Business Real Talk- Content Marketing & Sales Innovation Without the BS

You need to DRIVE success. Working your ass off only to feel like your effort isn't correlating to results is a sure fire way to burn yourself out and run your business into the ground. The fastest path to 10X your revenue is in identifying and optimizing your businesses specific revenue drivers and then building your backend "freedom drivers" that lead to sustainable growth without the burnout! I...

Tired of the rollercoaster of live launching that eats away at your time and revenue? Tried evergreen sales but seeing your conversions go down drastically? It can feel like you're trading off one thing for another in the attempt at finding a sales system that increases revenue without depleting all of your time. I felt this too, and for years I struggled to find a way to replicate the success of...

You know that premium clients are the creme of the crop. And you're tired of wading through the hundreds of leads that aren't ready to buy in order to get the clients that are. But you're not sure where to find premium clients, and what you're missing in order to find more of them, without spending all of your time speaking to those "I can't afford it" leads. In this episode I'm going to show you...

Ready to go from best kept secret to go to brand? Then it's time to turn your message into a movement that allows you to quickly expand your reach WITHOUT spending hours online. We'll take a cold, hard look at what it takes to become known and paid in an industry fighting for attention. In this Episode Nas shares: • The focus shift that allows your message to move beyond your network, creating the...

Market saturation and competition is making business growth more difficult than ever. The 2020 era of business growth has changed, but how are some businesses growing and even doubling their revenue in a time where others are struggling to stay afloat? Jayne was able to double her revenue (and then some) and have clients easily say yes, month after month, by creating a Market of One using our Easy...

So you've got multiple offers that you worked hard on creating, but you're stuck trying to figure out how to share them without needing different marketing funnels, getting stuck in the launch cycle, or talking bout a different offer each day without confusing your audience. The reality is, a confused audience doesn't buy! I'll show you how to use Method Based Selling, so you never lose a prospect...

Working hard only to see your profit margins twindle after your rising costs of business expenses leaves your business in hustle mode. But when your business can increase profit margins incrementally, you end up with more money in your bank account without added work (or headaches). So let's talk get real and  talk about scaling the lean business model. In this episode Nas will cover: • Understand...

Marketing sucks! That's what most businesses feel when it comes to the endless amount of time and resources they're spending on marketing, with less than stellar returns on that investment. But all marketing is NOT created equal, and in this episode I'll share with you Marketing that Makes Money, while allowing you to offload 80% of it to your team. In this episode Nas will cover: • Why most marke...

Every business wants to be able to scale as quickly and easily as possible with the least amount of friction. Because if we can avoid setbacks, why wouldn't we? But what most businesses don't understand is how to use constraints or blindspots in order to grow their business faster. In this episode Nas will discuss: The 4 Main constraints every service based business faces when scaling How to ident...

Welcome to our series on Setting Up for Scale. In this episode we'll talk about the often overlooked but most important aspect of scale: Client and Customer Retention. This is your answer to scaling your revenue and impact WITHOUT always being reliant on client acquisition.  In this episode Nas will cover: • How successful and sustainable brands are building customer retention into every aspect of...

Disruption isn't easy, but it is your pathway to creating your mark without trying to shout louder than the rest! We're taking you behind the scenes with two powerhouse disruptors Sarah Slater Snyder, the therapist turned coach who is revolutionizing mental health and Erika Klics who is disrupting how tech industry leaders build high growth, high impact careers by empowering them to take ownership...

Does it feel like you have to constantly come up with new content? And maybe you're using a marketing strategy that leaves you constantly trying to "fill up space" with more content, more offers, and more stuff. Well in part 3 of the Disrupt Series, Nas is sharing why you shouldn't shut up, and the power behind using repetition in your marketing to sign more clients and quickly gain authority in a...

In a market where everyone is ok with being ordinary, you dare to be extraordinary. You have a process or method that is ground breaking and your clients are shouting about your results, but you're still the best kept secret people need to know about. In this episode Nas will show you how to unleash your innovation and drive massive success where your competition becomes irrelevant and you become...

It's no secret that the online space is saturated. But saturation means opportunity, and when you can harness the power of disruptive marketing you quickly climb the ranks to the top thought leader in your industry. Allowing YOU to be the standard people aspire to be, and clients chase after. But all disruption isn't created equal and negative disruption can cause more harm than good. We're going...

Running a business shouldn't be running your life. And right now, maybe it feels like you're juggling all the balls, but you're constantly waiting for one to drop. We're going to get REAL and talk about what "balance" is a lie (at least the kind you're being fed by the masses) and what it really looks like to balance a thriving business AND a thriving life without all the guilt. This episode is es...

You're pouring your heart and soul into marketing your business so that you can ultimately sign more clients and transform lives. But right now it feels like you're packing on the value and people are still slow to buy (if buying at all). In this episode Nas will show you how this basic psychological principle can be infused into your marketing and sales process so you turn leads into buyers from...

Tired of playing the numbers game or "mass selling"  every sales guru is teaching? I'll show you why the answer to scaling your business ISN'T in booking 100's of calls a month for you and your team. We use a pre selling system combined with this Reverse Sales Call Strategy eliminates objections all together, without using pressure, sleaze, or hour long calls!   We're keeping it real and getting y...

Every sales guru is preaching that you need to pre-qualify your leads, and you are, but the whole idea  of booking more sales calls on you and your teams calendars has left you wondering how you can ever take this business to the next level. Get ready to hear  the real talk about pre qualifying your leads that will change everything about how you get leads, book calls, and sign clients quickly and...

Increasing the speed of your conversions is the fastest way to increase revenue and upgrade your client acquisition as a whole. Step away from bro marketing tactics shoving the need for ever increasing lead generation down your throat, and come see how we flip the script to increase conversions quickly WITHOUT more leads. " Get your notes ready, this is going to be a jam packed episode you won't w...

Amassing a following or list is great, but what you really want is to turn that interest and attention into paying clients. In this final episode in the 4 Part Content Series Nas breaks down how the Inbound Demand System™ turns your audience into ready to buy clients in as little as 48 hours, all by getting them to sell themselves! Get your notes ready, this is going to be a jam packed episode you...

Spending all your  time on content and marketing only to get no return on your  hard effort is a recipe for burnout.  In Part 3 of the Content Series, Nas  breaks down how to turn your messaging and content from overlooked and "nice  to have" to  having clients jumping in line and ready to  buy because they HAVE to work with you  ASAP. In this episode Nas will cover: • How  making the ROI of worki...

The old school marketing beliefs that you need 8-20 touchpoints for people to buy is no longer relevant. Creating instant know, like and trust means that your cold leads become buyers in as little as 24 hours. The key component to leveraging this content strategy starts with emotional anchors called Demand Angles. In this episode Nas will cover: • How to use Demand Angles as your entry conversion...

Content creation is all the rage, but if you're a growing business owner, your focus should be on your content strategy, less than the actual content creation, to land more clients in your business. In this episode Nas will cover: • The role of content in your growth strategy so that you aren't turning into the "Gary Vee" of your industry • How to go from "post and pray" to post and profit using a...

Tired of hearing objections in your sales conversations? Aren't we all! Nas is breaking down why sales tactics you've been told may be HURTING your conversions, and how you can focus on these simple and strategic shifts to STOP getting objections and handle objections so you can start hearing YES. In this episode Nas will cover: • The lies you've been sold by sales gurus, and why this is decreasin...

Does it feel like you're attracting a lot of "I can't afford it" clients right now, which leave you chasing down leads every week? In this episode you'll learn how to use the 10% rule to attract ready to invest clients in the next 2 weeks. In this episode Nas will cover: • How your marketing may be setting you up to "fail" speaking to the 90% of leads who aren't ready to buy • The High Intent Mess...