Hosted by Caleb Parker

Brave Ideas

Business EN ↓ 198 episodes

Join award winning podcaster and CEO of Brave Corporation, Caleb Parker, as he shines a light on the entrepreneurs, intrapreneurs, and brave ideas at the forefront of innovation, who are creating the future of office real estate. Brave Ideas dives deep into the stories of the visionaries, zooms out to discuss the macro trends driving change in demand for the office, and brings you thought provoking and insightful content from the innovators challenging the status quo as we know it today. Subscribe to this podcast and our Brave Ideas Newsletter for weekly updates at www. BraveIdeas.media www.br...

Author

Hosted by Caleb Parker

Category

Business

Podcast website

www.braveideas.media

Latest episode

Jul 1, 2026

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Episodes

Should Office Landlords Be in the Hospitality Business? 12.02.2025

A Brave Ideas Mini-Series at the  Global Workspace Association  Immersive Event presented by  ReturnSuite ( Watch the full length video on Youtube ) Can office landlords afford to ignore hospitality? Or is it the key to staying competitive in today’s market? In this episode of  Brave Ideas ,  Brave Corp  Founder,  Caleb Parker sits down with Laura Kozelouzek , CEO & Founder of Quest Workspaces - t...

Landlords vs. Operators: What’s Holding Flex Office Back? 05.02.2025

A Brave Ideas Mini-Series at the  Global Workspace Association  Immersive Event presented by  ReturnSuite ( Watch the full length video on Youtube ) Despite the rising demand for flexible office space, landlords and operators still struggle to align. But why is this happening, and what’s the solution? In this episode of  Brave Ideas ,  Brave Corp  Founder,  Caleb Parker and Sam Gamble , cofounder...

Slices of Pizza & NOI: A Flex Financing Talk in Times Square 29.01.2025

A Brave Ideas Mini-Series at the Global Workspace Association Immersive Event presented by ReturnSuite ( Watch the full length video on Youtube ) In this episode of Brave Ideas , Brave Corp Founder, Caleb Parker meets up with Sam Gamble , cofounder of ReturnSuite, in the heart of Times Square, New York City. As they stroll through the bustling streets in search of the perfect slice of pizza, Caleb...

Brave Ideas Mini-Series at the GWA 22.01.2025

Season 14: Evolve to Thrive In this exciting new mini-series of the  Brave Ideas podcast (formerly the Caleb Parker Show), Award Winning Podcast Host, and Founder of  Brave Corp , Caleb Parker , kicks off an exciting new season, recorded live at the  Global Workspace Association Immersive Event in NYC. With a focus on redefining the boundaries of office real estate, this podcast is a must-listen f...

What Happens When Dozens of Coworking Brands Share Data? 11.12.2024

Featuring Elliot Gold Could this become the "STR" of coworking? In this episode Brave Founder,  Caleb Parker , is joined by Elliot Gold, CoFounder and CEO of UK coworking operator, Work. Life , to discuss the launch of the Workplace Intelligence Network , a collaborative initiative aimed at sharing operational data among flex operators. The two explore the importance of data collection in the cowo...

Follow the data: Where's the opportunity in office real estate? 04.12.2024

Featuring John Williams With all the doom and gloom around office, where exactly is the opportunity for investors and operators who are leaning into the future? In this episode Brave Founder, Caleb Parker , is joined by John Williams, former CMO at the Instant Group, where he spent a decade before setting up his own sales & marketing consultancy working with scale up businesses in workspace, as we...

Is 'Archtivism’ the answer to better cities & the built world? 27.11.2024

Featuring Nyasha Harper-Michon In this episode Brave Founder,  Caleb Parker , is joined by Nyasha Harper-Michon at ReCoTech in Helsinki, Finland to discuss 'Archtivism'. Nyasha is a purpose-driven architect, built environment expert, business strategist, and inclusion & sustainability advocate who thrives at the intersection of cities, design, inclusion, sustainability, and technology. Nyasha is a...

Why real estate needs Data-driven leadership 20.11.2024

Featuring Markus Steinby In this episode Brave Founder,  Caleb Parker , is joined by Markus Steinby, at ReCoTech in Helsinki, Finland to discuss why real estate needs Data-driven leadership. Markus is a Senior Advisor for Nordic real estate companies. The two discuss a few key themes surrounding the built environment, focusing on sustainability, macroeconomic factors, and the role of technology in...

Why WeWork is still the strongest brand, and how to differentiate 13.11.2024

Featuring Dean Connell "To stand out, you have to stand for something" In this episode Brave Founder,  Caleb Parker , is joined by Dean Connell, one of the original seven designers at WeWork, to share lessons on challenging the status quo. After delivering over 2 MILLION SqFt globally for the brand, Dean is now a creative design consultant for landlords, operators and corporate real estate. Caleb...

#NuanceMatters: Why Zac Goodman is optimistic on the office 06.11.2024

Featuring Zac Goodman "When everyone is going left, look right" -Zac Goodman In this episode Brave Founder,  Caleb Parker , is joined by Zac Goodman , Founder & CEO of TSP , an award winning real estate management company (and B-CORP) that manages over 1 MILLION SqFt and growing. Zac shares insights into his journey into office real estate from banking, highlighting the evolution of TSP from advis...

Are Hybrid Leases the future of landlord-operator partnerships? 30.10.2024

Featuring Meagan Slavin In this episode Brave Founder,  Caleb Parker , is joined by Meagan Slavin, Chief Operating Officer and co-founder of 25 North Coworking , an 11 year old US-based coworking brand operating across multiple second tier and suburban markets from Texas to Illinois. The two discuss an interesting hybrid partnership model with landlords operated by 25 North, how 25 North has grown...

How Are Office Landlords Evolving To Support Hybrid Working? 23.10.2024

Featuring Dr. Toby Benzecry In this episode Brave Founder,  Caleb Parker , is joined by Dr. Toby Benzecry, Founder & CEO of Workplace Future Group, to discuss company culture, the impact workplace energy has on some companies, the changing needs of office customers, and how office landlords and operators are evolving to support the changing landscape of demand.   This epsisode is sponsored by the...

How risk in European real estate is evolving 16.10.2024

Featuring Juan Velayos Lluis In this episode Brave Founder,  Caleb Parker , is joined by Juan Velayos Lluis, Founding Partner of JV20 Investment & Advisory, and President of The District World Summit , for a fast paced recap of the trends discussed on stage at the event. The District World Summit is an annual event in Barcelona, Spain where the global capital ecosystem is brought together to under...

How CapMan Real Estate Balances ESG & ROI 09.10.2024

Featuring Mika Matikainen In this episode Brave Founder, Caleb Parker , is joined by Chief Exec for CapMan Real Estate , Mika Matikainen, to discuss balancing ESG with investor returns, the importance of community needs, and the evolving landscape of real estate investment strategies.  CapMan is a Nordic property investor. They acquire, improve, and develop flexible real estate in major Nordic cit...

Season 13 Trailer: The Office as a Superpower in the Platform of Work 03.10.2024

The Caleb Parker Show returns, with the Founder of Brave Corp,  Caleb Parker sitting down with the leaders and innovators across office real estate to discuss the brave ideas shaping the future of office real estate to keep up with the ever-evolving future of work landscape. Trailer Summary: Brian Tracy once said “To understand sales we have to understand people” We believe to understand office sa...

Why Brand Matters To The Future of Office Real Estate 21.08.2024

Featuring Zoe Ellis-Moore Brand has never been that important in office real estate. But that's about to change. A strong brand is more than just a logo or a catchy slogan—it's a powerful idea that resonates with customers, building loyalty and trust.  In this episode Brave Founder,  Caleb Parker , is joined by Zoe Ellis-Moore, Founder & CEO of Spaces to Places , a firm that partners with flexible...

No Disclaimers: The Future of Work featuring Dave Cairns 14.08.2024

Featuring Dave Cairns Does the office have a role in the future of work?  If so, what will the office of the future look like? Dave goes on the record—no disclaimers attached. In this episode Brave Founder,  Caleb Parker , is joined by Dave Cairns, Future of Work Strategist for Kadence , to dive into deep topics like personal brand and authenticity in the workplace, the challenges workplace leader...

How to Align Office Real Estate with Future of Work Strategies 07.08.2024

Featuring Dharshni Singh What role does the office play in the future of work? In this episode Brave Founder,  Caleb Parker , is joined by Dharshni Singh, a dynamic corporate real estate leader with over 20 years experience in transforming organizations and unlocking human potential for exceptional outcomes at companies like   Accenture and BCG, tp bennett and more. Dharshni has in-depth knowledge...

How Members of the Flexible Space Association Differentiate 31.07.2024

Featuring Jane Sartin In this episode Brave Founder, Caleb Parker , is joined by Jane Sartin, Executive Director of the Flexible Space Association (FlexSA) - the UK-wide trade body for the flexible workspace industry. The two explore the challenges of commoditization, how some brands approach differentiation, and the hotelification trend by building owners - with trending amenities such as rooftop...

How Antilooppi serves office customers beyond the lease 24.07.2024

Featuring Tuomas Sahi “It's not enough that you build something and hope that people come. You have to build something that they actually need.” In this episode (Recorded live on stage at ReCoTech in Helsinki, Finland), Brave Founder, Caleb Parker , is joined by Tuomas Sahi, CEO of Antilooppi , a sustainable office real estate owner in Helsinki, Finland. Tuomas shares how Antiloopi’s focus on unde...

What Are The Drivers of Uncertainty in Office Real Estate? 17.07.2024

Featuring Pontus Kihlman "Then only thing certain, is you can't be certain" It's an understatement to say there is uncertainty in office real estate right now. It’s been that way for a few years now. In this episode (Recorded live on stage at ReCoTech in Helsinki, Finland) Pontus and and Brave Founder, Caleb Parker , dive into the drivers of uncertainty in the workplace, the discomfort this create...

How can CRE accelerate the flex sales cycle 10.07.2024

Featuring Bogdan Nicoară , Cofounder & CEO at Bright Spaces With over 60% of London office leases under 10,000 sqft and 65% having upcoming lease events, there’s a lot of void space on the horizon. How do we fill this space? In this epsisode, Bogdan Nicoară and Brave Founder, Caleb Parker , discuss the impact of digital tools to enrich the sales process, how virtual tours and 3D visualizations are...

Should Coworking Make Money? 03.07.2024

Featuring Keke Patissier , Cofounder & CEO at Koho Fact: 25% of coworking businesses are loss making. But that means 75% are not. If office real estate is going to keep up with customer demand for flex, service, hospitality and community, investors must to understand there’s money to be made. In this epsisode, Keke Patissier and Brave Founder,  Caleb Parker , discuss how coworking and flex space i...

Can coworking brands support customers beyond their 4 walls? 26.06.2024

Featuring Manuel Conti , Cofounder and CEO of PONT As the flex market grows, many operators find themselves in a commoditized landscape. But what if brand differentiation is the key to acquiring new customers? In this episode, Manuel Conti and Brave Founder, Caleb Parker , dive into the evolving expectations of coworking space customers, the necessity of standardization to expand the flex market,...

Do You Have the Right Tech Stack for 78% of Office Customers? 19.06.2024

Featuring Tom Proctor , Founder/CEO of NCG Did you know that tech, as important as it is, is not enough to retain customers? But the research shows that bad tech is enough to lose customers. In this Caleb Parker Show episode, Tom Proctor joins Caleb to dive into some research on what today’s office customers want. Tom shares why a frictionless user experience is important, how NCG has helped rejuv...

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