Build Your Tribe | Grow Your Business with Social Media

Our third episode on outsourcing and delegating focuses on finding the right virtual assistants to help grow your business. Who do you hire? Where do you find them? What can they do for you? How much do you pay them? What can you expect from a virtual assistant? Well, Chalene takes you through several important resources online (Elance & Virtual Staff Finders) and gives you tips on how to post job...

It's time to start delegating and outsourcing! First thing's first: If you haven't listened to yesterday's episode ("When to Outsource"), Chalene provides you with a simple quiz that helps you figure out if you're ready for that next step in your business. In today's episode, she talks you through creating a list of all of the tasks you do in your life and business so that you can determine which...

Should you start outsourcing? If so, where should you go? In this episode, Chalene breaks down these important questions and provides you with a simple test to determine if outsourcing is for you! You'll have an answer right away. After taking the quiz, make sure you tune in tomorrow to learn how to get started in the world of freelancers. Also, Chalene talks about her love of Elance and oDesk and...

What's the value of "free"? Often times, as entrepreneurs, you're confronted with situations in which you could give someone easily give someone your product or your service because you truly believe they could benefit from it. However, not only do you not make any money, but the recipient probably won't value it as much as if they had purchased it themselves! In today's episode, Chalene talks you...

What content do you have the right to use, how do we know what's allowed, and when should you work hard to protect what's yours? In this episode, Chalene talks about avoiding plagiarism and staying on the right side of copyrights and trademarks - as well as understanding when it's important to protect your own intellectual property. (Hint: It has to do with revenue creation.) Whether it's a specif...

An email to your potential customers is one of the most important tools you have as an entrepreneur. What happens when your emails go straight to recipients' Spam folders? Chalene explains how to maximize the chances that your email will land directly into your customers' inbox. She also explains some of the legal issues around managing and using your email list - remember, knowledge is power and...

In today's super awesome (and super brief) episode, Chalene talks about focusing your efforts in social media and maximizing your blog's reach. She offers 8 tips for promoting your blog - from Facebook, Twitter, and Instagram suggestions to how to submit your blog to online directories. Lastly, Chalene also discusses her own experience with blogging and how you should decide whether or not focusin...

Chalene addresses some questions that have come up from her previous two episodes (the #1 and #2 Biggest Business Mistakes). She discusses the importance of creating a freemium to help grow your email list and how putting the time into developing your list will allow you the opportunity to follow your passions. Chalene also fleshes out some of her websites and discusses how each site generates dif...

This episode all about understanding the Return on Investment (ROI) from seminars and business academies. While it's important to have the right speaker(s) at an event, the real benefit comes from the other entrepreneurs around you. Also, of course, the tools and skills you learn at an event will save you time and make you money. Chalene talks about her own deliberate process of attending seminars...

Chalene picks up where she left off in yesterday's episode ("The Number 1 Mistake in Business"). You MUST start there before you listen to this one. In this episode, Chalene talks about the ways in which business owners misuse social media. She provides practical tips to keep the attention of your potential audience and to capture their email addresses. She also discusses freemiums, opt-ins, and h...

Chalene cuts through all the riffraff and provides you with one of the most important pieces of advice that any business owner or entrepreneur needs to know. Join the InstaClubHub to go deep in learning all the latest tips and strategies to Instagram growth and engagement! InstaClubHub.com Check out all the brand new Push Journal designs!!! Hurry and get yours before they sell out!! www.pushjourna...

Success isn't just about being smart, dedicated, and hardworking. Yes, those are important, but there is another equally important skill that you must develop in order to be happy and healthy - the ability to relax; to turn it all off. In this episode, Chalene speaks with Jimmy Hays Nelson about getting your mind in order and just breathing, sleeping, hanging out with your loved ones… It may sound...

Chalene talks about understanding your niche and targeting your messages to a specific audience. She also defines what it is to "over-niche" yourself - narrowing your topics and customer experiences to the point that there are too few opportunities to engage and to few people to interact with. You'll get some tips to help you explore and understand your potential lifers so that you can target your...

Thinking of starting a podcast but feel overwhelmed with all of those initial choices: What microphone should I use? Where do I record an interview? How do I edit? What's a pop filter? Or, maybe, you already have a podcast and you're unhappy with the audio quality and production values. Well, in this episode, Chalene talks you through her podcasting process step-by-step. She'll tell you which mic,...

Can you use popular music within the videos you post on Facebook or YouTube? The issue of music licensing is complex and time-consuming, so it's important that you know what the law is and how it applies to you. Chalene discusses various licenses - Master Use and Synchronized - and why it's important to know the difference. No matter your career field, you must know the facts - it can save you a l...

Sometimes you just need to trust yourself. A listener asks Chalene about the importance of a high-quality website and she responds with some important questions: What is important to YOU when you visit someone's site? Do you even need a website first or should you start with an opt-in page? If so, single or double opt-in? Other topics include using "freemiums" to attract potential clients and get...

We all know that the Internet has the answer to almost any question, so why should you bother paying for an online academy or seminar? Well, because it saves you time and money. In this episode, Chalene answers a question about online academies and outlines two or her own programs - Marketing Impact Academy and Smart Success Seminar - and offers insights into which one may be more valuable for you...

What happens when you experience growth in your Instagram account and then, suddenly, that momentum seems to slow to a crawl? Does your gender have anything to do with your account's popularity? Well, Chalene talks through Instagram for Dudes - it's a different world out there. By looking to YouTube for inspiration, she outlines some simple steps that can help men reach both men and women out in I...

The first listener question is "Without a huge Facebook following, how do you get your "freemium" (lead magnet, opt-in) in front of more people?" Chalene discusses the importance of growing your list a few people at a time through steady and persistent work. She also explains how you can convert your email list into useful Facebook Ad demographics that will target the right people. Chalene also sh...

Chalene is joined by Jimmy Hays Nelson to answer rapid-fire listener questions. In this episode, Chalene and Jimmy talk about getting over the fear of failure - an essential trait for any successful entrepreneur. They also discuss when you should leave your current job for your new business (hint: it's different for every person) - it's all about understanding your own needs and your own goals. Re...

How do you management your affiliate marketing program? Where do you start? In this episode, you'll learn how to start affiliate marketing; how bloggers, YouTube reviewers, and others are making a living by reviewing and recommending their favorite products and services. Chalene talks about a variety of affiliate software programs that will help you track links, approve new affiliates, make paymen...

Nerd Fitness is a website and community built by nerd turned entrepreneur, Steve Kamb. In today's episode, Steve talks with Chalene about how he got the idea for Nerd Fitness and he also recounts some of the mistakes he made along the way. Despite those setbacks, Steve's story highlights the power that your passion can have in communicating to a specific audience. Remember, somebody is out there w...

So how does one go from having a dog grooming business to being a business coach and can you use your existing customer or email list to grow your new business? How would a rock and roll singer be able to incorporate her former image and experience into her work as a health and fitness coach and later a business coach and mentor? If you started off as a dentist, but now you want to write a childre...

It can be difficult to feel like YOU are qualified to be an expert - to be that person that someone else pays money to in exchange for knowledge. But, the fact of the matter is, that you do have special skills and ideas that are worth sharing. Chalene tackles this important question and provides you with some good tips to help get you started. Later, Chalene talks about when you should offer a new...

Have you considered writing and ebook for your audience, but you're not quite sure how to get it off the ground? Chalene provides you with a few simple tips that can help get you moving in the right direction. In this episode we talk about how to build a list by using a free ebook as a lead magnet, freemium or opt-in, how many people are making a full time income by selling their own self-publishe...