Park Howell, Brand Story Strategist
Business of Story
The Business of Story helps sales and marketing leaders excel through the stories they tell. Hosted by Park Howell, known as The World's Most Industrious Storyteller, this popular weekly show is ranked among the top 10% of downloaded podcasts internationally and is the #1 Business Storytelling Podcast according to Feedspot. #StoryOn!
Author
Park Howell, Brand Story Strategist
Category
Podcast website
Latest episode
Jul 6, 2026
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Android 5M+ downloads · 4.8 rating
iOS soon
Episodes
#0: Why Story, Why Now? with Jay Baer 17.06.2015 24:14
Park Howell, the founder of ad agency Park & Co. and author and entrepreneur, is joined by guest and long time friend Jay Baer, of Convince & Convert , to launch the new Business of Story podcast. This inaugural episode helps listeners discover the backstory of why this show was created, why storytelling matters, and how to structure a narrative to "communicate and connect" with your communit...
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