Shah M M, Industrial Designer, Business Strategy Consultant. mmshah8@gmail..com

Business Built Right

Business EN ↓ 104 episodes

Welcome to Business Built Right, where strategy meets execution and leadership drives results. Join us as we dive deep into the foundations that separate thriving companies from those that merely survive. In each episode, we explore the critical pillars of successful business: crafting winning strategies that actually work, building brands that resonate and endure, fostering organizational cultures that attract top talent, and developing leadership skills that inspire teams to achieve extraordinary results. Ready to build something that lasts? Let's get started.

Author

Shah M M, Industrial Designer, Business Strategy Consultant. mmshah8@gmail..com

Episodes

The Five Strategic Partnership Pillars for Career Advancement 21.07.2025 7:25

This podcast illustrates how strategic relationship building is crucial for professional growth, beyond just technical skills. It follows Rajesh’s journey as he transforms his career by cultivating five key relationship categories.

The Tingle Factor: Why Useless Features Create Billion-Dollar Brands 21.07.2025 13:05

Why do we expect toothpaste to tingle? Why is the pop of a Snapple cap so satisfying? And how did a functionless fizzing sensation turn bath bombs into a social media phenomenon? This episode uncovers the surprising psychology behind the "tingle factor"—those completely unnecessary sensory features that somehow become the most important part of a product. From the accidental discovery th...

Why Great Leaders Stop Being the Smartest Person in the Room 21.07.2025 6:09

Marcus Chen was hired to shake things up at a Fortune 500 tech company. With 20 years of Silicon Valley success and three startups under his belt, he came in guns blazing—questioning everything, challenging every process, and pushing for radical change. But instead of energizing the company, he found himself isolated and ineffective. This episode explores a counterintuitive leadership lesson: some...

This Golden Rule creates Toxic Culture 21.07.2025 12:06

Every manager believes they're being empathetic by following the Golden Rule. They're actually being narcissistic. This episode reveals why "treat others as you want to be treated" is the most dangerous advice in leadership, how it creates toxic workplace cultures disguised as kindness, and introduces the Platinum Rule that actually works. If you've ever wondered why your wel...