Building With Metal

Join me on Episode 39 of Building With Metal as we delve into the world of digital marketing with our expert guest, Todd Hockenberry. With a career spanning over two decades, Todd shares his journey from sales to becoming a marketing and SEO consultant. We explore the evolution of inbound marketing, emphasizing the shift from interruptive ads to creating valuable content that naturally attracts cu...

In Episode 38 of Building With Metal, I sit down with Joe Corban, Senior Director at McElroy Metal, to delve into the evolving landscape of customer service in the metal roofing industry. With over two decades at McElroy, Joe shares insights on common misconceptions about metal roofing, such as noise and cost, and highlights the industry's shift toward sustainability and the growing residential ma...

In Episode 37 of Building With Metal, I sit down with Michael Hovar, a senior architect from Raba Kistner, to explore the dynamic world of metal roofing from an architect's perspective. Michael shares insights on the driving forces behind re-roofing, including material wear and weather impacts. We delve into the integration of photovoltaic technology on roofs and the innovative solutions that avoi...

In Episode 36 of Building With Metal, we delve into the best practices for lightning protection in metal roof construction. Contrary to popular belief, metal roofs don't attract lightning; in fact, they can be advantageous if properly installed. We discuss the four factors that increase the likelihood of a lightning strike: topography, building height, building size, and geography. I also explore...

In Episode 35 of Building With Metal, I delve into the intricacies of retrofitting a flat roof with metal. Metal roofing is renowned for its durability, energy efficiency, and low maintenance, making it an ideal choice for replacing problematic low-slope roofs. I explore two primary retrofit approaches: the compact recover system and the frame-up retrofit system. Each offers unique benefits, such...

In Episode 34 of Building With Metal, we dive into the cost differences between standard, premium, and metallic Kynar®️ colors for metal roofing and siding. Understanding the pricing tiers of PVDF Kynar 500 is crucial for contractors, architects, and building owners aiming to make informed decisions. Standard colors are the most economical, requiring less pigment. Premium colors, ideal for making...

Dive into Episode 33 of Building With Metal, where I explore the ins and outs of insulated metal roof panels. We'll discuss the pros and cons of popular insulation types like fiberglass bats, rigid foam boards, and spray foam. Each option offers unique benefits and challenges, from cost-effectiveness to ease of installation and moisture control. Whether you're working on a new build or a renovatio...

In Episode 32 of Building With Metal, I explore the pros and cons of various metal roof insulation options. Metal roofs are durable and eco-friendly, but proper insulation is crucial to prevent heat transfer, reduce noise, and manage moisture. I discuss three popular insulation types: fiberglass bats, rigid foam boards, and spray foam. Fiberglass bats are budget-friendly but may struggle with mois...

In Episode 31 of Building With Metal, we sit down with Ken Gieseke, Senior Vice President at McElroy Metal, to explore the integration of solar power with metal roofing. Ken shares insights from his 33-year career, highlighting McElroy's strategic use of solar installations across their facilities, emphasizing the seamless fit of solar panels on metal roofs for long-term benefits. We discuss the r...

In Episode 30 of Building With Metal, I welcome Brynn Wildenauer, the senior architectural color designer at Sherwin-Williams, to explore the evolving world of metal roofing colors. Brynn shares her journey from industrial design to becoming a color expert in building products. We delve into the lifecycle of roofing trends, emphasizing the importance of selecting enduring colors that align with th...

In Episode 29 of Building With Metal, we delve into the practicalities and benefits of installing metal roofing over existing shingles. This method offers building owners a durable, eco-friendly alternative to the frequent replacement cycle of shingles. We explore various installation techniques, including the use of furring strips and direct attachment, each with its own cost and aesthetic consid...

In Episode 28 of Building With Metal, I sit down with Edward Montemayor from South Texas Metal Roofing in Corpus Christi, T. Edward shares insights into the booming demand for standing seam metal roofing, driven by the region's hurricane-prone climate. We explore the fascinating Bill Witt Water Park project, showcasing innovative use of MBCI batten lock panels and pat clad siding. Edward dispels c...

In Episode 27 of Building With Metal, I welcome Hunter Langdon, a seasoned expert from McElroy Metal, to discuss the intricate world of metal roofing panel testing. With a decade of experience, Hunter shares insights into his daily routine, focusing on the ASTM E1592 Wind Uplift Test, which ensures the durability of standing seam panels. We delve into the complexities of testing various panel styl...

In Episode 26 of Building With Metal, I sit down with Joey Hawkins from Hawkins 3 Construction in Roanoke, Texas. Joey shares his journey from playing college sports and joining the Indianapolis Colts to co-owning a successful roofing business with his brother. We delve into the challenges of staying at the top of the market, maintaining employee satisfaction, and navigating lead generation. Joey...

In this episode of Building With Metal, I sit down with Jason Sellers to explore the innovative world of EasyFrame models. Discover how McElroy Metal's versatile designs cater to a wide range of needs, from residential to commercial and agricultural applications. Jason shares insights into the customizable features of EasyFrame buildings, highlighting their durability in various climates and their...

In Episode 24 of Building With Metal, I sit down with Connor Wood, a partner at Absolute Construction, to explore the intricacies of the roofing industry. With over a decade of experience, Connor shares insights into his role in managing high-end residential and commercial projects, particularly those involving metal, synthetic slate, and tile. We delve into common misconceptions about metal roofi...

In Episode 23 of Building With Metal, I welcome Dmitry Lipinski, founder of roofinginsights.com, to discuss his journey from Siberia to becoming a prominent figure in the U.S. roofing industry. Dmitry shares how he transitioned from a flooring business to roofing, eventually creating a YouTube channel that grew into a major educational platform for contractors. We explore the impact of AI on the r...

In Episode #22 of Building With Metal, I sit down with Bill Wade, McElroy Metal's Director of Architectural Sales, to discuss the crucial role metal roofs play in fire prevention. As wildfires become a growing concern across the U.S., especially in areas like California, Bill shares insights on how metal roofing can enhance a building's resilience. We delve into the importance of comprehensive fir...

In this episode of Building With Metal, I sit down with Nick Fedele, President of Metal Alliance, to explore the intricacies of the commercial metal roofing and siding industry. Nick shares his journey from acquiring the company to navigating the challenges of the construction landscape. We delve into Metal Alliance's focus on quality, the importance of strong supplier relationships, and the misco...

In Episode 20 of Building With Metal, I sit down with Jessica Hall, McElroy Metal’s corporate marketing manager, to explore the intersection of marketing and innovation in the construction industry. Jessica shares her extensive background in marketing across various sectors and discusses the strategic reasons behind launching the Building With Metal podcast. We delve into how the podcast aims to e...

In Episode 19 of Building With Metal, we sit down with Scott Slone, Senior Director of Sales at McElroy Metal, to discuss the latest market trends and predictions for 2025. Scott shares insights on the impact of U.S. Steel's potential acquisition by Nippon, potential tariff implications under President Trump's administration, and the anticipated growth in demand for insulated metal panels. We also...

In Episode 18 of Building With Metal, I sit down with Cole Worley, a seasoned manager at McElroy Metal's Pendergrass, Georgia service center. Cole shares his journey from a general service rep to a managerial role, highlighting the evolution of metal roofing technology and materials. We delve into the key trends contractors should be aware of, such as energy efficiency and recyclability, and discu...

In Episode 17 of Building With Metal, I sit down with Clyde Gillenwater, owner of Corrugated Erectors, to delve into the world of metal roofing and siding. Clyde shares his journey from drafting in high school to becoming a leader in the industry. We discuss the evolution of his company, Corrugated Erectors, and the importance of quality installation and education in metal roofing. Clyde emphasize...

In Episode 16 of Building With Metal, I sit down with Joe Patrick, a customer service representative from D.I. Roof Seamers. We delve into the fascinating history of D.I. Roof Seamers, from its humble beginnings in a small shed to becoming a leader in the metal roofing industry. Joe shares insights into their innovative products, like the modular seamer and the two-stage hand crimper, and discusse...

In Episode 15 of Building With Metal, we dive into the world of email marketing for contractors. Many assume that emails are unwanted, but when crafted with value and purpose, they can be a powerful tool. I explore how to create engaging email content that recipients actually look forward to, using platforms like MailChimp, Constant Contact, and SendGrid. Learn the importance of building an opt-in...