Kailee Nauman & Tina Floersch

Branded & Booked

Business EN ↓ 47 episodes

Welcome to Branded & Booked! The go-to podcast for small business growth, intentional branding, and building a business that truly aligns with you. We’re your hosts, Kailee & Tina, two passionate brand strategists and designers helping entrepreneurs create impactful brands and sustainable businesses. ✨ Kailee is the founder of Eclectic Designs .CO and specializes in branding, Wix website design, and business growth strategies, guiding business owners toward their highest potential with intentional design and empowering strategy. ✨ Tina is the founder of VISUALFLO® , a creative visionary comm...

Author

Kailee Nauman & Tina Floersch

Category

Business

Podcast website

www.eclecticdesigns.co

Latest episode

Jun 30, 2026

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Episodes

Start Within, Show Up Boldly: Craft a Brand That’s Playful, Purposeful & Unapologetically You with Megan Gersch 06.05.2025

In this episode, we’re so excited to chat with Megan Gersch, a creative director and brand/website designer, who has worked with some of the most well-known names in the entertainment industry (Netflix, Regent Theater, KCRW Radio, and Live Nation).  She shares what it *really* looks like to build a brand that stands out and feels like you . 💥 Learn about how to build websites that actually conver...

Getting Comfortable With Being Uncomfortable & How It Will Help You In All Aspects Of Life (Not Just Business) 22.04.2025

This week, Kailee and Tina have a highly-requested episode about something we all face: discomfort. Whether it’s conflict in business, setting boundaries, or even asking a friend to show up on time, we’re sharing how to get more comfortable with the uncomfortable. We talk about: The power of responding vs. reacting How small choices (like using the airplane bathroom!) can shift your comfort zone W...

Marketing Your Business On A Budget (and How To Have Fun While Doing It!) with Christine Blosdale 08.04.2025

It's no secret that we are always encouraging new ways to enjoy what you do in your business, so we knew having Christine Blosdale on the show was going to bring you some of the best tips for marketing your business!  Christine, The Expert Authority Business Coach. She is a five-time #1 bestselling author and doesn't just coach—she ignites. With a background in marketing, broadcasting an...

Creative Marketing Tips You Can Steal from Big Brands like Duolingo & Wicked 25.03.2025

Kailee and Tina are talking all about creative marketing campaigns and how small businesses can get big inspiration from major brands like Wicked and Duolingo.  From Wicked's 400+ brand collaborations to the Duolingo Owl’s dramatic “death and resurrection”, we talk about how creative storytelling, repetition, and bold visibility can leave a lasting impression. And also how that same approach...

How A Yoga Mindset Helps Your Business Thrive With Yoga Instructor & Coach, Janie Seecharan 11.03.2025

As an entrepreneur, it’s easy to fall into the trap of urgency - constantly moving and constantly reacting. But what if slowing down was actually the key to success? In this episode, we're joined by the lovely Janie Seecharan, yoga instructor, coach, and owner of Ignite Your Flow Yoga & Wellness. We talk all about the deep work of self-care, the importance of embodiment, and how yoga can...

Burnout & Business: How to Navigate, Recover, and Prevent it as an Entrepreneur 25.02.2025

Burnout is one of the biggest challenges entrepreneurs face, yet it's rarely talked about in a way that truly helps us move through it. This week on Branded & Booked , Kailee and Tina dive into the reality of burnout. What it looks like, how to recognize it before it takes over, and strategies to work with and through it. 🔥 In this episode, we cover: The biggest signs of burnout and how...

Slow Down, Make More: The Business Growth Truths No One Talks About 11.02.2025

You know what's wild? Tina and I have slowed down on social media and focused more on having fun, yet we've had more inquiries and client projects than ever before! It's become very clear that this is absolutely correlated. We're told all the time to HUSTLE, HUSTLE, HUSTLE - but this episode is about how this is NOT true. In this episode, we're sharing how our businesses a...

The 555 Episode: Kailee's 5th Year In Business - 5 Tips Going Into 2025 17.12.2024

In this special solo episode, I’m sharing five powerful tips to help you prepare for an intentional and successful 2025. Rather you’re reflecting on 2024 or setting goals for the new year, these practical and inspiring insights will help you feel grounded and ready to take your next big steps in business. Here’s what you’ll learn: ✨ Why slowing down can actually help you achieve your biggest goal...

Empowering Women and Building Human-Centered Brands with Tracy Marlowe 10.12.2024

In this episode, we’re exploring the world of marketing, creativity, and women-led empowerment with Tracy Marlowe, founder of Creative Noggin , a marketing agency redefining workplace culture.  Tracy shares her journey of building a remote, family-first environment that not only embraces, but encourages authenticity at work. Creative Noggin supports women juggling careers, family, and community co...

The Jaguar Rebrand Debate & Tackling Copying in Creative Work 03.12.2024

In a world where social media blurs the lines between inspiration and imitation, Tina and I dive deep into the dynamics of copying in the creative and business space. We explore: 🔹 How to find inspiration without losing originality 🔹 Navigating emotions when your work becomes someone else's "inspiration" 🔹 Why humility matters before jumping to public confrontation 🔹 The damagin...

Unlocking Growth Through Marketing: Expert Advice from Kasper Sierslev 12.11.2024

I’m joined by Kasper Sierslev — CCO at ZITE, author, keynote speaker, board member, and all-around genuine nice guy. Kasper shares his expertise on the essentials of internal marketing, why it’s a game-changer for small businesses, and how to avoid common marketing missteps. We dive into when it’s the right time to bring in marketing support, strategies for smaller business owners to get on track...

Up-Leveling in Business: Embracing Growth and Reaching New Milestones 05.11.2024

 In this episode of Branded & Booked , Tina and I (Kailee) dive into the exhilarating journey of up-leveling in business. We’re talking about the challenges, changes, and triumphs that come with reaching major milestones and what life on the other side really looks like. From mindset shifts to new opportunities, we’re sharing insights on how to recognize when you're up-leveling and why it...

Scaling Your Business with Intent: Insights from Cara Armstrong 08.10.2024

In this episode of Branded & Booked , I’m joined by the incredible Cara Armstrong, a visionary behind: Jarvie and Co. Cara brings over a decade of corporate experience, transforming sales strategies and empowering women entrepreneurs. Together, we explore what it takes to scale your business mindfully and ethically, no matter where you are in your entrepreneurial journey. We discuss: When is t...

Investing in Yourself & Your Business: When to Take the Leap to Start Seeing Results 01.10.2024

In this episode of Branded & Booked , we're diving deep into the art of investing in yourself and your business. It's easy to feel uncertain about when and where to put your money or time, especially when you're navigating growth. Join me and my co-host Tina from VISUALFLO as we explore how to make mindful, intentional decisions that propel both your personal development and bus...

From Corporate Hustle to Holistic Entrepreneur - How To Create A Purpose-Driven Life with Deevo Tindall 24.09.2024

In this episode, I sit down with Deevo Tindall, founder of Fusion Creative Branding, to explore the shift from corporate life to holistic entrepreneurship. Deevo shares how losing himself in the corporate world led him to discover yoga, Eastern medicine, and holistic practices, which now fuel his aligned approach to life and business. Now, he lives in alignment with his mission and helps businesse...

Hitting Milestones: The Importance of Celebrating In Your Life and Business 11.09.2024

What is reaching a goal, if it's not celebrated? This week we are talking about the importance of acknowledging everything it takes to accomplish a goal in both your life and business. As business owners, it's easy to accomplish something and immediately jump into the next thing on our list. This is your reminder to CELEBRATE!! 🎉 We also dive into some personal wins, especially when it...

DIY Series Part 5: Brand Photography (An Absolute Necessity) 03.09.2024

APPLY HERE FOR THE FREE BRAND AUDIT! It's the last episode of the DIY Series! We're talking all about brand photography and how it can completely catapult your business. Having professional looking photos boosts your confidence and builds trust with your potential customers/clients. But do you need to hire an expensive photographer to achieve these results? Nope! 📸 We'll share a va...

DIY Series - Part 4: The Ultimate Guide To Websites That Convert 27.08.2024

APPLY HERE FOR A FREE BRAND AUDIT! Your website is the cornerstone of your business, so there are so many important steps to follow if you are building your own website. Think of this episode as a masterclass on creating a website that drives your business forward. 💻 We'll share so many great tips if you are DIY'ing your website, including: Where should you even start? The importance of...

DIY Series - Part 3: Creative Collateral - How To Spread Your Brand EVERYWHERE 20.08.2024

Business cards, QR codes and flyers, oh my! Where do we even begin?! Tina and I go into depth about business collateral in our 3rd episode of the DIY series. 🪪 We talk about the benefits of different types of marketing materials. We help you save money by sharing mistakes we've made, deciding between print vs. digital, and also how to curate a memorable experience for your future clients. 💸...

DIY Series - Part 2: Visuals in Your Branding & Why They Matter More Than You Think 13.08.2024

"Start your business, grow your brand." Your branding is the foundation of your business, so it's really important to start with a *solid* foundation. You might be asking, "Do I start with Canva? Or AI? Or purchase photoshop?" If you're DIY'ing your brand and you're not really sure which direction to go, we have you covered. This episode goes into all the no...

DIY Series - Part 1: Strategy, Positioning, & Attracting Your Dream Audience 06.08.2024

Welcome to SEASON 6!! Tina and I are so excited to kick-off our new season with a 5-part series all about DIY Websites & Branding! Each week, we will go into depth about building your own brand and website from the ground up with topics on design, photography, logos, typography, and so much more. While Tina and I are professional designers and create brands/websites for big and small businesse...

Welcome to Branded & Booked! Amazing updates, exciting topics, & insightful guests coming your way! 30.07.2024

I'm so so so excited to be back!! I have a HUGE season in store for you! This short & sweet episode is a preview of what has happened over this summer, and what to expect for season 6 on Branded & Booked. :) I talk about my student loans getting dropped, traveling to Italy, and GETTING ENGAGED! Eeeek! So all of this positive energy will be overflowing into this upcoming season, talkin...

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