Brand Positioning Doctors

Brands, Beats & Bytes

Business EN ↓ 324 episodes

Interesting people, insightful points of view and incredible stories on what’s popping and not popping in marketing, tech, and culture you can use to win immediately. Brands, Beats and Bytes boldly stands at the intersection of brand, tech and culture. DC and Larry are fascinated with stories and people behind some of the best marketing in the business. No matter how dope your product, if your marketing sucks your company may suck too. #dontsuck

Be sure to visit the podcast's website and support the creator: www.brandpositioningdoctors.com

Author

Brand Positioning Doctors

Category

Business

Latest episode

Oct 29, 2026

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Episodes

Album 8 Track 13: The Power of the Pivot w/Lacrecia Cade 07.05.2026

Album 8 Track 13: The Power of the Pivot w/Lacrecia Cade Can a lawyer become a world-class marketer? In this episode of Brands, Beats, and Bytes , hosts DC and LT sit down with Lacrecia Cade , to discuss her incredible journey from the legal department to the C-suite of marketing and technology. Lacrecia shares her "chameleon skills" developed growing up in Decatur and how she navigated high-level...

REMIX: Album 7 Track 24 - From Bottle Sorter to C-Suite w/Jim Trebilcock 30.04.2026

REMIX: Album 7 Track 24 - From Bottle Sorter to C-Suite w/Jim Trebilcock In this episode of Brands, Beats and Bytes, hosts DC and LT sit down with beverage industry legend Jim Trebilcock, the former Chief Commercial Officer and CMO of Dr. Pepper Snapple Group and Keurig Dr. Pepper. This isn't just a marketing conversation; it is a masterclass in resilience and business strategy from a man who star...

Album 8 Track 12: Win the Room - Accelerate Your Career w/Bernard Bell 23.04.2026

How do you go from "Step Zero" to a Senior VP role at a major cable network? Bernard Bell, known as "The Confidence Professor," joins the podcast to explain why Executive Presence is the ultimate career accelerator. In this candid conversation, Bernard breaks down the difference between networking and "engaging," the importance of leading like a "shepherd who smells like his sheep," and why cultur...

REMIX: Album 7 Track 15 - From Setback to Startup w/Jodi Anderson Jr. 16.04.2026

REMIX: Album 7 Track 15 - From Setback to Startup w/Jodi Anderson Jr. Brand Nerds, we have a great full circle moment today on the show, a first for us - Jodi Anderson Jr. is our esteemed guest AND former producer of our show! From his days on Stanford's campus to the CEO of Rezme, a tech-start up, Jodi's story truly inspires.  Jodi is a multifaceted professional with an incredible background that...

REMIX: Album 7 Track 20 - Brands, Meet Humanology w/Ivan Juzang 09.04.2026

REMIX: Album 7 Track 20 - Brands, Meet Humanology w/Ivan Juzang In this thought-provoking episode of Brands, Beats & Bytes , the Brand Nerds sit down with Ivan Juzang , founder of MEE Productions, to explore how heart and humanity drive meaningful impact in marketing, storytelling, and social change. Ivan shares lessons from his unique journey—bridging private and public sectors, blending tech...

Album 8 Track 11: Marketing vs People-ing w/Todd Putman 02.04.2026

What separates a standard marketer from a transformational leader? Join us as we talk to Todd Putman (Chief Transformation Officer, Generous Brands) about the transition from marketing to the C-suite. Todd reveals his "Peopler" framework—the ability to see human insights that data hides—and shares the career strategies that helped him navigate Fortune 100 giants. We dive deep into his biggest care...

Album 8 Track 10: What's Poppin? The Almighty Algorithm w/Jonathan Trimble 26.03.2026

Album 8 Track 10: What's Poppin? The Almighty Algorithm w/Jonathan Trimble Join hosts DC and LT for a high-energy "What’s Popping" session featuring friend and marketing expert Jonathan Trimble. The trio explores the shift from "social media" to an "algorithmic attention economy." Trimble explains why brands are losing control of the "top of the funnel" and why "do nothing" is sometimes the most p...

Album 8 Track 9: Accelerating Your Career: Think Two. Act One. w/Kristen Fischbeck 19.03.2026

Album 8 Track 9: Accelerating Your Career: Think Two. Act One. w/Kristen Fischbeck Brand Nerds, we are back in the building! Today, we are diving deep into what it takes to achieve professional growth as we sit down with Kristen Fischbeck.  If you are a marketer looking to "compress the timeline" between where you are and where you want to be, this episode is your blueprint. Kristen’s rise is noth...

Album 8 Track 8: Mastering the Space Between the Bytes w/Dave Prager 12.03.2026

Album 8 Track 8: Mastering the Space Between the Bytes w/Dave Prager Brand Nerds, we are back in the building! Today, we are firmly rooted in the "Bytes" as we welcome Silicon Valley marketing savant and AI founder, Dave Prager. If you are tired of the "get-rich-quick" AI hype and want real, grounded wisdom on how technology intersects with actual human behavior, this episode is for you. Dave’s ba...

Album 8 Track 7: The Art of Creative Violence: Building Bold Brands w/ Noel Cottrell 05.03.2026

Album 8 Track 7: The Art of Creative Violence: Building Bold Brands w/ Noel Cottrell Are legacy advertising holding companies sinking like the Titanic? In this episode of the Brands, Beats, and Bytes podcast, hosts DC and LT welcome creative savant and industry giant, Noel Cottrell. After building a storied career working with massive brands like Sissy Boy Jeans, Coca-Cola, and E-Trade (yes, he he...

Album 8 Track 6 - Step Up. Speak Up. Move Up. w/Shawna Hausman 26.02.2026

Album 8 Track 6 - Step Up. Speak Up. Move Up. w/Shawna Hausman Brand Nerds, get ready to take some serious notes! On this episode of Brands, Beats and Bytes, hosts Darryl "DC" Cobbin and Larry "LT" Taman sit down with retail and digital marketing powerhouse Shawna Hausman . From her scrappy early days in the Gap Inc. universe to driving a massive 300% sales increase as CMO of FSA Store, Shawna has...

Album 8 Track 5 - Marketing with Insights, Differentiation, and Belonging w/Seth Matlins 19.02.2026

Album 8 Track 5 - Marketing with Insights, Differentiation, and Belonging w/Seth Matlins The Brand Nerds are back with another edition of Brands, Beats and Bytes, and this one is a masterclass in brand building! Hosts Darryl "DC" Cobbin and Larry "LT" Taman are joined by award-winning marketer and thought leader Seth Matlins (affectionately known to DC as "Jimmy"). Dubbed the "Sage of Scarcity" fo...

Album 8 Track 4 - What's Poppin? Super Bowl LX: Bangers, Busts, and Takeaway Tim 10.02.2026

Album 8 Track 4 - What's Poppin? Super Bowl LX: Bangers, Busts, and Takeaway Tim The Brand Nerds are back (with a special guest that you are familiar with) for the ultimate ad showdown! In this special Super Bowl LX edition of Brands, Beats and Bytes , hosts Darryl "DC" Cobbin and Larry Taman are joined by media veteran Tim Spengler . Dubbed "Takeaway Tim" for the episode, Spengler helps DC and LT...

REMIX: Album 7 Track 3 - What's Poppin? Super Bowl LIX Ad Preview 05.02.2026

REMIX Album 7 Track 3 - What's Poppin? Super Bowl LIX Ad Preview Brand Nerds - What's Poppin - Super Bowl LIX! We have former guest and Brand Nerd Tim Spengler back in the building, bringing a wealth of knowledge to our conversation about Super Bowl LIX ads. Yes, the game is the main draw to watch, but we know you'll also be tuning in for the ads! You'll not only get a behind-the-scenes look at ho...

REMIX Album 7 Track 26 - BBB Marketing Awards (Part 2 - Brand Bangers) 29.01.2026

REMIX Album 7 Track 26 - BBB Marketing Awards (Part 2 - Brand Bangers) Welcome to our first annual Brands, Beats & Bytes Marketing Awards for 2025 which are categorized as either Brand “Bangers” or “Brand Busts!”  We thought this would be fun, engaging and where we would also like to hear from you on our Linkedin pages including the BPD LinkedIn page.  Stay Up-To-Date on All Things Brands, Bea...

Album 8 Track 3 - What’s Poppin? Why Commerce Media is the New Golden Child w/Tim Spengler 22.01.2026

Album 8 Track 3 - What’s Poppin? Why Commerce Media is the New Golden Child w/Tim Spengler In this episode of Brands, Beats and Bytes, hosts DC and LT sit down with Scale Team Advisory Co-Founder and Managing Partner, Tim Spengler, to talk all things Retail and Commerce Media Networks, the "What's Poppin" topic that is rapidly reshaping the advertising landscape. We are dropping this special editi...

Album 8 Track 2 - What's Poppin? CFP Fandom & the Rise of Fansville w/Ryan Lehr 15.01.2026

Album 8 Track 2 - What's Poppin? CFP Fandom & the Rise of Fansville w/Ryan Lehr In this episode of Brands, Beats and Bytes, hosts DC and LT sit down with Deutsch Co-Chief Creative Officer, EVP, Ryan Lehr to talk all things CFP Fandom and the Rise of the Fansville campaign that brings the football fan's experience to life.  We are dropping this special edition right before the CFP title game, a...

Album 8 Track 1 - How to future-proof your career in 2026 with Jack Myers 08.01.2026

Album 8 Track 1 - How to future-proof your career in 2026 with Jack Myers In this episode of Brands, Beats and Bytes, hosts DC and LT sit down with Jack Myers to kick off our 8th album! The perfect start to a new year, bringing insight and inspiration to the virtual building. Meet Jack Myers, THE Media Futurist & Visionary Jack Myers is a master storyteller, media ecologist, and generational v...

Album 7 Track 26 - BBB Marketing Awards (Part 2 - Brand Bangers) 25.12.2025

Album 7 Track 26 - BBB Marketing Awards (Part 2 - Brand Bangers) Welcome to our first annual Brands, Beats & Bytes Marketing Awards for 2025 which are categorized as either Brand “Bangers” or “Brand Busts!”  We thought this would be fun, engaging and where we would also like to hear from you on our Linkedin pages including the BPD LinkedIn page.  Stay Up-To-Date on All Things Brands, Beats, &a...

Album 7 Track 25 - BBB Marketing Awards (Part 1 - Brand Busts) 18.12.2025

Album 7 Track 25 - BBB Marketing Awards (Part 1 - Brand Busts) Welcome to our first annual Brands, Beats & Bytes Marketing Awards for 2025 which are categorized as either Brand “Bangers” or “Brand Busts!”  We thought this would be fun, engaging and where we would also like to hear from you on our Linkedin pages including the BPD LinkedIn page.  Stay Up-To-Date on All Things Brands, Beats, &amp...

Album 7 Track 24 - From Bottle Sorter to C-Suite w/Jim Trebilcock 11.12.2025

Album 7 Track 24 - From Bottle Sorter to C-Suite w/Jim Trebilcock In this episode of Brands, Beats and Bytes, hosts DC and LT sit down with beverage industry legend Jim Trebilcock, the former Chief Commercial Officer and CMO of Dr. Pepper Snapple Group and Keurig Dr. Pepper. This isn't just a marketing conversation; it is a masterclass in resilience and business strategy from a man who started his...

Album 7 Track 23 - The Alleyoop Advantage w/Gabe Lullo 04.12.2025

Album 7 Track 23 - The Alleyoop Advantage w/Gabe Lullo In this episode of Brands, Beats & Bytes , the Brand Nerds sit down with Gabe Lullo—CEO, storyteller, and music lover—to unpack what truly brings marketing and sales into harmony. Gabe shares sharp insights on leadership, storytelling, and why marketers must understand the sales call. DC delivers one of the show’s most memorable reflection...

Album 7 Track 22 - Crafting Content for the World w/Shaheen Samavati 20.11.2025

Album 7 Track 22 - Crafting Content for the World w/Shaheen Samavati In this episode of Brands, Beats & Bytes , we sit down with Shaheen Samavati, a journalist-turned-entrepreneur, to explore the fearless choices and lessons that shaped her career. From navigating early missteps in translation projects to launching her own company, Shaheen shares how saying “yes” before knowing the outcome, ow...

REMIX: Album 7 Track 14 - Authenticity Over Algorithm w/Jeff Crow 13.11.2025

REMIX: Album 7 Track 14 - Authenticity Over Algorithm w/Jeff Crow Brand Nerds, Brand Nerds, Brand Nerds — we are back from our summer hiatus and we missed ya'll!  Today's guest is considered both friend and family - so you know it's a good one. Former Coca-Cola alum, Jeff Crow joins us today to share what he's learned throughout his career with details from his time working with the legendary Kobe...

Album 7 Track 21 - What's Poppin? Jeep…Sex and/or Family Friendly? 06.11.2025

Album 7 Track 21 - What's Poppin? Jeep…Sex and/or Family Friendly? We are back in the virtual building with a special episode of Brands, Beats, & Bytes - What's Poppin' Edition. Today we are diving into the recent Jeep/Wagoneer marketing tactic - Sex and/or Family friendly vehicle? We'd love to hear your thoughts - find us on social media and drop us a comment!  Stay Up-To-Date on All Things B...

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