring through contractors to scale with flexibility. Brendan offers actionable advice on creating...

Show Notes: In this episode, I’m joined by Connor Ellison, a serial Entrepreneur and the CEO and founder of POGR, for an honest and inspiring chat about what it really takes to build a business in the gaming world. Connor opens up about his entrepreneurial journey, from his early college days and self-taught lessons to the big wins and tough moments of launching a startup. We dive into the power o...

Show Notes: In this episode, Heather Parsons and Dennis Bruce dive into the realities of entrepreneurship, exploring the common challenges small businesses face with cash flow, team development, and scaling. They talk about the importance of cultural adaptability, the growing role of AI in software development, and why strong change management practices are essential. Dennis shares lessons from hi...

Show Notes: Welcome to the very first episode of C-Suite Secrets where Host, Heather Parsons, gets real about the often-overlooked struggles entrepreneurs face behind the scenes. She dives into why conventional business advice doesn’t always cut it for founders in the thick of it and why community and connection matter more than ever. Heather shares eye-opening stats about business failure rates a...