Busting the omnichannel - enterprise hacks and chats

Free spirited, old school podcasts on all things enterprise with Jon Reed of diginomica.com, along with troublemakers and/or special guests. This feed includes live recordings from the road, as well as interviews for diginomica.com and debates on the future of the enterprise. Guests are free to call BS on Jon, and each other - a dash of enterprise humor is always welcome. Enterprise media disruptions and practical career hacks are covered.

Category

Technology

Podcast website

jonerp.podbean.com

Latest episode

Jul 5, 2026

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Episodes

The Oracle CloudWorld and SuiteWorld combined review - live from Las Vegas 15.09.2024

Is it possible to manage two combined show reviews for Oracle CloudWorld and NetSuite SuiteWorld - without any help from AI agents or digital avatars. On the final evening of the final day, Jon Reed and podcast partner in tarmac crime Brian Sommer give it their best. With a tasty dinner awaiting them, Jon and Brian consulted their notes - and very different conference schedules - to give you a com...

Has AI changed the meaning of transformation - in ERP and beyond? 15.09.2024

AI is purported to have an outsized impact on application areas like ERP - but is that true in practice? And what about the overall view of digital transformation? Bring your best and/or snarkiest questions for Eric Kimberling of Third Stage Consulting. Eric is fielding these topics firsthand from customers; let's find out what he's learned so far, and see if we can de-hype the tech a bit - and fi...

Enterprise month in review - the dark side of HR tech, and HR services 25.08.2024

Yep, it's time! Bring your top picks and savviest/snarkest commentary to our Enterprise Month in Review show on Friday. I'll be joined as always by co-host Brian "Brain" Sommer - special guest Bonnie Duncan Tinder will join us also, where we will discuss upcoming presentations and data on "The dark side of HR" and "The dark side of HR services." Brian and I will also share our picks and underrated...

Enterprise media blowout - where are brands getting it wrong? (and right) 25.08.2024

Before everyone gets into trouble at fall events, it's time to bear down on enterprise video and media, and look at where brands are getting it wrong - and right. Paul Greenberg and Brent Leary of PPN/CRM Playaz, the recipients of my informal enterprise video award, have lived the highs and lows of audience engagement with video - time to put them in the chair with your questions. This blowout edi...

Google’s cookie brouhaha and gen AI marketing highs and lows - with Liz Miller 28.07.2024

This one started as a soloflight, but the timing was good for Constellation's Liz Miller to crash the show as only she can do, and take a Google-cookie-backtrack victory lap, and make sense of the gen AI creativity debate from a CMO/marketing angle. There is a bit of a without-a-net vibe here until Liz shows up at the 11:00, but I recommend tracking this from the beginning to hear the context of t...

Enterprise month in review - how vendors mess up their messaging in BI (and beyond) 28.07.2024

Yep, it's time. Join me and Brian Sommer for this month's highs and lows of the enterprise. Our special guest will be Lawson Abinanti, who has some tough love for BI vendors on how their messaging falls short. We'll probably push into some FP&A and AI talk as well. What do customers really need from their BI and data vendors? As always bring your savviest comments and sharp wit. Note: you can...

SAP’s clean core mantra - hashing out fresh data and new developments 21.07.2024

SAP's "clean core" mantra raises enough questions to earn its own podcast. So, in the aftermath of SAP Sapphire and ASUG's Annual Conference, Josh Greenbaum and ASUG CEO Geoff Scott join Jon Reed again. We start with the open questions each of us are pursuing after the show. Then we shift into the SAP clean core discussion: is clean core marketing/sales hype, or a way of achieving deeper customer...

Workshopping gen AI creativity III - with Barb Mosher Zinck 21.07.2024

In the final segment (for now) of our Workshopping Generative AI creativity series, Barb Mosher Zinck joins the show to reveal what she sees as a practioner - and as diginomica's lead digital marketing writer. This is Zinck's first time appearing on Jon's show, but the two have debated content strategy for years, resulting in Jon's longer dbook on informed B2B buyers (which Zinck edited). Today, Z...

CFO dilemmas - are finance leaders strategic, or struggling with admin? 30.06.2024

After taping a Sage analyst event podcast review in Atlanta, Jon Reed and Brian Sommer jumped right into a shorter companion podcast on a hot event topic: CFO dilemmas. Are CFOs able to own business growth? Are they truly moving past admin, or is this is the same admin versus strategy dilemma that has plagued finance leaders for decades? Can AI make a dent here? Are there any relevant AI for finan...

On finance admin, AI, and eliminating the close - the Sage analyst event review 30.06.2024

Jon Reed and Brian Sommer crashed an empty conference room to hash out what they learned at a whirlwind Sage analyst day event. Sage has ambitious plans for AI and automation in finance and beyond. "Eliminating the close" is one way of framing these goals - but is it realistic? Jon gets into Brian's pesky questions from the show, and what he learned. The two also hash out some of Sage's AI pursuit...

Workshopping Gen AI enterprise creativity part 2 - parsing the BS with Brent Leary 23.06.2024

Note: Barb wasn't able to make this session due to tech issues, but Brent Leary of Playaz Production Network hopped on, and he had some terrific content on what he has seen on gen AI and creativity this event season... On the heels of part one, Barb Mosher Zinck published a notable blog post on this topic, so our work isn't finished here. Let's see what Barb has to say, and I have a couple more de...

Workshopping generative AI ”creativity” in the enterprise - parsing the BS - with Thomas Wieberneit 23.06.2024

I've had my fill of gen AI "creativity" BS for the enterprise. And yet, there are some pros and cons to discuss - and use cases to consider. What does Thomas Wieberneit think? I know he will come with strong views and we'll hash this one out - want to join us and provide your views as well? I will also outline some of my theories of attention and B2B buyer engagement, and how I see AI helping - an...

SAP Sapphire 2024 review - Talking RISE field views, BTP economy and public cloud surprises with Brian Dennett 09.06.2024

On the final afternoon of SAP Sapphire, Jon sat down with Brian Dennett for a sleep deprivation show review. Brian's SAP adventures have landed him with a partner that is expert on RISE and BTP, so it was the perfect time to dig into the pros and cons of RISE, where the value lies, and whether "clean core" is a crucial concept for SAP customers - or a marketing/commercial catch phrase. Also: what...

Enterprise Month in Review - where are the big ideas in HR - and HR tech? 09.06.2024

In this special edition of the Enterprise month in review, Brian Sommer and Jon Reed will also be joined by special guest Thomas Otter of Acadian Ventures... Otter will answer: where are the big ideas in HR? Will AI count? Join us and give us your snarky wisdom and input. Brian and Jon will also do our picks of the month. Editor's note: this audio edition restores the first 7:30 minutes of the bro...

ESG for finance - where do we stand now? 19.05.2024

In this ten minute update, Jon Reed asks Brian Sommer for the latest on why ESG is disrupting finance - and touching just about every corporate cost center. This podcast took place in advance of Brian's session at Planful Perform 2024 on ESG for finance professionals. Jon also asks Brian to weigh in on why ESG is perceived as too political, and what the stakes are to sidelining this conversation f...

Planful Perform ’24 Review - impact of AI on finance and customer priorities 19.05.2024

In this on-site podcast taping in San Diego, Jon Reed and Brian Sommer review the hot topics at Planful Perform 2024. Obviously the potential and perils of AI for finance gets attention, but there is more - including the financial planning market, and what finance customers need to achieve better project results. Note: the final section of this podcast, on the impact of ESG for finance, is being r...

What is the role of partners in the SAP innovation debate? 05.05.2024

In our prior podcasts on SAP's innovation direction, we debated everything from AI to RISE - with the goal of providing actions and context for customers. This time, we wade into deeper waters by looking at the role of SAP partners. Join us as Josh Greenbaum, ASUG CEO Geoff Scott and Jon Reed look at how SAP services partners are responding to disruptions inside and outside the SAP "ecosystem." Ho...

Enterprise Month in Review - customer data pitfalls edition with Maureen Blandford 05.05.2024

Join Brian Sommer and Jon Reed for another spicy, fun-filled edition of the Enterprise Month in Review. Our special guest feature is Maureen Blandford of Serendipitus, who will reveal her field lessons on the data pitfalls enterprises are falling into, and why slathering AI on questionable data is a fail. And: Blandford will tell us what the heck to do about it! Note: you can follow along with the...

Workshopping hyperpersonalization - defined, debunked, debated - with Thomas Wieberneit 14.04.2024

Hyperpersonalization has been recognized as one of the seven defining patterns of AI. Why? Is it deserving? Useful? Buzzword mischief? Time for an enterprise BS detector dissection... Join me and CRM analyst and buzzword detoxifier Thomas Wieberneit as we pick apart hyperpsersonalization in this informal discussion. Where does hyperpersonalization work? Where does it fall short? Is the collateral...

Enterprise month in review - the impact of AI on software selection and more 31.03.2024

For this month's Enterprise Month in Review, Jon and Brian will be joined by a surprise special guest. We'll pick our top stories of the month, and then dig with our guest on the ups and downs of AI as a consideration in software selection, how to avoid the gotchas of software evaluation, how HR vendors are approaching AI, and more. As always, bring your smartest (and snarkiest) questions/comments...

The midmarket analytics (and AI) reality check - live from Sage Transform with Joni Girardi 04.03.2024

On the final day of Sage Transform 2024, Jon Reed caught up with old school, returning podcast guest Joni Girardi of DataSelf. Girardi explained why self-service BI has fallen short for business and finance users in the midmarket. Jon gets Joni's take on what Sage Transform's AI announcements mean for customers when it comes to analytics, and the guys take on the impact of AI on analytics from a n...

Enterprise month in review - return to office blowout edition - featuring Molly Sands of Atlassian 18.02.2024

Join Jon Reed, Brian Sommer and special guest Molly Sands, who heads up Atlassian's Team Anywhere, to hit the highs and lows of the enterprise year so far - with special attention to the impact of Return to Office mandates, and what companies should do differently. As always, bring your smartest and snarkiest commentary to share. Note: the link to Atlassian's Lessons Learned: 1,000 days of distrib...

What does SAP’s AI push mean for customers? With Geoff Scott and Josh Greenbaum 18.02.2024

Join Josh Greenbaum, ASUG CEO Geoff Scott and Jon Reed for their latest attempt to get to the bottom of SAP's innovation and AI strategy. But unlike their last contentious debate, this one is more of a back-and-forth on the impact of enterprise AI, what SAP's AI strategy means for customers - and how customers should respond. The main SAP news stories since the last podcast are also touched on, as...

Acumatica Summit 2024 - the podcast review 04.02.2024

After a hectic week in Vegas, Jon asked returning champ Josh Greenbaum back onto the show to review impressions and takeaways from their time digging into Acumatica with customers, partners, and execs. Josh hadn't been to this show in a few years, so it was a good time to chart Acumatica's progress - and the work still ahead. Acumatica is one of the most differentiated cloud ERP vendors, and most...

The five horsemen of the business apocalypse, with Josh Greenbaum - ”behind the blog” podcast edition 04.02.2024

Time for another "blogs that matter" special edition. Bring your smartest/snarkiest questions as we dig into Josh's recent post, the five horsemen of the business apocalypse. Those of you with AI fatigue will especially enjoy this one, as it turns out there are other pressing business problems to talk about in 2024. Note: if you enjoy unfiltered podcasts without sponsors or a business model, consi...

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