Brand Builders Lab with Suz Chadwick

.

Today I'm sharing with you, why it's time to move to more personal brand focus after 4 years of building my business brand, The Connection Exchange (TCX) as well as share some personal branding tips with you if you’re doing the same or if you just want to build a personal brand.

Today I'm talking to Christy Laurence, founder of Plann the very awesome Instagram tool. After getting ill and throwing in her job, she started the process of building a $100,000 instagram scheduling app that now has over 500,000 active users!! Amazing if you ask me!

Have you ever wanted to have more meaningful conversations? Does it sometimes surprise you the reaction people have to what you say? Today on the podcast I'm talking with Jacqui Snider a Workplace Culture Coach and facilitator of authentic change. Using her extensive work experience as an Occupational Therapist, Jacqui brings a fresh perspective to her Workplace Culture Programs within the busines...

Today I'm talking to product business coach, Sarah J Cross all a successful and award-winning businesswoman. At 24 years’ old, she successfully built and sold her own Nationally recognised million-dollar gift hamper business which started from her kitchen table and was formally recognised twice in the Australian Telstra Business Women’s Awards.

Today I’m sharing with you the 10 key tips to putting your marketing on autopilot in your business. One of the big things that many women in business in particular that I find is that they get emotional or feel awkward marketing themselves, so if this is you then putting your marketing on autopilot really take the emotion out of it and means that you’re doing the work and getting the traction with...

I'm excited to share this week's podcast with you, with the lovely Tracy Harris from Mums with Hustle . Tracy Harris is a full-time mum, teacher turned entrepreneur, and online community builder who leads a global hustlin' tribe of over 50,000 bizmums to find their own tribe, get noticed and build a powerful brand online. She is an Instagram Boss who isn't afraid to keep it real and authentic on a...

This week we're talking all about getting strategic with your content and delivering great content that ​supports your business in the way you need it to!

Ever wanted to be a more confident and connected speaker? There are always tips and tricks of the trade to help you get there and today I'm sharing just five quick and simple tips that can transform the way your audience sees, hears and connects to what you say on stage.

Do you hate networking? Well if that's the case then this one is for you. I've crowdsourced some great tips on how you can get on the networking bandwagon and actually enjoy the experience!

Today I’m chatting with Kate Toon an award-winning SEO copywriter and SEO consultant with almost two decades of experience in all things advertising, digital and writing. Originally from the UK but now based just outside Sydney. She has worked with big brands such as eHarmony, Curash and Kmart. And she’s helped countless small businesses produce great content and improve their copywriting and SEO....

Today I’m chatting with Karina May, Email Automation and CRM SpecialistIf you’re after a fail-proof, rock solid email marketing strategy to take your business to the next level, Karina will sort you out – and then some. With almost a decade of experience in digital marketing land, she knows when to push the boundaries (so you keep an edge on your competitors) and when to tow the line to ensure you...

Today we're talking business insurance. Now it may not be the most exciting topic but as a business owner it's one that you really need to know about and have to ensure you can grow your business with peace of mind. Louise Jones is the principal of Business Insurance for Women (BIFW) with over 15 + years’ experience in insurance across a wide range of industries and professionals Australia wide. W...

This week I'm in the middle of hiring a new Digital Marketing coordinator into my team and so I thought I would share with you how I go about hiring someone. With over 20 years recruitment experience it's something that is 2nd nature to me. I'm sharing 10 top tips on how you can hire a superstar into your business. If you've been holding off on hiring because you're not sure how to, then this one...

This week a bonus podcast because I was really prompted to share this message with you. I was listening to the Lady Startup podcast's interview with The Dinner Ladies talking about the fact that after 4 years in business they were still just breaking even. There is this expectation that when you get into business it's all just going to work from the start and if you're not a millionaire in the fir...

Sometimes in life it can all become too much. Being business women, business owners, mums, friends, wives and everything else that we take on it's natural that we need help. Having the right people around you can make all the difference. Today I'm talking to my Life and Transformation coach Georgie Cooke who helped me through a number of harder times in my life and we're talking about fear, the st...

I don't know about you but I love hearing from women who are doing big things, challenging the status quo and collaborating to innovate. Today I'm speaking with Karen Lawson is the CEO of Slingshot, a corporate accelerator program that is doing big things. Coming from companies such as Yahoo 7 and previously the CEO of CareerOne, Karen has been forging her path in the digital space for some time n...

Today is all about Instagram with the lovely Mackalya Paul, Creative Director of Social Styling. As an Instagram marketing expert working with fashion and beauty businesses, Mackayla is sharing some of her top tips for any small business. We're all after engagement, followers and connection and that's what I'm asking about today. How do we achieve all that when you're either just starting out or e...

We're talking LinkedIn essentials for small businesses today and who else would I ask but the Queen of LinkedIn herself - Karen Hollenbach .So what are we talking about today?? Check it out! How to use LinkedIn (LI) analytics to your advantage Curating your LI feed to see what you really want Building a company page Answering the question - Is LI a social platform or not?? Personal branding and na...

It’s a way too familiar story. You have engaged a web development company that sold you all the bells and whistles and made big promises about design and tonnes of traffic Your new site goes live and it looks okay, hey it even looks pretty good. So why is it that six months in you still haven’t produced ​handful​ or even a single lead? A well-structured, fast and stunning website is only one piece...

Since starting the podcast (not that long ago) I've had so many people ask me how I started. So today in this bonus episode I thought I would share how I went about starting the Play Big, Brand Bold podcast in what I think is a bit of a lazy girl's guide to starting a podcast. I'm all about creating ease in your business, planning and giving yourself enough time and space to create and do what you...

It's what all the kids are talking about in business, and it's something that you can use to help grow your business. Collaboration marketing is where it's at and today I've got collab marketing expert Jess Ruhfus sharing her tips for small on how you can start using it to grow your business and your audience. Show notes: In this episode, we're talking about– The Collaboraurus journey – Knowing th...

If you don’t know Denise Duffield-Thomas then I’m so glad that you’re here. This super down to earth, women in business leader has been a personal online mentor to me for the past 3 years and I’ve not only loved watching her journey but I’ve learnt so much from her along the way. ​Our chat on the podcast today touches on some of the things that I’ve really valued and learnt over the years and I ho...

Cherie and Cat from The Digital Picnic have built a following and business that makes you want to be apart of - like any great brand! If you don't know these ladies yet, then get onto it pronto. Their unique and fun social media style, voice and training is a great example of how to connect with your audience in a real way and today we're talking all things social media, business building, partner...

Every day I speak with women in business and the single biggest issues that they are experiencing in their business is usually a lack of clients. Now I know that it's not always the case and if you are killing it in business and don't need any more clients then you my darling can breeze by this episode. But - if alas you are looking for more clients, to build your brand and to connect with your au...