Nathan Platter

Business Buyer Diaries: the Reality Before, During, and After

Business EN ↓ 384 episodes

Welcome to the Business Buyer Diaries. My name is Nathan Platter, I’m a full-time employee, and I bought a business! I did everything right from finding the deal, handling due diligence on 63 different opportunities, and ultimately buying a profitable gym, and boy was I in for a surprise as a new owner! I chronicle everything in real time, including the biggest wins to the stressful nights at 2am. I’m sharing my journey without sugarcoating anything, so you don’t repeat the same mistakes I do. Join the Business Buyers Club! https://businessbuyersclub.com/memberships Enter code 070499 Learn Due...

Author

Nathan Platter

Category

Business

Latest episode

Jul 20, 2025

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Episodes

309. Just worked the 6.5 hour morning shift, now to faithfully work the dayjob 09.11.2024

Send a text What happens when the cornerstone of your fitness community suddenly disappears? You're left grappling with a whirlwind of emotions and uncertainties, trying to find stability amid the chaos. As hosts, we invite you to explore the complex dynamics of a space that is more than just a gym—it’s a sanctuary, a business, and a social hub for many. This episode dives deep into the raw a...

308. Working to keep the unity, lots of feedback incoming, major win on corporate access 08.11.2024

Send a text Join us on a journey through the exhilarating highs and challenging lows of managing a thriving community studio. Ever wondered how to turn chaos into community spirit? Our latest episode is your front-row seat to the emotional rollercoaster of community leadership, where we take you from the early morning hustle fueled by nothing but tuna sandwiches and nerves, to those small, unexpec...

307. Being present, some will understand hard decisions and some won’t, what I can do is be here 07.11.2024

Send a text What happens when you're forced to make tough decisions that could reshape your business landscape? As the host, I take you behind the scenes of a pivotal moment in our company—terminating a key employee. This episode is not just about the mechanics of leadership but the heavy reality of balancing the strengths and weaknesses of your team. We wrestle with the delicate dance of res...

306. Key employee let go, handling the pushback, how I’m proceeding forward 06.11.2024

Send a text Owning a studio is a journey filled with highs and lows, and today was a testament to the challenges that come with leading a team through turbulent times. I learned the hard way about the importance of having full control over communication channels, something that should have been a priority from day one. When a sudden personnel change sparked a social media storm in support of a for...

305. Physical inventory, massive shrinkage, personal safety concerns from one of my staff 05.11.2024

Send a text Facing an inventory crisis with a shocking 30% shrinkage rate, I'm on a mission to uncover the truth behind the discrepancies and restore integrity within my business. With industry benchmarks at a mere 5%, the current situation screams of deeper issues at play. Whether it's theft, procedural errors, or internal collusion, something is seriously amiss, and I’m determined to a...

304. Monday meeting and we’re now taking a monthly snapshot of inventory and some feel offended 04.11.2024

Send a text What happens when a studio faces the challenge of staying open past July while grappling with inventory losses and evolving membership strategies? Join us as we unravel the unexpected reactions and tensions that arise during our quest to steer the studio toward stability. Discover how a simple task like a physical inventory count stirred up strong emotions among our team, revealing a d...

303. Taking inventory, fact actions to fix the budget gap, may be doing a 2nd business 03.11.2024

Send a text Running a fitness studio isn't just about reps and routines—it's about the strategic dance of managing people, resources, and financial hurdles. Ever wondered what it takes to keep a studio afloat? This episode unpacks my journey through a two and a half hour intensive instructor training session that goes beyond mere fitness techniques, focusing on profound personal growth....

302. Were currently living an answer to prior prayers, compare with Grace 02.11.2024

Send a text What if embracing the successes of others could actually enhance your own life journey? We often find ourselves tangled in a web of comparisons, especially during milestone moments—be it graduations, promotions, or nuptial announcements. In this episode, we uncover the emotions that accompany these comparisons, ranging from envy to genuine happiness, and contemplate how these feelings...

301. I’m uncomfortable because I sense I’m supposed to be more in sales and driving progress 01.11.2024

Send a text What happens when you're exceptional at something but your heart pulls you in a different direction? Our guest, a seasoned data analyst, invites us on their personal journey of self-discovery and career transition. Despite a successful decade in analytics, uncovering insights from mountains of data to boost tech profits, they find themselves at a crossroads. Driven by a recent per...

300. I have supernatural confidence and renewed faith. This entire story will work out for the good of everyone involved. 31.10.2024

Send a text Can a studio owner find balance between ego and practicality when financial losses mount? Nathan, a resilient studio owner, takes us on a heartfelt journey through the challenges of maintaining his beloved business amidst financial turmoil. As he navigates the emotional toll on himself and his team, Nathan reveals the strengths that keep him optimistic: low churn rates, a dedicated sta...

299. Reducing Expenses since we’ve already pushed up revenue, parking lot problems, studio endurance 30.10.2024

Send a text What if owning the land beneath your business was the key to its survival? Join us as we unravel the intricacies of strategic financial planning for gym owners facing tough times. With the expertise of a newly appointed CEO known for his accounting prowess, we explore cutting expenses and the emotional weight of breaking tough news to staff. Delving into the gym's storied past, we...

298. Handful of people are seeing the business is Rescue-able, having to pick hard A or hard B 29.10.2024

Send a text Ever felt crushed by the weight of tough business decisions while juggling personal responsibilities? Join me on a revealing journey as I share a heartfelt conversation with my counselor who, through his own personal experience, sheds light on strategies that might just save my struggling business. From the possibility of converting employees to 1099 status to the looming shadow of ban...

297. Caught up with corporate, regrouping in 2 days, they’re optimistic it’ll improve 28.10.2024

Send a text After facing the challenges of maintaining a business in difficult times, join us for a compelling discussion with a franchise owner who is determined to keep moving forward. In this episode, we unravel a candid conversation with the franchisor and franchise success representative as they navigate the financial intricacies and strategic decisions involved in staying afloat. With insigh...

296. Very somber team meeting, they agreed to confidentiality, now prepping for corporate convo 27.10.2024

Send a text What if your business was on the brink of financial collapse, and you had to choose between paying your employees or keeping the lights on? Nathan, our courageous guest, is staring down this very dilemma with his studio. This episode unveils the raw and unfiltered conversations that happen behind closed doors, as Nathan lays bare the harsh financial realities he faces. With payroll pri...

295. Today’s a somber day for the studio 26.10.2024

Send a text Facing a financial storm, I've found myself at a crossroads where difficult decisions and honesty are my only compass. Imagine having to choose between paying rent, settling a bank loan, or ensuring your team gets their paycheck. That's the reality I'm confronting, and my choice was clear: my employees come first. This episode takes you through my decision-making process...

294. Only use stress to brainstorm where I need to make decisions 25.10.2024

Send a text Imagine a life where future anxieties don't paralyze you in the present. Drawing from personal experiences and insights from sales training, I explore the origins of fear and anxiety and how they often seep into our decision-making processes. The tendency to be overly prepared or worry under the guise of planning can be counterproductive, leading to unnecessary stress and inaction...

293. Reducing expenses, prioritize payroll, always assume the truth will come out 24.10.2024

Send a text Master the secrets of cash management as we walk through the financial intricacies faced by a gym transitioning to a new CRM system. Discover how altering payment frequencies can impact monthly expense management and why proactive cash flow strategies are crucial. We debunk the myths around launching a business, focusing on the simplicity of forming an LLC and the transformative power...

292. CPA Seller told me he keeps 3 sets of accounting books, he requested to comingle funds 23.10.2024

Send a text What if the numbers you trust aren’t what they seem? This Saturday, I recount a startling interaction with the seller's CPA, who candidly revealed his unusual practice of maintaining three separate sets of books. As I attempted to wrap my head around this eye-opening revelation, it became clear that either individual misconduct or larger systemic issues could be at play within his...

291. We’re making decisions replace “right “or “best “with something more concrete 22.10.2024

Send a text Ever felt like you're navigating a tech minefield with no map? I share my journey through a challenging CRM migration, where the supposed industry leader turned out to be less supportive than expected. With one support person juggling 60 clubs, it's been a test of resilience and community spirit as we lean on each other within our franchise network. This episode is a wake-up...

290. Give only what you’re losing, take take take what’s needed for continuation 21.10.2024

Send a text Have you ever faced a crossroads where advice from friends and family offered comfort but lacked the strategic punch you needed? This episode explores my journey in seeking the right kind of support—a counselor with a deep understanding of my situation, and a former franchisee who knows the tactical terrain. Together, they provide a dual approach of emotional and tactical insight. We t...

289. Reached out to a former franchisee, scheduled consultation with an attorney 20.10.2024

Send a text Facing a financial gap of $180,000 can feel like standing at the edge of a cliff. What would you do if your small business seemed to be unraveling before your eyes? In today's episode, we confront the harsh realities of entrepreneurship and the unexpected financial challenges that come with it. Our guest, a former franchisee owner with her own battle scars, offers candid advice on...

288. Gave my pitch last night, working out at the gym, am I winning the longterm game? 19.10.2024

Send a text Discover the secrets to smart business acquisitions and work-life harmony in our latest episode. What if buying a business could be as systematic as a science experiment? We promise you'll leave with a stronger understanding of the strategic complexities involved in purchasing businesses under $1 million. Get ready to navigate the business acquisition landscape with the FIRE metho...

287. Presenting my learnings, investigation is the most important step in acquisition 18.10.2024

Send a text What if buying a business could offer you better returns than your 401k or IRA? Join us as we share a personal journey into business acquisition, where the decision to purchase a brick-and-mortar gym becomes a powerful narrative filled with lessons, challenges, and mistakes. This episode unravels the complexities of making such a life-changing decision, shedding light on why buying an...

286. A vendor made a mistake months ago and called to make it right, never would’ve known otherwise 17.10.2024

Send a text Imagine discovering a financial oversight that went unnoticed for months, impacting not just your business but also your personal life. That's exactly what happened when my former CPA called with news of a double-payment error that had slipped through the cracks, resulting in unexpected financial strain. However, this story takes a turn as my CPA stepped up to take responsibility,...

285. You have far more creativity and opportunity than you realize 16.10.2024

Send a text Neglecting one core area of life can spill over into others, much like my recent struggle with maintaining a disciplined workout routine. This personal reflection became the springboard for an insightful exploration into how personal discipline fuels professional growth. An invigorating hour-long run not only recharged my spirits but also reminded me of our untapped potential, inspired...

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