SIA of NC
Build Your Legacy: Insurance Edition
Looking to build your own insurance agency and you're not sure where to start? This is the podcast for you! Have your own insurance agency, but you want to grow bigger and build your legacy? Stick around, as our hosts give you tips and tricks to make that happen!
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Episodes
Episode #52: A Strategic Choice: The Road to SIA of NC 25.07.2025 7:21
Brent Farley didn’t set out to be an insurance agency owner—but once he discovered the path, he never looked back. In this episode of Build Your Legacy: Insurance Edition, Brent shares how he went from selling life insurance and working in claims to building a successful independent agency partnered with SIA of NC. ✅ What pushed him to leave the captive world ✅ How he overcame the challenges of...
Episode #51: Hard Market Pressure: Disruption of Captive & Direct Writers 17.07.2025 5:23
Captive and direct writers are feeling the pressure. In this episode of Build Your Legacy: Insurance Edition, we break down the growing disruption in the captive space—and why so many agents are making the move to independence. From commission cuts to lack of ownership, we cover the factors driving this shift and what it means for long-term success. ✅ How compensation cuts are affecting captive...
Episode #50: Costly Clicks: The Claims Driving Cyber Insurance Rates 10.07.2025 10:35
Cyber intrusions are up 72%—and small businesses are feeling the heat. In this episode of Build Your Legacy: Insurance Edition, we explore the latest cyber insurance trends with Adam Connor of RPS. From social engineering scams to card tumbling fraud, we cover the threats driving today's claims—and what agencies must do to stay protected. ✅ Why ransomware payments are declining ✅ The rise...
Episode #49: What New Agency Owners Should Know 03.07.2025 9:28
🎙 Thinking about starting your own insurance agency? Before you leap, it’s critical to understand what it really takes to succeed. In this episode of Build Your Legacy: Insurance Edition, we talk about the expectations vs. reality of launching an insurance agency. From long hours and stress management to handling every part of the business yourself, we break down the truths new owners need to hear...
Episode #48: Tips for Growing Your Commercial Book of Business 26.06.2025 15:20
Thinking about growing your commercial book of business but not sure where to begin? In this episode, we sit down with Jerry Thacker, Director of Commercial Lines Development at SIAA, to discuss how independent agents can confidently break into the commercial space. ✅ Why commercial insurance is key to agency success ✅ Common mistakes new commercial producers make ✅ How to align with carriers a...
Episode #47: Be M&A Ready: Start With A Plan 19.06.2025 7:20
Is your agency ready to acquire another book of business or agency? In this episode, we walk through what it takes to prepare financially and strategically for an acquisition. ✅ Learn why agency buyers need a plan before they shop ✅ Discover the importance of building banking and seller relationships ✅ Hear real-world insights on creative deal structuring ✅ Understand how small agencies can co...
Episode #46: Cyber Coverage 101: What It Is & Why You Need It 12.06.2025 9:56
Is your agency prepared for a cyberattack? In this episode of Build Your Legacy: Insurance Edition, we talk with Adam from RPS—our go-to cyber expert—about the real impact of cyber threats and how cyber liability insurance protects agencies and their clients. ✅ What cyber liability insurance really covers ✅ Why every agency needs this policy—even if using third-party platforms ✅ How policies re...
Episode #45: Let's Talk Profitability 05.06.2025 9:52
💼 Is your agency hitting the right profit margin? In this episode of Build Your Legacy: Insurance Edition, we unpack what insurance agencies should be targeting for profitability—and why so many fall short. ✅ Typical agency profit margins: Why 2-10% isn’t enough ✅ What’s driving low margins—and how to fix it ✅ How to improve profit through smarter business placement ✅ The hidden impact of con...
Episode #44: Clicks, Leads, Clients, Repeat: Digital Marketing Tips 29.05.2025 15:16
📢 Wondering how to make digital marketing actually work for your insurance agency? In this episode of Build Your Legacy: Insurance Edition, we break down what a strong digital marketing strategy looks like—and how agents can avoid common pitfalls while boosting online visibility and lead generation. ✅ Learn how to identify your ideal client and target the right platform ✅ Understand the differe...
Episode #43: Owner Compensation: What to Pay Yourself and Why 22.05.2025 6:38
How Much Should Insurance Agency Owners Pay Themselves? How do independent insurance agency owners decide what to pay themselves? In this episode of Build Your Legacy: Insurance Edition, we dive into insurance agency compensation—how much to pay yourself, when to adjust your salary, and why stability matters more than spikes in income. ✅ Producer vs. Owner Pay – How to set your rate based on your...
Episode #42: Stability: Why It Matters In Insurance 15.05.2025 9:20
Is your agency truly stable—or are you just hoping for the best? In this episode of Build Your Legacy: Insurance Edition , we dive into how insurance agency partnerships offer the financial and carrier stability that every established agency needs. ✅ Guaranteed Contingencies – Build a stable revenue stream with quarterly payouts ✅ Market Access – How partnerships help you replace or expand carr...
Episode #41: The SIAA Advantage for Independent Agencies 08.05.2025 11:16
Thinking about partnering with a network like SIAA? In this episode, we sit down with Don Mills, President of SIA Group, to explore why SIA Group chose to partner with SIAA—and how it helped grow the agency from 40 to 120 employees without losing independence. ✅ Learn the financial benefits of agency partnerships ✅ Understand how partnerships protect independence ✅ Hear real examples of long-...
Episode #40: When to Move Forward & When to Walk Away 01.05.2025 9:40
#Insurance #SalesStrategy #IndependentAgency 🚨 Not all business is good business. In this episode of Build Your Legacy: Insurance Edition , we explore when it's time to walk away from a prospect—and why it’s often the smartest move an agency owner can make. ✅ When “helping” actually hurts your agency ✅ The trap of quoting midterm policies ✅ How to recognize bad fits before you waste you...
Episode #39: 2025 Annual Meeting: The Preview 24.04.2025 5:14
#Insurance #AgencyNetworking #CarrierRelationships 🎯 This episode of Build Your Legacy: Insurance Edition gives a sneak peek into SIA of NC’s revamped annual meetings and how they're creating unmatched opportunities for insurance agency networking . ✅ Two regional locations—Charlotte and Durham ✅ Business insights + informal relationship building ✅ A fun, relaxed Topgolf setting for all...
Episode #38: What to Ask Before Buying an Agency 17.04.2025 11:25
Title: Thinking About Buying an Insurance Agency? Start Here Description: 📌 Buying an insurance agency is a big decision—and not one to rush. In this episode of Build Your Legacy: Insurance Edition, we break down the essential questions to ask before making the leap. ✅ What to know about revenue and carrier relationships ✅ How to evaluate fit with your existing agency ✅ The importance of staff...
Episode #37: Partnering with SIA of NC: Why It Costs 10.04.2025 3:55
#Insurance #AgencyPartnership #BuildYourAgency 💡 Ever wondered why there's a cost to partner with SIA of NC? In this episode of Build Your Legacy: Insurance Edition, we break down what that investment really means—and why it’s one of the most valuable moves you can make for your agency’s future. ✅ Tailored Onboarding – Why every new agency gets a custom onboarding experience ✅ Foundation S...
Episode #36: Perpetuation Planning: Beyond the Why 03.04.2025 12:41
#InsurancePerpetuation #AgencySuccession #InsuranceLegacy 🧩 Is your insurance agency ready for the future? In this episode of Build Your Legacy: Insurance Edition, we unpack the essential steps to creating a smart perpetuation plan—before it’s too late. ✅ Why agencies fail to plan—and how that costs them ✅ Key factors that determine your agency’s true value ✅ How to prepare your agency for sal...
Episode #35: Securing Your Legacy: Why Perpetuation Planning Matters 27.03.2025 12:41
#AgencySuccessionPlanning #IndependentAgencies #BuildYourLegacy 🔒 Who takes over your agency if something happens to you? In this episode of Build Your Legacy: Insurance Edition, we explore why succession planning is essential for every independent insurance agency. ✅ Solo Owner Considerations – What happens if your spouse doesn’t work in the business? ✅ Partnership Triggers – What to know if y...
Episode #34: The Pitfalls of Insurance Agencies: Why So Many Fail 20.03.2025 11:35
#Insurance #AgencyFailure #InsuranceSuccess 🚨 Thinking about starting an insurance agency? Many independent agencies struggle to stay afloat—and some fail entirely. In this episode of Build Your Legacy: Insurance Edition, we break down the top reasons why insurance agencies fail and how you can avoid common pitfalls. ✅ Financial Preparedness – Cash flow is king! Why agencies fail when they d...
Episode #33: What Makes A Good Independent Agency Owner? 14.03.2025 24:12
In this episode of Build Your Legacy: Insurance Edition, we sit down with Hunter Runnels, Regional Vice President at MIA (Mississippi Insurance Alliance), to discuss the key characteristics of successful agency owners and how they drive growth, profitability, and lasting client relationships. ✅ Relationships Matter – Success starts with strong connections, not just with clients but with carriers,...
Episode #32: 5 Pillars of Compensation: The Breakdown 06.03.2025 10:04
💰 Is your agency maximizing every revenue opportunity? In this episode of Build Your Legacy: Insurance Edition , we break down the 5 Pillars of Compensation that SIA of NC partner agencies can access—and why they matter for your bottom line. ✅ Commission – The foundation of agency earnings, but how do partner agencies earn even more? ✅ Quarterly Overrides – Guaranteed bonuses for new and rene...
Episode #31: The Evolution of Existing Agencies: Is It Time to Partner? 27.02.2025 11:32
Unlocking Growth: Why Existing Agencies Should Consider Partnerships Is your agency maximizing its potential? In this episode, we dive into why existing insurance agencies should take a closer look at agency partnerships—and how the right collaboration can drive revenue, improve market access, and enhance client service. ✅ Access to Markets – More than just new carriers—strategic market access an...
Episode #30: Beyond Policies: Why Carrier Relationships Matter 20.02.2025 6:48
Success in the insurance industry isn’t just about clients—it’s about building strong relationships with carriers, underwriters, and industry reps. In this episode, we break down how networking and relationship-building can give your agency a competitive edge: ✅ Carrier & Underwriter Relationships – Why they matter just as much as client connections ✅ Trade Shows & Association Events –...
Episode #29: Essential Coverages for Independent Agencies 13.02.2025 7:08
Essential Insurance Coverage for Independent Insurance Agencies | Protect Your Business Running an independent insurance agency? Make sure you have the right insurance coverage to protect your business from costly claims and operational risks. In this episode, we break down the must-have policies every agency needs: ✅ Errors & Omissions (E&O) Insurance – Shields your agency from professio...
Episode #28: How Many Carriers Do You Really Need? 06.02.2025 6:31
As an independent insurance agent, you have access to multiple carriers—but how many do you really need? In this episode of Build Your Legacy: Insurance Edition , we dive into why less can be more when it comes to independent insurance agency carrier relationships . We discuss: ✅ How carrier selection impacts your agency’s bottom line ✅ When to expand your markets—and when to hold back ✅ The...
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