Business Tao with George Kao

You have a rare combination of strengths. In this video, I'm rattle off a bunch of possible ones. What's your combo? Don't try to be the best at everything... it's exhausting. Other people are just naturally stronger at some things. Let them be. Instead, find YOUR combo, and become the ONLY one in your field with your unique strengths. See the full list at www. GeorgeKao.com/blog/listofstrengths T...

Authentic marketing is the practice of expressing your soul, from an energetic space of enjoyment and connection… This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com

When I first started, I thought business ownership meant complete freedom to wake up whenever and work however I pleased. But here's the truth: successful businesses require the same dedication as professional artists or athletes. You need to create your own structure, follow your schedule religiously, and understand that skill development takes time. Just like you can't expect to run a marathon a...

Despite the abundance of free information and the rise of AI, I still believe that creators will be able to make a good living selling their own courses -- because you have a unique human presence and nuanced insights about your field... This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com

As creators, we aren't the best judge of their own work... our time, energy, and emotional investment often cloud our objectivity. Let's continually practice creating with a light touch……detaching from expectations of outcome. Just like the vital rhythms of the body and nature, our business needs our reliable rhythms of creation... This is a public episode. If you would like to discuss this with o...

Consider this: Your audience will grow far beyond the people you currently know. Your network right now is tiny, compared to your eventual (big) audience. Your current people might not even be a good representation of your true fans! So don’t make your content in fear of the judgment of your existing colleagues, friends, fans, or family. They are not your true audience. Create only for your future...

You are already ready to put your work out there. Because your ideal clients benefit the most from how you are now , before you get too far ahead of them... This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com

If you've been wrestling with the idea of making money doing what you love, you're not alone. It's common to feel a painful gap between where you are and that dream of abundance, especially as a soulpreneur seeking an authentic business. The practical steps can often feel like a drag… I encourage you to make this shift in perspective -- to see things like marketing, content creation, and even sell...

How to sustain one's social media presence? I view it as an opportunity to be as authentic as possible -- much like you would with a trusted friend. I don't worry about keeping up appearances. Instead, I focus on being myself, knowing that the right audience will appreciate me for who I am, flaws and all. This approach has allowed me to consistently engage on social media since 2009. While it may...

This video/episode shares my best advice to date about creating consistently and authentically... See the resource links I mentioned here: https://georgekao.substack.com/p/my-top-advice-for-creating-consistently This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com

Let me know your thoughts below... This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com

Do you ever feel like you’re bothering people, when you post your content? One of my students wrote: “Consistency of communication is my goal. To hold myself more accountable to this and get over the problem I have with feeling that I am bothering people by sending them content via email or other means, even if they have signed up for my list!!” Maybe you can relate. I appreciate your sensitivity!...

See actual examples here (without having to opt in) -- George Kao Email Newsletters This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com

“How do I grow my capacity to have and receive a large audience, and not be afraid of becoming more visible or well-known as my audience grows over time? Could you, George, share how your mind/heart have adapted at each stage of your audience growth?” –a YouTube viewer wrote to me. I thought this was a very thoughtful question, and wonder why more content creators don’t talk about this. I apprecia...

The video I mentioned: https://youtu.be/T5akVg_8HI0 This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com

Consistency in content creation comes from a deep belief in the importance of expressing my voice -- all of us have a unique and important voice to share. There are always people out there (not everyone) who need to hear what you have to say. It can help you stay motivated and committed to showing up consistently if you focus on the opportunity of authentic expression and service to your audience,...

...the power of creating lightly ✨ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com

Where so many of us heart-based entrepreneurs fall down: we try to mix our selling with our moments of content-sharing generosity. .. This creates inner conflict. Instead, if we aim with purity of heart for each activity, we can then sustain those actions for a very long time, and that's what creates the skillfulness that leads to the best results... This is a public episode. If you would like to...

Many people have lost connection with their inner authority. So when they sense confidence that promises to solve their problems, they gravitate towards it. This is the path of the typical influencer. They’re trying to build a “cult” following that does whatever they tell them to do… including to buy whenever they tell them to. The influencer might use charm, persuasion, and clever copywriting to...

One realization, early on my in my content creation journey, set me up for life: "The vast majority of your content isn't going to make an impact." I know that sounds negative, but the corollary is: "Therefore you are liberated to experiment! And you'll eventually come across the few gems that will make your career..." This idea had a deep impact on me, and has helped me create consistently for 9+...

Nothing in my business is as important as being in a consistent rhythm of content creation. It is how I get smarter in my field. It’s how I develop the writings and videos that sometimes get shared, thereby allowing new fans and clients to find me. More than anything else I do, creating content is how I give back. It’s my ministry and mission… ​Your wisdom, life lessons, skills, knowledge can help...

You can read the post here: https://www.georgekao.com/blog/perfectnow This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com

Over the years, I’ve become sensitized to marketing manipulation. By watching/listening to this episode, you’ll also gain more conscious control over your purchasing choices… and be empowered to do more authentic marketing. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit georgekao.substack.com

As a heart-centered business owner, you’re very supportive of others. This can mean you’re not mindful about your boundaries sometimes, and you give away more than you sustainably can… When friends or family are interested in your services, do you instinctually offer them free sessions or access to your programs? This is a public episode. If you would like to discuss this with other subscribers or...