Business Anchors

If you want to know exactly how we generate £hundreds of thousands of trackable revenue, millions of views & raving fans for the brands we work with, this episode is for you! Prepare yourself to learn exactly what Knowlton’s ‘secret sauce' is. This is bursting at the seams with practical advice, examples & more!

Actually giving a shit about your employees is more important than letting them do a 20 minute yoga session at lunch. At Knowlton, we like to think we’ve developed a pretty good company culture (by accident) & in this podcast we open the bonnet on how we’ve done it (so you can too), but also why we still have such a long way to go.

If two business wanchors from Margate can grow a business from 1 to 10 people, working with household-name brands like FIFA, Wahl & Nestle then anyone bloody can! In this episode we share everything we’ve learnt along the way from starting in our parent’s backroom (with our Mum hoovering in the background of calls), to actually running a proper business! 

“Ooh I need a big audience for my Marketing to work…” No you don’t & this podcast is proof of that! In this episode, we unpack the strategy we’ve used to attract & convert a relatively small, engaged audience into £hundreds of thousands worth of new business (in 1 year), so that you can too!

Today we’re discussing the wonderful world of employment & getting your dream job. Want to know how to get a job at Facebook? We have you covered. There are some absolute value bombs sprinkled between the ridiculous stories of Lloyd hiring someone by accident and Dan crying on his first-ever job. Prepare to learn, whilst belly-laughing on your own. 

Today we’re discussing how & why we’re all being influenced by the media, our family & our friends (more than we’d like to admit). Lloyd shares his 4 steps to combat ‘fake news’. We talk about serious topics like deepfakes, but we tone it down with weird stories about cows bursting.

Are you ready to push yourself outside of your comfort zone & achieve more than you’d ever imagine in your wildest dreams? Embracing change is the key & in this podcast we share practical steps you can take to do this. Learn the 3 ‘P’s of change as well as powerful lessons from a story book about cheese. Prepare yourself to laugh & learn, all at the same time.

Today we’re going to make you happy & positive (hopefully), Dan reveals what a guy named Trevor did to him round the back of a pub & Lloyd discusses how all his problems were solved in 2 minutes with a strange middle aged woman at a networking meeting.

Today we’re revealing the sneaky Marketing tactic that is an instant turn off, the future of Marketing, what our unusual business model looks like and why inbound Marketing is a much better approach to generating new business than outbound Marketing (from our experience).

Today we’re opening up about the conflict between us as brothers & business partners, how this conflict has helped us hire 3 new team members in 2020 & how conflict can help your business grow!

Today we’ll be revealing the secret of how we tracked £458K sales from social media in month 1 of a client campaign, how we produced lucrative business leads from a single social media post and we might even tell you how we’d sell your product or service.

Today we talk about why 3 people ended up unconscious at a charity walking event we organised, how walking is the new jogging & how getting comfortable with being uncomfortable could change your life.

Today we’re discussing the fact that we’re living in a simulation & how life is meaningless (kind of). Is the Matrix real? Do we actually make our own decisions? Prepare your mind to be blown.

Today we’re delving deep into the failures & struggles we’ve learnt the most from in our business, hoping it will make you laugh & maybe even save your business…double whammy.

Today we’re critiquing a controversial figure in the world of business…Gary Vaynerchuk. He’s had a pretty big impact on our business & there’s a lot to learn from this episode. We also share the cringey story of when Lloyd first met Gary.

Today we discuss how Lloyd lost £4M In Bitcoin, where we’re investing our money in 2021 & Lloyd rants about is hatred for multi-level-marketing & people selling crappy courses.

Today we’re talking about the kinda awkward subject of…money. How much do we earn? Why is there a stigma around talking about what you earn? What do we do with our money? We also discuss selling our business.

In this episode, we do a round-up of how mental 2020 has been. Highlights, lowlights, biggest lessons, oh and we spill the beans on how Lloyd really, really pissed off an accountant because of what he said on episode 019 of the podcast. DRAMAAAA!

Fun fact: Tupac died at age 25. Let’s hope this podcast doesn’t… We’re talking about comparing ourselves to others, shit new years resolutions and the popular segment, ‘Dan helping us be good at business’ is returning. 

In this episode we call BS on your business values! Are you tweeting about your eco-friendly business one day and then chucking McDonalds packaging in the sea the next? Are you claiming to be good to the planet whilst not understanding what the business is actually doing like Dan? We’re discussing all of this and more in the Business…Anchors…Podcast.

In this episode we talk about how we’ve won a significant amount of business through our competitors, a mind-blowing life lesson from a donut & we also see the return of the world-famous segment, ‘Dan helping you be good at business’.

In this episode, Lloyd shares a surprising realisation that helped him improve his mental health, we’ll be talking about whether money can buy you happiness and we’ll also be discussing Lloyd’s charity work, as it’s been at least 3 episodes since he told everyone how much of a great person he is.

In episode 21 we reveal how to turn wigs into money, we’ll be talking about the wonderful world of LinkedIn as well as introducing a new segment called, ‘Dan helping us be good at business’.

This week we’ll be talking about how being controversial and saying all accountants are rubbish surprisingly leads to angry accountants in your inbox plus we’ll be discussing if we’re managing to understand the latest lockdown rules and asking our audience what YOU think?

In this episode we’re going to talk about our business challenges because sometimes we completely forget this podcast has the word business in it. We’re not just anchors we’re business anchors remember!  Plus we’ll be talking about how all accountants are rubbish!