Business Mastery Podcast

Send us Fan Mail Dawn Kennedy talks with Ruth Mannschreck, a dentist by profession, who shares her personal journey of compressing her workweek from five days to two and a half days following a family crisis. They dive into how licensed professionals in highly regulated industries, like dentistry, can effectively reduce their working hours without sacrificing revenue. The conversation covers the i...

Send us Fan Mail Dawn Kennedy talks with Elina Panteleyeva, who runs a successful e-commerce brand catering exclusively to doodle dog owners. Elina shares her journey from losing her job to building a seven-figure business by focusing on a highly specific niche. She emphasizes the importance of choosing an audience first, engaging with them to understand their needs, and offering high-value produc...

Send us Fan Mail Dawn Kennedy talks with Scott Desgrosseilliers, Founder and CEO of Wicked Reports, and discusses the complexities of data collection and interpretation in making business decisions.  Scott shares his expertise on creating a framework for streamlined data collection and decision-making for e-commerce brands and digital agencies. The conversation covers various aspects, including in...

Send us Fan Mail Dawn Kennedy talks with Brian Herriot, owner of Herriot Financial, to discuss the concept of time freedom versus financial freedom for entrepreneurs. Brian introduces the Time Freedom formula, which integrates lifestyle expenses, investment income, and flexible work to achieve a balanced life. The conversation covers practical strategies for structuring work and leveraging a team...

Send us Fan Mail Dawn Kennedy talks with Joshua Altman, a fractional Chief Communications Officer. Joshua shares insights on efficiently repurposing short-form and long-form content, the importance of viewing your business as a product, and the role of integrated communication strategies. The discussion touches on overcoming the fear of content being perceived as stale and how to utilize evergreen...

Send us Fan Mail Dawn Kennedy talks with Dr. Michelle Griffin, owner of Griffin Resources, who provides insights into fractional HR services, including payroll, benefits, recruiting, and compliance. They discuss common HR challenges faced by businesses, the importance of bringing in HR specialists early, and how fractional HR can enhance business operations, protect against legal liabilities, and...

Send us Fan Mail Dawn Kennedy talks with Carina Groombridge, a business and mindset coach. They delve into why the business owner is the greatest asset of their business. They discuss the importance of self-awareness, self-care, and personal growth in achieving business success. They explore the concept of the 'zone of genius,' the necessity of trial and error in finding one's stren...

Send us Fan Mail Dawn Kennedy talks with Joe Patneaude, an executive coach and consultant, to discuss the concept of business scaling. They explore the motivations behind why business owners feel the need to scale, the importance of aligning scaling efforts with personal and business values, and the potential pitfalls that come from external pressures to grow. Joe shares insights from his 25 years...

Send us Fan Mail Dawn Kennedy talks with Chip Higgins, a Bestselling author, speaker, business coach, and mentor, a retired banker with over 40 years of experience working with small businesses. Chip shares his journey from banking to launching a coaching practice called BIZZICS, which focuses on applying the physics law of momentum to business growth. They discuss the critical role of capital, th...

Send us Fan Mail Dawn Kennedy talks with Beth Lachance, Founder and CEO of Global Medical Virtual Assistants. Starting her company with a first-year revenue just under $50,000, Beth discusses scaling her business to achieve over $30 million in revenue within six years. The episode covers how she managed rapid growth in the highly regulated medical industry, including overcoming challenges around c...

Send us Fan Mail Dawn Kennedy talks with Monica Garcia Duggal, a seasoned entrepreneur with over 30 years of experience in finance, to discuss an innovative organizational system for business finance called the BITES framework. Monica introduces her 'Bites' framework—an all-encompassing tool that stands for Business Budgeting, Investing, Taxes, Exit Strategy, and Standard Operating Proce...

Send us Fan Mail Dawn Kennedy talks with Michael Barbarita from Next Step CFO. They discuss how small businesses can identify gaps that competitors aren’t addressing, strategies for differentiation, and the importance of cash flow management. Michael shares his extensive experience as a fractional CFO and strategic consultant, emphasizing the combined approach of CFO services with strategic implem...

Send us Fan Mail Dawn Kennedy talks with Camille L Miller, a strategic business designer, to revisit the topic of soul-aligned businesses. Camille discusses how entrepreneurs can create businesses that reflect their true selves, adapt in changing environments, and continue to thrive even after significant disruptions like the pandemic. They delve into the importance of staying true to one's v...

Send us Fan Mail Dawn Kennedy talks with Steven Puri, CEO and founder of the Sukha Company. They delve into the nuances of productivity versus busyness. They discuss methods high performers utilize to differentiate their work, focusing on how to be productive in a compressed amount of time. Steven shares his journey, from raising $21 million in venture capital to his experiences with senior execut...

Send us Fan Mail Dawn Kennedy talks with Wendy Meadows, a seasoned family law attorney, former litigator, certified life Coach, and mediator. She is also the author of the best-selling book, sparkle & GRIT, a framework that helps high-achieving women break free from burnout and live on Purpose. Dawn and Wendy Meadows dive deep into the emotional and practical aspects of business breakups, incl...

Send us Fan Mail Dawn Kennedy talks with Gary Chupik, a mindset coach for professional athletes and business owners. Gary shares how the attributes necessary for success in sports can be transferred to the business world. Gary and Dawn emphasize the value of self-leadership over motivation, the power of optimism over fleeting positivity, and how to navigate reluctant leadership roles. In this epis...

Send us Fan Mail Dawn Kennedy talks with Dennis Balonze, a small business owner who successfully transitioned to e-commerce. Dennis began his journey in 2001 with a barbershop in New Jersey and later launched an Amazon store in 2010. He shares insights into his innovative approach, creating products designed for barbershops and leveraging Amazon's Fulfillment by Amazon (FBA) for distribution....

Send us Fan Mail Dawn Kennedy talks with Chris Deferio, founder, owner, and consultant at Keys to the Shop,  Podcast + Consulting for Coffee Shops. Chris shares his experiences and valuable tips for customer retention, the unique challenges faced in daily customer interactions, and the importance of setting boundaries to avoid burnout.   Dawn and Chris discuss hospitality, customer service, and bu...

Send us Fan Mail Dawn Kennedy talks with Todd Schuchart, founder of Razor Ridge Leads. Todd specializes in life insurance marketing. Todd stresses the need for marketers and entrepreneurs to 'be water,' meaning to stay fluid and adaptable in their approach. Dawn and Todd discuss the significance of testing and optimizing marketing efforts, understanding your audience, and not being afrai...

Send us Fan Mail Dawn Kennedy talks with Christy Lingo, an executive function and accountability coach and the 'ADHD Mompreneur,' who offers insights and strategies to ease these difficulties. The discussion covers the role of dopamine in ADHD, difficulties with task initiation, procrastination, hyperfocus, and the importance of understanding one's chronotype. Christy shares practic...

Send us Fan Mail Dawn Kennedy talks with Brian Gregory, Creator of The YES! TEST, Copywriter, Speaker, Author, Podcaster. They delve into consumer perception and the emotional factors that drive purchasing decisions. Brian introduces the 'Yes Test,' a tool developed over seven years to help small businesses identify their most effective emotional marketing strategies. They discuss the 15...

Send us Fan Mail Dawn Kennedy talks with Adam Ortman, CEO + Founder of Kinetic319, Author, Consumer Psychologist. They delve into the art and science of customer retention, and discuss essential strategies businesses should implement to keep their clients happy and loyal. They also explore innovative loyalty programs and the significance of maintaining genuine communication with clients. Dawn and...

Send us Fan Mail Dawn Kennedy talks with Anne Bauer, a family business consultant, and coach. Anne shares her personal journey of joining and eventually running her sixth-generation family business. She discusses common challenges in family businesses, such as balancing legacy and innovation, clear communication, and generational transitions. Dawn and Anne explore the importance of maintaining bot...

Send us Fan Mail Dawn Kennedy talks with Chris Peterson, co-founder of Lifemind.ai and author of 'Red and Blue Customers,' discusses the importance of understanding the political leanings and worldviews of consumers in marketing. They explore how liberal and conservative values influence purchasing decisions, media consumption, and brand trust. Dawn and Chris highlights the critical dist...

Send us Fan Mail Dawn Kennedy talks with Neil Twa, author of Almost Automated Income with FBA, and Host of High Voltage Business Builders Podcast. Dawn and Nei talk about the importance of profitability over volume, understanding market demand, and leveraging Amazon's FBA system to optimize for success. Neil also outlines strategies for scaling a business to seven figures and beyond, the impo...