Breaking Silos

In this episode of Breaking Silos, we sit down with Kin Sejpal, Vice President for Marketing and Communications, and Kevin Dyerly, Vice President for Enrollment at the University of Redlands, to uncover the story behind breaking silos at the cabinet level. Dive deep into their journey of unifying marketing and enrollment efforts to foster greater collaboration and enhance the university’s strategi...

In this episode of Breaking Silos, we're diving into the world of higher education marketing and admissions through the lens of Trinity Valley Community College's ambitious mascot redesign project. Sparked by their newfound fame from the Netflix documentary "Cheer," the college sought to capitalize on this spotlight by reimagining its mascot and logo to stand out and resonate more deeply with pros...

In this special episode of Breaking Silos, we sit down with the Albright College President and host of the Albright Out Loud podcast, Jacquelyn Fetrow. Dr. Fetrow is joined by her colleagues Michelle Arevalo, Enrollment Marketing Communications Manager, and Matthew Bieber, Assistant Professor of Business, to talk about how the podcast came about, why Dr. Fetrow wanted to start her own podcast, the...

The marketing team at Carroll Community College sought to enhance the profile of the College’s staff, including senior leadership. Through a collaboration between today’s guests, Maya Demishkevich, Chief Marketing Officer, and Kristie Crumely, Associate Provost for Student Affairs and Marketing, Carroll launched a series of workshops titled ‘LinkedIn Impact: Elevating Your Career and Carroll.’ The...

In January, the First Lady of the United States (FLOTUS), Dr. Jill Biden, visited Forsyth Tech Community College’s Campus to celebrate the National Science Foundation’s groundbreaking investment of $30 million in a biotechnology initiative to revolutionize STEM education and workforce readiness. Shane Baglini sat down with Dr. Janet Spriggs, President, and Devin Purgason, Executive Director of Mar...

On this special bonus episode of Breaking Silos recorded live at CUPRAP 2024, Shane is joined by Jamie Yates, Chief Communications and Marketing Officer at Gettysburg College. Jamie is also a member of the CUPRAP Board of Directors and talked with Shane about the CUPRAP conference, what marketers can take back to campus to start breaking silos, and how the conference has evolved over the years. Ke...

Addressing the mental health needs on our campuses is pivotal to ensuring success for both our students and those who work at our institutions. Once we create the plan to address the needs, how do we effectively communicate the work? During this episode, listeners will: Learn how Kent State University expanded mental health resources and services across an eight-campus system and an international...

We hear it every day across campuses: “We need to be working more collaboratively.” The higher education industry is notoriously siloed, with colleagues struggling to connect, duplicating services or having disjointed messaging. Welcome to Breaking Silos, a new podcast that aims to showcase the remarkable work of marketing professionals and their non-marketing colleagues from different departments...