ITSPmagazine

Brand Stories Podcasts

Business EN ↓ 173 episodes

Listen Up, These Are Brand Stories! A good story connects us. A good story makes us imagine and visualize a scenario; it makes us think and feel; it drives us to take action. A Promotional Brand Story Podcast or Webcast on ITSPmagazine is designed to accomplish these same things; connecting businesses to customers — and, more importantly, the other way around. An old saying in advertising goes something like this: A brand is not what the company thinks it is, it is what the customers think it is. Every company has a story to tell—from the small start-up to the large enterprise and everything i...

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ITSPmagazine

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Business

Latest episode

Jan 21, 2026

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Episodes

When Bots Rewrite the Buyer’s Journey: Protecting Brand Value in the Age of AI Agents | An Akamai Event Coverage of Black Hat USA 2025 Las Vegas | Brand Story with Rupesh Chokshi 11.08.2025

At Black Hat USA 2025, Rupesh Chokshi, Senior Vice President and General Manager at Akamai Technologies, connected with ITSPmagazine’s Sean Martin to discuss the dual realities shaping enterprise AI adoption—tremendous opportunity and significant risk. AI is driving a seismic transformation in business operations, with executive teams rapidly deploying proof-of-concept projects to capture competit...

Solving GRC Fatigue: How AI Is Helping Compliance Teams Do More With Less | An E-V-E GRC Brand Origin Story with Anders Søborg, Co-Founder of Eve, and Mark Humphrey 05.08.2025

Governance, risk, and compliance (GRC) has long been burdened by heavy manual processes, slow assessments, and limited visibility. In this Brand Story episode, Sean Martin and Marco Ciappelli are joined by Anders Søborg, Co-Founder of Eve, and Mark Humphrey, who brings two decades of fraud and cybersecurity experience to the team. Together, they unpack how Eve is challenging traditional GRC tools...

When the C-Suite Becomes the Attack Surface | A BlackCloak Pre-Event Coverage of Black Hat USA 2025 Las Vegas | Brand Story with Chris Pierson 04.08.2025

Digital risk is no longer confined to the enterprise perimeter. Executives and board members—along with their families—are increasingly targeted outside of work, in personal settings, and online. Dr. Chris Pierson, Founder and CEO of BlackCloak, joins Sean Martin and Marco Ciappelli to discuss the current state of digital executive protection and why a piecemeal approach is insufficient. Chris out...

Supply Chain Transparency Isn’t Just Technical—It’s a Business Imperative | A LevelBlue Brand Story with Theresa Lanowitz 29.07.2025

As digital infrastructure becomes increasingly interwoven with third-party code, APIs, and AI-generated components, organizations are realizing they can’t ignore the origins—or the risks—of their software. Theresa Lanowitz, Chief Evangelist at LevelBlue, joins Sean Martin and Marco Ciappelli to unpack why software supply chain visibility has become a top concern not just for CISOs, but for CEOs as...

ThreatLocker to Unveil Game-Changing Zero Trust Innovations at Black Hat 2025 | Visit Them at Booth #1933 | A ThreatLocker Pre-Event Coverage of Black Hat USA 2025 Las Vegas | Brand Story with John Lilliston 29.07.2025

ThreatLocker to Unveil Game-Changing Zero Trust Innovations at Black Hat 2025 | Visit Them at Booth #1933 | A ThreatLocker Pre-Event Coverage of Black Hat USA 2025 Las Vegas | Brand Story with John Lilliston Join ITSP Magazine's Marco Ciappelli and Sean Martin as they preview ThreatLocker's exciting Black Hat 2025 presence with Detect Product Director John Lilliston. Discover upcoming major announ...

Bots, APIs, and Runtime Risk: What Exposures Are Driving AI Security Innovation in 2025 | An Akamai Pre-Event Coverage of Black Hat USA 2025 Las Vegas | Brand Story with Rupesh Chokshi 25.07.2025

Ahead of Black Hat USA 2025, Sean Martin and Marco Ciappelli sit down once again with Rupesh Chokshi, Senior Vice President and General Manager of the Application Security Group at Akamai, for a forward-looking conversation on the state of AI security. From new threat trends to enterprise missteps, Rupesh lays out three focal points for this year’s security conversation: protecting generative AI a...

Dropzone AI Brings Agentic Automation to Black Hat USA 2025 | A DROP ZONE AI Pre Event Coverage of Black Hat USA 2025 Las Vegas | Brand Story with Edward Wu Founder/CEO at Dropzone AI 23.07.2025

As Black Hat USA 2025 approaches, the cybersecurity world is buzzing with innovation—and Dropzone AI is right at the center of it. With roots in Seattle and a mission to bring true intelligence into the security operations center (SOC), the Dropzone AI team is gearing up for a packed week in Las Vegas, from BSides to the AI Summit, and finally at Startup City (booth #6427). Founded by Edward Wu, f...

The Proof Is in the Posture: What Real Security Maturity Looks Like | A HITRUST Brand Story with Bimal Sheth and Vincent Bennekers 22.07.2025

The HITRUST 2025 Trust Report sheds light on a critical question organizations continue to ask: can you really rely on a certification to mean what it says? According to Vincent Bennekers, Vice President of Quality, and Bimal Sheth, Executive Vice President of Standards Development and Assurance Operations at HITRUST, the answer comes down to one word: reliability. The conversation highlights how...

Hands-On, Job-Ready: A Fresh Approach to Building the Next Generation of Pen Testers | A White Knight Labs Brand Story With John Stigerwalt And Greg Hatcher 30.06.2025

Getting a start in cybersecurity has never been easy — but for today’s aspiring pen testers, the entry barriers are even higher than they were a decade ago. In this conversation, Sean Martin and Marco Ciappelli sit down with Greg Hatcher and John Stigerwalt from White Knight Labs to unpack why they decided to flip the script on entry-level offensive security training. Greg, a former Army Special O...

Building a Dynamic Framework for Cyber Risk and Control Alignment: A Threat-Adaptive Approach to Cybersecurity Readiness | A HITRUST Brand Story with Michael Moore 25.06.2025

Cyber threats are not static—and HITRUST knows assurance can’t be either. That’s why HITRUST's Michael Moore is leading efforts to ensure the HITRUST framework evolves in step with the threat environment, business needs, and the technologies teams are using to respond. In this episode, Moore outlines how the HITRUST Cyber Threat Adaptive (CTA) program transforms traditional assessment models into...

From Vulnerability to Visibility: Rethinking Exposure Management | A Brand Story with Tod Beardsley from runZero | An Infosecurity Europe 2025 Conference On Location Brand Story 10.06.2025

Security teams often rely on scoring systems like Common Vulnerability Scoring System (CVSS), Exploit Prediction Scoring System (EPSS), and Stakeholder-Specific Vulnerability Categorization (SSVC) to make sense of vulnerability data—but these frameworks don’t always deliver the clarity needed to act. In this episode, Tod Beardsley, Vice President of Security Research at runZero, joins host Sean Ma...

Reaching Human Equivalency with Agentic AI: A Real-World Look at Security Outcomes | An eSentire Brand Story With Dustin Hillard 02.06.2025

As Chief Technology Officer at eSentire, Dustin Hillard brings a deeply rooted background in AI and machine learning—going back over 15 years—to the practical challenges of cybersecurity. In this episode, Hillard discusses how his team is using agentic AI not for the sake of hype, but to augment real human workflows and achieve measurable, high-impact outcomes for clients. The conversation begins...

When Simplicity Meets Strategy: Making Immutability Accessible for All | A Brand Story with Sterling Wilson from Object First | An RSAC Conference 2025 Post-Event Brand Story 30.05.2025

When it comes to data protection, the word “immutability” often feels like it belongs in the realm of enterprise giants with complex infrastructure and massive budgets. But during this RSAC Conference conversation, Sterling Wilson, Field CTO at Object First, makes a strong case that immutability should be, and can be, for everyone. Wilson brings a grounded perspective shaped by his experience on t...

From AppSec Training to AI Standards: Teaching AI to Code Securely | A Brand Story with Jim Manico from Manicode Security | An OWASP Global AppSec EU 2025 Conference On Location Brand Story 29.05.2025

Jim Manico’s passion for secure coding has always been rooted in deeply technical practices—methods that matter most to developers writing code day in and day out. At OWASP Global AppSec EU 2025 Conference in Barcelona, Manico brings that same precision and care to a broader conversation around the intersection of application security and artificial intelligence. While many are still just beginnin...

What Helps You Sleep Better at Night: A Practical Take on Zero Trust | A Brand Story with Rob Allen from ThreatLocker | An Infosecurity Europe 2025 Pre-Event Brand Story 22.05.2025

As InfoSecurity Europe prepares to welcome cybersecurity professionals from across the globe, Rob Allen, Chief Product Officer at ThreatLocker, shares why this moment—and this location—matters. Allen doesn’t frame the conversation around hype or headlines. Instead, he focuses on a universal truth: organizations want to sleep better at night knowing their environments are secure. ThreatLocker’s mis...

Why Simplicity Might Be the Missing Ingredient in Your Zero Trust Strategy | A Brand Story with Rob Allen from ThreatLocker | An RSAC Conference 2025 Post-Event Brand Story 21.05.2025

At RSAC Conference 2025, the conversation with Rob Allen, Chief Product Officer at ThreatLocker, centered on something deceptively simple: making cybersecurity effective by making it manageable. During this on-location recap episode, Rob shares how ThreatLocker cut through the noise of flashy booths and AI buzzwords by focusing on meaningful, face-to-face conversations with customers and prospects...

Why Community Could Be the Strongest Defense in Cybersecurity | A Brand Story with Rob Clyde from ISACA | An RSAC Conference 2025 Post-Event Brand Story 21.05.2025

At RSAC 2025, the most urgent signals weren’t necessarily the loudest. As ISACA board member and cybersecurity veteran Rob Clyde joins Sean Martin and Marco Ciappelli for a post-conference recap, it’s clear that conversations about the future of the profession—and its people—mattered just as much as discussions on AI and cryptography. More Than a Job: Why Community Matters Rob Clyde shares his lon...

Why AI Needs Context, Not Just Hype | A Conversation With Steve Schlarman, Senior Director, Product Management at Archer | An RSAC Conference 2025 Post-Event Brand Story 21.05.2025

In this post-RSAC 2025 Brand Story, Marco Ciappelli catches up with Steve Schlarman, Senior Director of Product Management at Archer, to discuss the evolving intersection of GRC, AI, and business value. From regulatory overload to AI-enhanced policy generation, this conversation explores how meaningful innovation—grounded in real customer needs—is shaping the future of risk and compliance. Not All...

Fixing the Detection Disconnect and Rethinking Detection: From Static Rules to Living Signals | A Brand Story with Fred Wilmot from Detecteam | An On Location RSAC Conference 2025 Brand Story 07.05.2025

Fred Wilmot, CEO and co-founder of Detecteam, and Sebastien Tricaud, CTO and co-founder, bring a candid and critical take on cybersecurity’s detection and response problem. Drawing on their collective experience—from roles at Splunk, Devo, and time spent in defense and offensive operations—they raise a core question: does any of the content, detections, or tooling security teams deploy actually wo...

Simplifying Cybersecurity Operations at Scale: Automation with a Human Touch | A Brand Story with Subo Guha from Stellar Cyber | An On Location RSAC Conference 2025 Brand Story 07.05.2025

In this episode, Subo Guha, Senior Vice President of Product Management at Stellar Cyber, shares how the company is reshaping cybersecurity operations for managed service providers (MSPs) and their customers. Stellar Cyber’s mission is to simplify security without compromising depth—making advanced cybersecurity capabilities accessible to organizations without enterprise-level resources. Subo walk...

From Tools to Trust: Why Integration Beats Innovation Hype in Cybersecurity | A Brand Story with Vivin Sathyan from ManageEngine | An On Location RSAC Conference 2025 Brand Story 07.05.2025

Organizations are demanding more from their IT management platforms—not just toolsets, but tailored systems that meet specific business and security objectives. Vivin Sathyan, Senior Technology Evangelist at ManageEngine, shares how the company is responding with an integrated approach that connects IT, security, and business outcomes. ManageEngine, a division of Zoho Corporation, now offers a sui...

From Red Teams to Real Impact: Bringing Artistry and Precision to Cybersecurity Programs | A Brand Story with Charles Henderson from Coalfire | An On Location RSAC Conference 2025 Brand Story 06.05.2025

Charles Henderson, who leads the cybersecurity services division at Coalfire, shares how the company is reimagining offensive and defensive operations through a programmatic lens that prioritizes outcomes over checkboxes. His team, made up of practitioners with deep experience and creative drive, brings offensive testing and exposure management together with defensive services and managed offering...

Not So Contained: When Container Isolation Is Just an Illusion | A Brand Story with Emily Long from Edera | An On Location RSAC Conference 2025 Brand Story 06.05.2025

Kubernetes revolutionized the way software is built, deployed, and managed, offering engineers unprecedented agility and portability. But as Edera co-founder and CEO Emily Long shares, the speed and flexibility of containerization came with overlooked tradeoffs—especially in security. What started as a developer-driven movement to accelerate software delivery has now left security and infrastructu...

This is What Happens When Security Stops Chasing Threats and Starts Managing Risk | A Brand Story with Rich Seiersen from Qualys | An On Location RSAC Conference 2025 Brand Story 06.05.2025

In this episode, Sean Martin speaks with Richard Seiersen, Chief Risk Technology Officer at Qualys, about a new way to think about cybersecurity—one that puts value and business resilience at the center, not just threats. Richard shares the thinking behind Qualys’ Risk Operations Center, a new approach that responds directly to a common pain point: organizations struggling to manage vast amounts o...

From Term Sheets to Trust: What Mergers & Acquisitions Trends Reveal About Cybersecurity’s Future | An On Location RSAC Conference 2025 Conversation with Yair Geva 06.05.2025

In this on-location conversation recorded during RSAC 2025, attorney, investor, and strategic advisor Yair Geva shares a global perspective shaped by years of legal counsel, venture investing, and deal-making across Israel, Europe, and the U.S. Geva offers unique insight into how cybersecurity, AI, and M&A are not only intersecting—but actively reshaping—the tech ecosystem. More than just a legal...

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