Business-First Creatives: Client Experience & Systems for Service Providers

Do you dream of launching a podcast? Maybe even starting with a private podcast? You've likely seen others do it and wondered if it's the right move for your business. In today's episode, Lindsay Padilla, cofounder of Hello Audio, joins us to share the benefits and strategies behind a podcasting, how to determine if a private or public feed is right for you, and some of the latest trends in the po...

Most entrepreneurs know about the power of Search Engine Optimization (SEO) and Social Media Optimization (SMO), but are you considering the role that Social Search Optimization (SSO) plays in your overall visibility online? In today's episode, Erin Ollila joins us to explore the benefits of optimizing for search across all platforms, along with the critical role social media plays in search queri...

Is your business prepared for bad days—even those worst case scenarios that we don't want to think about? In today's episode, Sandra Henderson joins us to share how she's set her business up for the worst days in business due to the role her chronic illness plays in her daily life. Listen in as she shares the tools, systems, and boundaries that she's set up to make sure her business can still run...

Gone are the days where your photos is enough to market your photography business—even if you are an amazing photographer. In an oversaturated market, you have to do more and stand out. In today's episode, Sabrina Gabhardt joins us to share how photographers can create valuable, non-salesy content through their email marketing to better connect with their potential clients and book more sessions!...

Are you leveraging the power of AI in your business? In today's episode, Hattie Dunstan of Funstans Marketing discusses how you can integrate AI into your content creation process and advertising strategy! Listen in as Hattie shares how AI tools like ChatGPT, Meta AI, Gemini, and MidJourney, can streamline various business tasks from crafting marketing content to analyzing ad campaign data. Today’...

Are you looking for a unicorn to help you with your marketing tasks? In today's episode, Emily Reagan joins us to highlight importance of hiring the right marketing assistant to help grow a creative business so you don't have regrets. Listen in as we discuss the differences between general virtual assistants and specialized marketing assistants, exploring the need for business owners to clearly de...

Are you leaving content opportunities on the table because you're not repurposing the content you already have? In today's episode, Felly Day joins us to share the value of repurposing and why it's a crucial component to intentional marketing for business owners. Listen in as she not only shares common mistakes and practical strategies, but also walks us through her CPIA framework to effectively r...

When building out your intentional marketing plan, are you considering the power of in-person marketing? In today's episode, Angie McPherson joins us to highlight the benefits of networking through local events, retreats, and creating your own gatherings. Listen in as she shares how to plan before an event, engage meaningfully during, and follow up afterwards so that you get the best ROI. Plus, we...

We naturally share our favorite items and products with our friends, but what if you could make an income by sharing business tools and products with your audience? In today's episode, Candice Coppola joins us to share all about affiliate marketing as a business owner. Listen in as she shares how she got started, how she found success, and what it looks like to develop an affiliate program of your...

Do you hesitate to invest time into email marketing due to all of the different rules you have to follow? In today's episode, Dama Jue joins us to share the rules she's breaking in her own email marketing strategy that are helping her find success! Plus, listen in as she walks us through her approach to a nurture sequence and the one section of her emails that is driving additional revenue with mi...

Marketing takes up a lot of your time and for businesses that are planning to be around for a while, finding sustainable strategies that generate passive traffic and run on longevity is key for long-term success. For many of us, search engine optimization and Pinterest seem to feel like a lot of work, yet the long-term impacts of the efforts on those two platforms is unmatched. In today's episode,...

Are you being intentional in your marketing? This week, we're kicking off a brand new series on the podcast all about marketing with intention. Our first guest, Tayler Cusick-Hollman joins us to help lay the foundation of intentionality with crafting a marketing plan. After watching entrepreneurs with small marketing budgets struggle, Tayler developed Enji, a marketing solution for small businesse...

Are you using the power of storytelling in your business? Storytelling offers relatability and authenticity for connection with our audience, which builds trust. Storytelling strategist Akua Konadu joins us to share seven storytelling trends that you should implement into your marketing today! Today’s episode is brought to you by my  Love Your Leads  private audio training! Are you provi...

In this episode, there are a few life and podcast updates 😉 The Business-First Creatives Podcast is brought to you by CRM and Dubsado expert Colie James. Join Colie each week as she discusses how to build a business that brings you joy and a paycheck! From business advice with fellow entrepreneurs to sharing automation tips and tricks, Colie and her guests are sharing industry trends and resource...

Summer Sabbatical Series - Simplifying Systems for Creatives Using Airtable from Copywriter on Call Ever wondered how automating your systems could help you create a more consistent experience for yourself and clients? Today I am sharing a guest episode I did for Sara Gillis' podcast, Copywriter on Call. We’re talking about our former lives as professors + everything related to automating client c...

Summer Sabbatical Series - Infusing Your Personality into Your Automations from Big Fun Content Do you struggle with writing emails that don't bore you? Want to avoid sounding like a robot and write automated emails your clients LOVE reading? Well, you're in the right place my friend!  Today I am sharing a guest interview I did for Deanna Seymour's podcast, Big Fun Content. This is definitely...

In today's episode, we're diving into the world of Airtable with Colie James and Annemie Tonken, unraveling how this dynamic tool can streamline your business and simplify your life. If you’ve ever felt overwhelmed by managing your team communication, marketing content, relevant client sales data and offers, get ready to hear how Airtable can tame the chaos in one centralized location! 00:00 Intro...

Are you ready to automate you social media sales strategy? In today's episode, Dayna Schaaf joins us to discuss the power of ManyChat and automations for marketing. Listen in as we walk through setting up trigger words and automated responses in Instagram DMs and how they can help photographers efficiently handle client inquiries, build engaging waitlists, and provide instant gratification to pote...

Do you have a hate-hate relationship with Quickbooks? Yeah, not love hate, just hate. This is all too familiar with many small business owners who have to be involved in their own accounting needs. In today's episode, Madison Brown of Madison Dearly joins us to share why small business owners should consider making the switch to Xero for all of their accounting and bookkeeping needs! Listen in as...

Are you leveraging the power of artificial intelligence for your business? With the advancements of AI, it can feel scary to explore, but once you embrace the mindset of using these tools to go from stuck to started, you'll find how beneficial they can be for your business. In today's episode, Dawn Richardson joins us to share how anyone can maximize their business with AI, along with some of her...

While you may understand the value and importance of copywriting on your website for sales and SEO, what about all of the other copy you need in your marketing? In today's episode, copywriter Sarah Gillis joins me to share how you can craft compelling copy in your marketing. From planning and organizing to tools and storytelling, Sarah is covering it all! Today’s episode is brought to you by DIY T...

If you've been signed up and sitting with a CRM that hasn't been officially set up for your business, you're leaving time and money on the table. Today's guest was doing exactly that—Brittany Herzberg has had an account with HoneyBook for the last 6 years, yet she never took advantage of the built in features that could save her time and money. Listen in as we discuss the importance of simplificat...

Have you considered adding digital products to your business? In today's episode, Angela Tan of The Systems RX joins us to share her journey to creating digital products! From failed to scaled products, Angela is sharing some of the most valuable tips she found in developing her systems and funnels shop! Today's episode is brought to you by DIY Template Shop ! Grab the exact email, form, and workf...

Are your students meeting their goals through your program? Maybe you're not even sure! In today's episode, Ashley Pendergraft joins us to share how you can optimize your program promise to measure the results of your students' successes. Listen in as she highlights how you can automate with Airtable, gather data, and get the most information from your students! If you’ve tried setting up your Dub...

Sometimes celebrating a major milestone calls for bring together your business besties for a honest conversation about business. That's exactly what we're doing in today's two year celebration episode of the Business-First Creatives Podcast. Sabrina Gebhardt and Annemie Tonken join me to share the realities of being a business owner, explore what they would do different in their businesses, and sh...