Nathan Platter
Business Buyer Diaries: the Reality Before, During, and After
Welcome to the Business Buyer Diaries. My name is Nathan Platter, I’m a full-time employee, and I bought a business! I did everything right from finding the deal, handling due diligence on 63 different opportunities, and ultimately buying a profitable gym, and boy was I in for a surprise as a new owner! I chronicle everything in real time, including the biggest wins to the stressful nights at 2am. I’m sharing my journey without sugarcoating anything, so you don’t repeat the same mistakes I do. Join the Business Buyers Club! https://businessbuyersclub.com/memberships Enter code 070499 Learn Due...
Author
Nathan Platter
Category
Podcast website
Latest episode
Jul 20, 2025
Where to listen?
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Episodes
33. Franchisor approves me buying in, up to Lender if the deal can progress 12.08.2023 8:33
Send a text Ever been on the edge of your seat waiting for that crucial 'yes' from a bank? That's where we kick off our journey, navigating the choppy waters of securing a business loan for not just one, but potentially multiple franchise deals. The excitement is palpable as we share our latest breakthrough - a green light from a franchisor's CEO, welcoming us to their network....
32. Things always have a way of working out, Lenders saying not enough collateral 11.08.2023 8:38
Send a text Securing a half-million-dollar loan is no walk in the park, and in our latest episode, one entrepreneur's journey reveals the grit behind the glamour. Our guest lays bare the trials of convincing a bank to take a chance on you when your business feels like a sturdy ship in a stormy sea of skepticism. They talk us through the nerve-wracking process of leveraging assets, from the fa...
31. Mixed it up attending a new class time 10.08.2023 5:59
Send a text When life throws you a curveball, sometimes you catch a glimpse of a world you've been missing out on—like the surprisingly sociable and relaxed 9 am gym crowd versus my die-hard 5 am regulars. In the latest episode, you'll get a front-row seat to the unexpected joys and conversations that unfold when I swap my usual workout routine, along with an impromptu yet insightful cha...
30. Remember who’s on your side, don’t get annoyed when people are helping you 09.08.2023 5:23
Send a text Today's chat takes an unexpected turn into the trenches of deal-making, where annoyances are plentiful but the lessons are invaluable. I found myself tangled in a web of frustration thanks to a lender who was peppering me with questions faster than a cheetah on a treadmill. But amidst the chaos, a moment of clarity struck: this isn't about who's pushing buttons; it'...
29. Book recommendation as we buy a business 09.08.2023 3:48
Send a text Have you ever felt like you're playing catch-up in the game of life and business? Get ready to shift your mindset as we uncover the strategic thinking that's essential for success, inspired by Patrick Bet-David's "Your Next Five Moves." This episode isn't just about making the right moves—it's about planning the next several. Imagine knowing the exact...
28. Want freedom? Keep your partner in the loop at all times 09.08.2023 10:22
Send a text Embarking on a business journey alone can be daunting, but what happens when your life partner becomes your business partner? Courtney and I have lived this transformation, and in our heartfelt exchange, we peel back the layers of how going from solo decisions to a team strategy has not only enriched our business operations but strengthened our bond. You'll hear about the initial...
27. Monday Huddle, good to keep the momentum held accountable 08.08.2023 7:19
Send a text Unlock the blueprint to franchise ownership success as we convene with a tapestry of experts dissecting the art of acquiring and revitalizing a franchise. The air buzzes with optimism as sellers—one helming the franchises and another a wizard with numbers—join forces with an ace broker to lay out a clear path forward. This vibrant discussion shines a light on the continuity of staffing...
26. Imposter Syndrome? Just remember the BANK is getting on you winning 07.08.2023 6:46
Send a text Embarking on the high-stakes adventure of business acquisition, I found myself at the epicenter of a whirlwind of excitement and trepidation, as documented in our latest episode. Signed purchase agreements, strenuous broker meetings, and the undercurrent of self-doubt are just the tip of the iceberg. Join me as I walk you through the labyrinth of financial decisions, legal intricacies,...
25. THE PURCHASE AGREEMENT IS SIGNED! 4 weeks until closing date 03.08.2023 6:40
Send a text Imagine for a moment you've just made the life-altering decision to purchase a fitness studio, not just any old gym, but a pulsating heart of a community dedicated to group workouts and personal growth. That's the exhilarating cliff I've leaped off, and I'm here to share every ounce of the thrill, fear, and responsibility that come with a half-million-dollar handsha...
24. You get what you put into it, and pay for marketing 02.08.2023 11:29
Send a text As the ink dries on my business purchase agreement, I can't help but feel a cocktail of anticipation and nerves. But before the seller's signature cements my new adventure, I'm bringing you the raw truths of franchise ownership with Dan, a battle-tested franchisee who's seen it all. Together, we unravel the thick tapestry of challenges and misconceptions that many n...
23. Hiring my legal and tax advisors, should I watch TikTok or ask friends for referrals? 02.08.2023 7:00
Send a text Embarking on a new business venture can be as thrilling as it is daunting, but with the right allies in your corner, success is just around the corner. Join me and special guest Eric for a revealing talk on his leap from real estate maven to the fitness industry's newest mogul. We'll unpack the importance of strategic networking and the enduring friendships that can become th...
22. PA almost signed, making my own Code of Ethics standards and being a TRUE friend 02.08.2023 10:24
Send a text Imagine sealing the deal with confidence, knowing you've struck a fair balance for both parties involved. That's what we're unpacking today as we dissect the final steps of crafting a purchase agreement tailored to success. From setting equitable seller financing interest rates to drawing clear lines around non-compete zones, we navigate these crucial decisions that can...
21. Mindset framing, focus on what you focus on 01.08.2023 6:43
Send a text Ready to shift your focus and play life's hand with the confidence of a seasoned poker player? That's exactly the mindset shift I'm serving up in today's rapid-fire session. As we unfold the parallels between Texas Hold'em and life's myriad challenges, you'll learn why honing in on your metaphorical aces can make all the difference. No need for a gues...
20. Rush to the next bottleneck in the process, don’t get tripped up on details 31.07.2023 11:18
Send a text Uncover the layers of complexity in sealing the deal on a fitness studio purchase, as we navigate the experience with insightful anecdotes and hard-earned wisdom. My adventure in integrating my wife as a co-owner, a move that seemed to herald delays, unraveled as a tale of serendipitous simplicity, reshaping our business narrative in ways we hadn't anticipated. We lay bare the int...
19. Proper business and banking structure 28.07.2023 8:36
Send a text Ever wondered about the financial hurdles that come with acquiring a fitness empire? Strap in for a session where our guest pulls back the curtain on the intricate process of buying a gym, especially when the seller's financials are as tangled as a post-workout headphone cord. They share the ins and outs of navigating multiple LLCs and bank accounts, providing an eye-opening persp...
18. Meeting the Founder and CEO of the franchise system, still DD 28.07.2023 10:37
Send a text Ever wondered what it's like to step into the shoes of a franchisee, with all the triumphs and trials that come with it? Join me as I sit with the founder of a successful Midwest-based gym franchise who will take us through the riveting tale of their journey from a licensing operation to a bastion of franchising excellence. You'll uncover the dynamic art of mutual vetting, le...
17. Being a business owner is risky, being an employee is also risky 28.07.2023 7:00
Send a text Imagine the anxiety of having your entire life upended with just a 60-day warning. That's the knife-edge reality for our colleague, an H-1B visa holder from India, who opened up about the immense pressures he faces in the data analytics field. His personal account underscores the often unseen struggles behind the professional facade, as he grapples with the looming uncertainty tha...
16. Hiring decisions, letting the seller hire MY staff 26.07.2023 7:37
Send a text Stepping into the whirlwind of franchise management, our latest episode strips back the curtain on the complex dance of taking ownership and the delicate balance of power it necessitates. A candid conversation with a new fitness studio owner provides an intimate glance into the juggling act of maintaining the studio's day-to-day rhythm while respecting the established system. They...
15. The FDD, read all 200+ pages for yourself 24.07.2023 6:53
Send a text Uncover the inner workings of a Franchise Disclosure Document with our expert guest, a seasoned former employee from a franchisor's corporate office. Our conversation promises to arm you with the insights necessary to parse through the daunting 250-page FDD, ensuring you don't miss the critical details that could shape your future as a franchise owner. From the stringent bran...
14. Practical steps for creating your 1st LLC 23.07.2023 7:21
Send a text Ever scratched your head wondering how people leap into entrepreneurship? I've been there, and in my latest chat, I demystify the process, giving you the keys to unlock the entrepreneurial gate. With a bit of humor and a lot of real-world wisdom, this episode is your friendly guide through the maze of starting a business. From the universal first steps to the nitty-gritty of picki...
13. Buy your own product, be a new member, test the interaction 20.07.2023 7:03
Send a text Ever wondered what it's like to hit the gym while the world's still snoozing? Well, I pulled myself out of bed at a time when even the roosters hit snooze, all to bring you the lowdown on a new gym experience that's shaking up the fitness scene. Join me as I punch, kick, and sweat my way through a high-intensity group coaching session that's got me hooked. It's...
12. Remember WHY you’re buying the business part 2 18.07.2023 1:37
Send a text Business Buyers Club Enter 070499 at checkout. Network and connect with other Acquisition Experts! Learn DIY Due Diligence Get training from an Acquisitions Attorney to become a DIY Due Diligence buyer! SanterMedia - My goto Marketing Agency My studio was struggling with leads and this agency goy my lead volume to 150% of goal. Disclaimer: This post contains affiliate links. If you mak...
11. Remember WHY you’re buying the business part 1 18.07.2023 4:24
Send a text Embarking on the adventure of business ownership is no small feat, and our latest episode peels back the curtain on the often unspoken trials of due diligence. We wade through the weeds with our guest, who's in the thick of navigating franchisor hurdles and untangling a seller's bookkeeping web, all while keeping sight of a deeply personal goal. It's a gritty reality che...
10. LOI is SIGNED; what is the difference between Letter of Intent and Purchase Agreement? 18.07.2023 11:58
Send a text Embark on a journey with me where I lift the veil on the intricate dance of purchasing a business, from the thrill of discovering a gem to the final handshake. My tales from the trenches will guide you through the maze of confidentiality agreements and financial deep-dives, as we get our hands dirty in the details of drafting a letter of intent. You'll be right there in the room,...
9. Converting my Liabilities into Assets, SELL TO ME!! 17.07.2023 6:37
Send a text Ever wondered how an ordinary couple managed to turn the tables on their finances, transforming everyday liabilities into profit-making machines? Join us as we uncover the ingenious strategies of a blue-collar tradesman and his health-coach wife, whose tale of savvy asset conversion will leave you rethinking the potential of your own belongings. From leveraging a convertible on Turo to...
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