Tess Barclay

Busy Blooming with Tess Barclay

Business EN ↓ 91 episodes

Everything that needs to come across your desk this week in the world of social media and content creation! Clock-in with Tess Barclay every week to unpack everything from what's trending this week to a new Instagram feature to how to get your sh*t together (without burning out!) to start each week feeling equipped, informed, peaceful & ready in the world of social media & content creation! Busy Blooming® is a registered trademark. All content, formats, and segments are original works. Unauthorized reproduction or translation is not permitted.

Author

Tess Barclay

Category

Business

Podcast website

www.busyblooming.ca

Latest episode

Jul 3, 2026

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Episodes

The money of content creation: 3 mindsets that are getting in your way to be a full-time influencer 29.09.2025

It's time to CLOCK-IN!! Today we're talking about making money from social media & turning it into your full-time job as a content creator/influencer! In this episode, we're unpacking the 3 mindsets that get in the way that I've seen in my journey and in the 600+ content creator calls I've seen over the years - I'm so excited to unpack, let's go to WORK!! Check-out...

ChatGPT is replacing influencers by 2026 if they don't re-brand: Content ideas & what's trending 23.09.2025

It's time to CLOCK-IN! Today we're going to work at the Busy Blooming office and unpacking for the week: How to AI/ChatGPT-proof your content strategy, 4 content trends & ideas for your calendar this week, new YouTube platform updates, TikTok ban update/resolution & more! The first 500 people to use my link in the description or scan the QR code will receive a one month free trial of Skill...

Start creating for what's missing on social media: Content ideas, what's working & TikTok ban update 15.09.2025

It's time to CLOCK-IN!! Today we're unpacking everything that needs to come across your desk this week in the world of social media including the TikTok ban happening this week, content trends & ideas for your content calendar, the mindset you need this week in your content strategy, a mini pop-culture chat about the trending new bachelorette & MORE!! SPONSOR Check out Storyblocks (I use i...

Fall 2025 is the great-lock in for content creation: What's working, trending & content ideas 09.09.2025

HAPPY MONDAY! It's time to CLOCK-IN!! Today we're going to be unpacking what's trending this week on Instagram & TikTok, new Instagram features, TikTok ban update, what's new on YouTube, content & trend ideas for the week & MORE! I'm so excited to be back at work with you! We're also going to be discussing that it is your WINNING SEASON on social media! ⏱️ CHAPTERS & TIME STAMPS 00...

You need to GET IT TOGETHER so content creation can become your full-time job in 2025 & here's how.. 25.07.2025

It's time to get your sh*t TOGETHERRRR as a content creator!! Today we're unpacking 8 of the biggest mindsets & habits that I've learned over my entire career on social media that have changed my life grown my following & income and helped me actually enjoy the journey along the way! 👀 We're unpacking content creation routines, mindsets around being the CEO of your busines...

This is *exactly* how you're going build your SIGNATURE BRAND as a content creator in 2025 25.06.2025

It's time to BUILD YOUR BRAND!! Today we're building out your brand book as a content creator step-by step! To build your brand, check out UpWork ➡️ https://upwork.pxf.io/qzBg2O1! Today, I’m walking you through how to build your Summer 2025 Brand Book - your content identity, signature styles, brand vibe, weekly schedule, creator voice, profile, and more. This is the most important part of...

You're re-branding & blowing-up on Instagram & TikTok in Summer 2025 & here's your 2-month plan.. 23.06.2025

It's time for SHORT-FORM SUMMER RE-BRAND!!! This summer, we're going to re-brand your Instagram & TikTok for July & August 2025 and we're doing it TOGETHER!! ➡️ Check out Storyblocks at https://www.storyblocks.com/tessbarclay to level-up your content!! I’ve built out a full 9-week plan to rebrand your social media by September 1st with a content challenge with a content calenda...

ChatGPT will get you 1M followers + every goal you have as a content creator & here's how.. 09.06.2025

We’re diving into one of the most important relationships in my entire life today: me and ChatGPT 😭💻 Try HubSpot’s free AI-powered Marketing Prompt Generator (you’ll love it): https://clickhubspot.com/d74169 I’ve been using AI every single day for over two years now — in my content, my business, my mindset, even my time blocking… and today I’m finally showing you EVERYTHING. Today I'm giving...

I coached 600 influencers, here's why influencers aren't growing in 2025 02.06.2025

We're going into a content creator AUDIT & COACHING session together today!! After 600+ calls with creators and influencers over the last 2 years.. 📥 Get started with Tailor Brands today here: https://tailorbrands.go2cloud.org/aff_c?offer_id=62&aff_id=3305 and you’ll get 35% off LLC plans! .. and we’re unpacking all of them today. From brand identity to content systems, I’m breaking d...

Sharing it ALL! My income streams, hiring my husband, re-branding from “content tips” & 2025 plans 28.05.2025

Today we are going behind the SCENES!! In this episode, I'm unfiltered going through everything behind the scenes of my business & content.. 📥 Check out Storyblocks at https://www.storyblocks.com/tessbarclay to elevate your content! .. how I'm re-branding my social media & business in 2025, how I make income & my income streams, who works at Busy Blooming, my 9-5 to full-time entrepre...

How to *actually* grow to 100k on YouTube in 2025: The ultimate guide to growth 15.05.2025

Check out Storyblocks at https://www.storyblocks.com/tessbarclay to level-up your YouTube content!! 👀 ABOUT THIS EPISODE It's time go *FINALLY* grow on YouTube in 2025!!! This week, we're unpacking a full deep-dive guide to YouTube, how to ACTUALLY grow on YouTube in 2025, how to stop treating it like it's 2012 (lol) & you're new strategy for each week to grow! In today’s epis...

what’s actually working on Instagram, YouTube & TikTok right now (everything’s changing lol) 30.04.2025

📥 SPONSOR Get started with Tailor Brands today → https://tailorbrands.go2cloud.org/aff_c?offer_id=62&aff_id=3305 — and get 35% off LLC plans! 👀 ABOUT THIS EPISODE Feeling overwhelmed by the algorithm? Burnt out by content that used to work? Questioning if TikTok is even worth it anymore? You’re not alone. In today’s episode, we’re breaking down the entire state of social media so you know ex...

If growing on social media is making you spiral & crash-out in 2025, you're doing everything right 24.04.2025

Growing on social media can make you burnout, compare, spiral, crash-out & you need a reset!! Download the FREE 2025 State of Marketing Report for creators: https://clickhubspot.com/44af5bIt's time to CLOCK-IN!! Feeling burnt out, stuck, or like social media is slowly stealing your soul? 👀 Let’s fix it. In today’s episode, we’re getting cozy (and real) about the emotional side of content...

The 1M follower strategy that lifestyle influencers use to blow-up in 2025 (ft. InspiredMediaCo) 17.04.2025

LIFESTYLE CREATORS - It’s time to go to WORK!! We are joined today with Alyssa, also known as InspiredMediaCo on TikTok & Instagram to dive into the lifestyle creator universe and breaking down exactly how to grow as a lifestyle creator & influencer in 2025 – even if you’re starting from scratch. If you have “lifestyle” written anywhere in your content strategy, this episode is truly for Y...

How to go from 0 followers to full-time content creator by the end of 2025 24.03.2025

👀 ABOUT THIS EPISODE Want to go full-time as a creator but don’t know where to start? Today we’re unpacking the exact system I would use if I had 0 followers & wanted to become a full-time influencer/content creator by the end of 2025! We’re getting ✨ rigid ✨ about building a super simple business & content strategy you can use every single week — to simplify your workflow, create a sol...

It's 2025 not 2012.. You need to raise your standards before you post on social media 10.03.2025

TIME STAMPS 00:00 Intro 4:00 The "big 4 basics" content checklist 5:04 Raising the bar with your content 7:11 How to make your content less generic 8:00 How to "ladder" your content to make it unique 10:43 The 3 P's checklist to make your content unique 12:03 Don't post random content, add to your collection 13:48 Creating a content ecosystem from one post 16:16 Creatin...

You're still going about content creation wrong in 2025 if you *actually* want to make it a business 24.02.2025

Get started with Tailor Brands today here: https://tailorbrands.go2cloud.org/aff_c?offer_id=62&aff_id=3305 and you’ll get 35% off LLC plans! WELCOME TO A NEW SERIES!! How to *ACTUALLY* take social media seriously!! I'm so excited to be kicking-off this 4-part series over the next 4 weeks about how to take social media seriously so it can become your business!! Today we're unpacking the...

Instagram 30-day content plan: Your new content calendar to *blow-up* on Instagram in 2025 10.02.2025

It's time to enter your 1M era on Instagram & GROW on Instagram as a content creator in 2025!! Today Tess is breaking down a 30-day Instagram content calendar, strategy & more (based off the 3-month Winter 2025 content strategy) that we're all doing together to grow on Instagram in 30-days - and we're unpacking the Instagram algorithm & how it *actually* works in 2025! FREE CONTENT CAL...

How to grow on social media in 2025 with a 9-5 job: Your new weekly plan 01.02.2025

VIDEOS MENTIONED Weekly theme structure: https://www.youtube.com/watch?v=vPtlHQurTXs&t=298sHow to build income streams from content: https://www.youtube.com/watch?v=Px86V1Qop2s&t=20s⋒ PODCAST LINKS ⋒Listen on Apple: https://apple.co/3OsCVEKListen on Spotify: http://bit.ly/3CHpmPoListen anywhere else: pod.link/1565886767⋒ FOLLOW BUSY BLOOMING ⋒TikTok: https://www.tiktok.com/@busybloominggIn...

2025 BRAND DEALS: How much to *actually* charge as an influencer & content creator + examples 23.01.2025

Today we're exposing BRAND DEALS in 2025!! How much to charge as an influencer & content creator on social media for brand deals on your media kit & rate card! We're unpacking content rates, usage rights, whitelisting, paid usage & actual rates that I've used as a creator, my friend's rates and how to determine what your rate should be - PLUS negotiation tips!

Your 3-month plan to grow on social media in Winter 2025 as a content creator 20.01.2025

It's time to grow on social media in Winter 2025 (Jan-April) & Tess is breaking down your 3-month content strategy for your first season of content in 2025!!

The 2025 TikTok ban is the best thing to happen to creators who want to blow-up on social media.. 20.12.2024

Today we're unpacking the FUTURE OF SOCIAL MEDIA IN 2025!! We're diving into how ChatGPT and the TikTok ban are actually good things for influencers and content creators, the future of YouTube, SnapChat, Instagram, podcasting & TikTok and why 2025 is THE best time to grow as a creator and influencer on social media! ⋒ TIME STAMPS ⋒ 00:00 Intro 3:22 The future of influencer marketing 4:15 The f...

What you're going to post every week (when you're busy) to be a full-time content creator in 2025 09.12.2024

Today we are unpacking your NEW content calendar for 2025 of what you're going to post between Monday-Saturday on Instagram, TikTok, YouTube depending on if you're a short-form or long-form content creator including video ideas, your weekly posting structure & a framework that flows with you (& won't make you burnout!). ⋒ TIME STAMPS ⋒ 00:00 Intro 4:23 Weekly posting structure 8:29 : How m...

Your 9-5 job in 2025 is going to be content creation & here's how to *actually* make it a $100k business 25.11.2024

It’s time to make social media & content creation your 9-5 and build your own business from it in 2025!! Today, Tess is breaking down her 5-step system to making a 100k+ income and salary from social media and content creation breaking down 8 income streams, how to sell coaching & courses (her approach to selling 500+ sessions!), how to land brand deals as a creator in 2025, how to build u...

You're hitting 100k on social media in 2025...but your mindset is keeping you broke with 0 followers 18.11.2024

It's time to enter your 100K SEASON!! Today we're kicking off a new series where we will be deep diving into how to build a 100k following, income & brand on social media in 2025! Today, we're kicking the series off unpacking your new 100k MINDSET & 10 mindsets you need to break-up with if you want to grow on social media & grow you business and brand to 6-figures and become the most e...

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