Build Your Tribe | Grow Your Business with Social Media

If you're in Network Marketing, should you be your own brand or lead with your product? Well, Chalene's guest today, Trey Bearor, will provide much needed clarity on this often debated topic. As he puts it, he "teaches badass Network Marketers to build an online business without the fake it til you make it BS." Chalene and Trey talk about the importance of building a personal brand and why having...

There is a big difference between starting a business and just making extra online income. On today's Quick Tip Tuesday, Chalene shares 10 steps — in sequential order — on how to start a business. Links from today's episode: Learn more about Marketing Impact Academy Leave Chalene or Brock a message or ask them a question at ‪(619) 500-4819‬ Not sure what your thing is? Go to Chalene.com/MyThing Ge...

Have you tried everything to grow your Instagram following and, yet, still don't see new engagement or growth? Well, it just may have something to do with your photos. Let's face it, Instagram is a visual platform — so having better photo content could really make a difference in expanding your reach. Today, Brock shares actionable tips that are guaranteed to improve your photo game! Join Chalene...

Let's face it, the most valuable part of being a business owner is also the toughest: finding new customers! The process is often crazy expensive and very time consuming. Who wouldn't love to find a way to make more money without having to search high and low for new customers? Today, Chalene talks all about upsells, cross-sells and downsells — one of the most commonly overlooked ways to bring mor...

On today's Quick Tip Tuesday, Brock explains the different Instagram account options and which ones to consider for growing your following. Also, you may have noticed in the last few months some very popular accounts have gone private. Brock reveals why he feels this is becoming a trend and whether or not it's something you should do, too. If you're looking for all the latest tips and tricks to gr...

Do you post constant free content online — blogs, podcasts, IGTVs, YouTube videos — and wonder if it's just too much? Like, will it / can it ever make you money? In this episode, Chalene uncovers why the important relationships you've developed by offering free content can — in the long run — bring substantial income. Links from today's episode: Learn more about Marketing Impact Academy Leave Chal...

Brock talks with Taylor Arco about the scheduling platform Acuity. You'll hear why it just may be the best app out there when it comes to customization and the ability to house so many different features all in one place. Links from today's episode: Sign up or Learn more about Acuity Scheduling Acuity Set-up Help from Taylor Leave Chalene or Brock a message or ask them a question at ‪(619) 500-481...

Writing sales copy — and copywriting in itself — is an art form. If done the right way, it can be very lucrative for a business. Today, Chalene speaks with Wahida Lakhani (super talented copywriter, involved in many Team Johnson and SmartLife projects). Wahida shares the secrets you need to know when writing any type of copy: from email to social media post to website. You'll definitely want to ta...

On this Quick Tip Tuesday, Brock breaks down once-popular Instagram growth strategies. These particular practices may have been effective in the past, but, as of right now, they're not recommended when trying to grow your Instagram following. Links from today's episode: Leave Chalene or Brock a message or ask them a question at ‪(619) 500-4819‬ Learn more about Marketing Impact Academy Not sure wh...

With the advent of social media, building a personal brand seems all the rage these days. But, for many, the thought of branding oneself seems daunting, out of reach, confusing and scary. Today, Chalene and her guest, Rory Vaden — New York Times best selling author and co-founder of The Brand Builders Group — take a deep dive into the topic of Personal Branding. You'll hear steps and tips (more th...

There are times when you just don't know what to post on social media. Because of which, you might find yourself not posting at all. But — will you lose followers? Will your platform stop growing? Will Instagram's algorithm penalize you? The truth is, at the end of the day, it doesn't matter. We all have seasons when other things in life need to take priority over social media and/or business. In...

Today, Brock invites Keenya Kelly (branding and business expert) on the show and they're talking about all things TikTok. Keenya once thought TikTok was just for teenagers, but quickly found out she was wrong! Her presence on the app has grown her following on all of her other platforms and, not to mention, her business, too! By hearing Keenya's story, you'll learn the value of consistency, whethe...

Today, Brock talks with Craig Benzine — super popular YouTube creator. In fact, his main channel is about to hit 1 Million subscribers! Brock and Craig cover a wide range of topics, including an in-depth discussion on Patreon. You'll learn how it works, the benefits of utilizing it as a second stream of income and why you don't need a huge following to make money on that platform. Craig also share...

Chalene invited 3 black business owners — Aprille Franks, Jamal Miller and Keenya Kelly — to give their thoughts on what we, as business owners and brands, should and shouldn't be doing when it comes to supporting black people in our tribe. Chalene will also share her feelings during this time of racial injustice. Links from today's episode: Follow Aprille Franks on Instagram and Facebook Follow J...

Chalene sat down with one of our favorite Build Your Tribe guests, and MIA alum, Bob Heilig. They both share what it means to be unapologetically authentic in social media. You'll hear their perspective on what you should — and shouldn't — share to attract the right people to your tribe! Links from today's episode: Learn more about Bob www. BobHeilig.com Subscribe to Bob's Podcast www.yourvirtualu...

In this episode, Chalene talks with Tiffany Lee Bymaster about how she was able to become one of the top affiliate marketers — by accident. Tiffany reveals her organic approach to passionately sharing things with people who are not on an email list, but, rather, on a close circle-of-friends list. You'll learn how she develops real relationships with business owners and online entrepreneurs. Also,...

On today's episode, Chalene shares 9 phrases you need to memorize if you hate coming off as salesy, but want to encourage others to take action. These words might apply to your customers, followers, friends or even children. Bottom line: there are times we're all looking to be more influential by changing someone's mind or helping them to improve upon something! So, get out your pen and paper and...

In this episode, Brock takes you through 7 "yes or no" questions geared toward helping you figure out what your unique offer is. If you follow along (pen and paper required) and keep score (yes, there's a scoring system), Brock is confident you'll have an "a-ha!" moment — resulting in what might just be YOUR offer by the end of the show. Links from today's episode: Leave Chalene or Brock a message...

Today, Chalene welcomes two incredibly successful entrepreneurs from two very different industries — both of which have been hit hard by the pandemic. Some topics explored: Can your business be perfectly positioned to withstand emergencies? How do you predict what's coming next? How to know when to pivot (or if you should)? What about your team? These two individuals and their stories will hit har...

Today, Chalene listens to your voice messages on all things business and, in her usual candid way, will offer very honest feedback. Her goal is to answer your questions from the angle of trying to spark creativity because it's crucial — these days more than ever — to look for the opportunities. We must make it a point to not just survive... but thrive! Links from today's episode: Leave Chalene a m...

Today, Brock interviews Diane Bleck, the creator and founder of The Doodle Institute. Diane shares with Brock how she turned her passion for creativity and doodling into a 7-figure online business (and how Marketing Impact Academy played a significant role)! She's also a professional Visual Facilitator & Innovation Strategist with 20 years of experience working with 300+ companies, including: Nike...

Today's episode is from a Live Webinar with Chalene and Bret. And it's absolutely essential listening if you're an entrepreneur, business owner (of any kind), network marketer, or independent contractor. In their usual candid and no-nonsense way, Chalene and Bret offer specific strategies of how to pivot and what you should be thinking about in our current climate — from worst-case scenarios to th...

Today's episode is from this week's Live Webinar with Chalene and Bret. And it's absolutely essential listening if you're an employer or own a business of any kind. In their usual real and candid way, Chalene and Bret break down the historic CARES ACT Package and tell you everything you need to know from the business owner's perspective. Whether your business is still up and running, partially run...

Warning: Today's episode comes directly from Chalene's Instagram Live — where she answers your questions and offers advice concerning the Coronavirus crisis and economic fallout. You'll hear a very raw, honest and candid approach as Chalene gets real with worst-case scenarios — for you, your employer, family, friends, businesses, neighbors and the country — during this unprecedented time in all of...

As promised, Chalene continues to focus on what you, lifers, are needing during this pandemic. In today's episode, she'll share tips on how to keep yourself calm and grounded at this very uncertain time in all of our lives. Chalene will also candidly open up about how she has had to recalibrate and check her perspective in regard to new developments — at both the home and office. This episode is a...