George Kao
Business Tao with George Kao
George Kao shares a unique message for business: Create without resistance. Connect without guile. Succeed without stress. Find his best articles here: https://www. GeorgeKao.com .Topics include Authentic Marketing, Joyful Productivity, and Healthy Money. New episode every Monday. georgekao.substack.com
Author
George Kao
Category
Podcast website
Latest episode
Jun 30, 2026
Where to listen?
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Episodes
Ignore marketing trends. Focus on substance. 10.03.2024 9:43
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com
Not doing the things you say you want / plan to do? 4 solutions to support your motivation at work. 03.03.2024 11:59
1. Don’t beat yourself up :) because at least you have a vision! Many people don’t. And we’re all in the journey of learning how to properly motivate ourselves. 2. Got human accountability? Simplest is to use Focusmate. Join my focusmate group here: https://www.focusmate.com/signup/georgekaocommunity 3. Got a clear workflow process? Write it down. “Hat manual”. 4. Unsure what the workflow process...
Your *consistent* practice of creating content = an important ministry to your ideal audience... 25.02.2024 18:22
Here, I talk about the faith that I have in the potential of my content to make an impact -- and hope to inspire *you* to take on that kind of belief for your content creation efforts as well... This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com
Focus *first* on your few fans -- care for what *they* care about and you'll grow a true audience... 19.02.2024 7:27
Here's what I would tell my younger entrepreneurial self -- ditch the quest for a huge audience and social media fame. I made that mistake. Within two years of starting my business I hustled and grew my email list to thousands of subscribers... but then realized that most of them didn't really care about my content or journey. I ended up deleting over 90% of them. I now realize you can only authen...
The stupidly-simple secret to my success... 12.02.2024 13:09
1) more focused hours, 2) way more breaks than most people take, 3) constant reparenting of myself... In the video I also mentioned that I'd share the format of my work retreats. Here it is -- http://smpl.ro/CoWorkRetreat This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com
I don’t mind being unattractive in my marketing... 05.02.2024 20:29
I have a strong stance on how “attractive” one needs to be in their brand, website, and social media presence, in order to attract ideal clients… I’ve worked for a decade to slowly and steadily build what I would call a "loyal" and "true fan" audience for my business… an audience that feels connected to me not through flashy marketing or clever persuasion, but through shared values and an apprecia...
Find *joy* in your marketing -- by expressing your values and heart 29.01.2024 7:28
Authentic marketing means that we practice en-joying the experience of showing up for our marketing. How? By bringing our energy/focus to expressing our values & heart in our marketing actions, and holding loosely to our attachment to the results. By doing so, we learn to deeply en-joy the experience, which then encourages us to show up consistently, which then brings better results naturally... T...
Don't niche yourself... but *do* niche your offers. 22.01.2024 6:40
For years I tried narrowing my business to a niche, but having interests for multiple areas, I struggled. Now after 14 years of successfully providing myriad services, I want people to know - do not limit yourself. Have diverse offers. Customers will hone in on whichever resonates. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, v...
Consistent email newsletters -- tired of making them? You need a much lighter process... 15.01.2024 9:32
See my newsletter examples: https://www. GeorgeKao.com/monthly This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com
Create lightly ✨ 08.01.2024 22:22
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com
Marketing & business actions that are worthy of the soul's attention ✨ 01.01.2024 5:13
0:00 Authentic marketing avoids showy tactics and aligns with a deeper purpose and higher mission. 00:41 Authentic Marketing is the process of a business finding its calling. 01:09 Avoiding empty steps and focusing directly on soul's work eliminates the waste of time and life in the marketing process. 02:14 Every business action should be deserving of the soul's attention and contribute to a great...
My thoughts on Energy Signature ✨ and finding our soul group clients and audience 🤗 25.12.2023 11:32
In this video I explain that your "energy signature" includes everything about you that resonates with your ideal audience - your visual branding, communication style, content, and more. I believe that before birth, you planned with your "soul group" to find each other in this life by recognizing each other's energy signatures. I recommend using authentic marketing to consistently "ping" your soul...
Don’t try to get attention. Be yourself and see who shows up. 18.12.2023 16:36
In marketing, we typically learn about the importance of getting people’s attention. To try to stand out, to be more charming, to be more persuasive. But that’s not what I’m trying to do... If anything, I’m trying to blend in. I know that my ideal audience will spot me, even in a sea of social media posts. ** Watch the video here: https://www.facebook.com/watch/?v=812065499569280 ** Being flashy...
How to Create Quality? Focus on Quantity. 11.12.2023 21:10
This principle has been essential to my success. How do I make great content? By making more content, and observing what spreads. How do I improve my skills? By working with more clients, and noticing who grows the most. True learning comes from action — we build muscles by doing things, not just reading about them. ** Watch the video here: https://www.georgekao.com/blog/qualitythroughquanti...
The opposite of #hustle -- joyful calm productivity 04.12.2023 14:51
Is it possible to be emotionally relaxed and joyful, yet highly productive? Think of a master in martial arts … they aren’t fretting, tense, worried, or stressed out. They have a relaxed focus, a calm strength, a powerful composure. Their face might appear emotionless, yet their body expresses a wide range of motion, able to accomplish a great deal with both precision and flexibility. Inside, they...
I never feel ready (when I begin)... 27.11.2023 5:46
I see a lot of aspiring business owners doing this: You’re waiting until you’re “ready” before you take the leap. A dear client asked me about the “thin line between readiness and procrastination.” After coaching hundreds of business owners, I can tell you this: Chances are, you are being fooled by your own brilliant mind. Feeling of “lack of readiness” is usually procrastination. ** Watch the...
Money follows confidence. 20.11.2023 8:34
A few thoughts on how to develop authentic confidence... Notice that money tends to flow to those who are most confident. However, fake confidence is too commonly taught in marketing. Fake it ‘till you make it. Appear to be bigger, or more polished, than you actually are. Use hype to get the sale. Offer huge guarantees to remove all their risk. ** Watch the video here: https://www.facebook.com/...
"I'm not cut out for social media... I'm too introverted / intense / not everyone's cup of tea..." 13.11.2023 10:51
If you think social media marketing / content / promotion isn't meant for you because of your personality or type of content you create, listen to this episode to get a reality check... ** 0:00 Introverted or intense individuals can feel alienated by social media, believing it's not their natural strength. 01:19 Social media is varied; it's not one-size-fits-all. Different types of content resonat...
Introducing yourself on a podcast or group call... make it an experience ✨ of your energy signature 06.11.2023 3:05
00:00 Introductions should serve as an "energy signature transmission," not just information transfer. 00:43 Aim for an energetic performance that resonates with your soul mate audience or Kindred Spirits. 01:09 Instead of just listing credentials, consider creating an experience for the audience by sharing your journey or emotional insights. 01:51 Concepts like "joyful productivity" and "authenti...
Creating a business you LOVE requires ongoing dedication / a stable schedule... 30.10.2023 7:56
While spiritual guidance can provide some direction, it often doesn't understand the practical demands of building a stable business. You need to listen to wise guidance that recognizes the importance of commitment, boundaries, and persistent practice in creating a life you love. ** 0:00 A successful solopreneur requires a stable schedule for consistency and growth. 00:38 While spiritual guidance...
A more authentic strategy for growing your reach via social media ads 🙌🏾 23.10.2023 7:21
A seven figure marketer recently went bankrupt from running too many ads without nurturing a real audience. The lesson? Ads should serve your audience with value, not just promote. Build trust. Announce new offers gently, not aggressively. This creates real fans who organically lean in over time. Marketing this way gets easier as your people trust you more. ** * 0:00 A seven-figure marketer's bank...
(short) Your business numbers are perfect right now... 16.10.2023 6:25
However much engagement you're getting on your social media, however many clients you have right now, however much money you might be making right now, is somehow mysteriously just what you need at this time. Because if you had already grown the capacities and the skillfulness to get to the next level, you would be at the next level. But right now, is the level you're at, based on your past action...
Respecting your audience's free will / sovereignty -- Light side vs Dark side in your marketing... 11.10.2023 6:29
Much of the marketing that's taught by online influencers is aligned with the dark side: fixation on outcome and control of one's audience... This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com
How often should you post content? 10.10.2023 6:06
I hope this episode answers the question once and for all :) This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com
Aim not for fame, but for deeper service, and greater truth of expression... 25.09.2023 22:12
There's an unspoken assumption in marketing: More followers/fans lead to more clients, more fulfillment, more freedom. This is like saying more money equals more happiness. These are seductive ideas. They contain a grain of truth, but they also come with an unexpected price... This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit...
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