Brainfluence

Dr. Christophe Morin is passionate about decoding the relationship between the brain and human behaviors. He has received multiple speaking, publishing, and research awards during his career, and he holds an MBA from BGSU, an MA, and a Ph. D. in Media Psychology from Fielding Graduate University. In this episode, he shares insights from his latest book, The Serenity Code , including the relationsh...

Joseph Michelli, Ph. D., is a certified customer experience and speaking professional. He is also Global Guru's #1 US-based customer service expert and the author of ten business books about companies like Airbnb, Starbucks, Zappos, Mercedes-Benz, and The Ritz-Carlton Hotel Company. In addition to being a Wall Street Journal and New York Times #1 bestselling author, Joseph helps leaders and frontl...

Bas Wouters is an expert in persuasion. As an online lead generator, he caused serious disruption in the kitchen industry, generated millions in sales as a result, and is the only person in the world who can call himself a Cialdini and BJ Fogg Certified Trainer. Joris Groen is a psychologist and user experience designer who specializes in online persuasion. He has improved the results of hundreds...

Matthew Pollard is a sales expert and the founder of Rapid Growth Coach. He's a speaker, blogger, and podcaster, as well as the author of The Introvert's Edge and his newest book, The Introvert's Edge to Networking . Today Matthew joins the show to share his tips on becoming better at networking, whether it's in person or virtually. Listen in as he explains the importance of niching down and brand...

Gad Saad, Ph. D., is one of the best-known intellectuals fighting what he calls the tyranny of political correctness, often writing and speaking about idea pathogens that are destroying logic, science, reason, and common sense. A pioneer in the application of evolutionary psychology to consumer behavior, he joins the show today to share his knowledge on the topic, diving deep into why this is so i...

Tim Kachuriak is a nonprofit thought leader, author, co-author, lead researcher, and speaker, as well as the founder and Chief Innovation and Optimization Officer for NextAfter, a fundraising research lab consultancy and training institute that helps charities, nonprofits, and NGOs grow their resource capacity. His work has led him to ask one very important question: Why do people give? In this ep...

*Original air date: Jan 3, 2019.* Brian Ahearn is the Chief Influence Officer at Influence PEOPLE, as well as a dynamic international keynote speaker, trainer, coach, and consultant. Named one of the  Top 100 Influencers of 2016  by the Science of Digital Marketing, Brian specializes in applying the science of influence and persuasion in everyday situations. He is one of only 20 individuals in the...

Jason Bradshaw created his first business at fourteen, selling telecommunications and computer equipment in the Australian city of Toowoomba. With a keen interest in the power of the customer and employee experience, he tested and implemented strategies for improving experiences in a variety of sectors. During his time in the telecommunications industry, he improved the customer experience in a nu...

Erich Joachimsthaler is an award-winning author, co-author, speaker, visiting professor at many of the world's leading schools, and Founder and CEO of VIVALDI, one of the largest independent global strategy and business transformation firms. He is also a branding expert, and his latest book, THE INTERACTION FIELD: The Revolutionary New Way to Create Shared Value for Businesses, Customers, and Soci...

Ashley Whillans is a professor at Harvard Business School and a leading scholar in the time and happiness research field. Twice, she's been named a Rising Star of Behavioral Science by the Behavioral Science & Policy Association, and in 2016 she cofounded a "nudge unit"—namely, the Department of Behavioral Science in the Policy, Innovation, and Engagement division of the British Columbia Public Se...

Tim Ash was the co-founder and CEO of SiteTuners for 19 years, and he helped to create over $1.2 billion in value for companies like Google, Expedia, and Nestle. Now a globally acknowledged authority on evolutionary psychology and digital marketing, Tim joins the show today to share insights from his new book, Unleash Your Primal Brain: Demystifying how we think and why we act . Listen in as he sh...

Duane Varan, Ph. D., is the CEO of MediaScience, a leading provider of lab-based audience/marketing research with labs in Austin, Chicago, and New York. Known as the champion of transparency and validation of neuromarketing methods, Duane is the author of over 50 peer-reviewed papers. Today he joins the show to discuss how his neuromarketing firm is coping through the pandemic. Listen in as Duane...

Nir Bashan is an author and creativity expert who has worked with Hollywood and music stars like Woody Harrelson and Rod Stewart. Nir has won a Clio award, and has even been nominated for an Emmy. Through working with the rich and famous, he has come to discover something that may shock you: creative superstars are really no different from you or me!  Listen in as Nir shares how he has taught thou...

Michael Port is an author, speaker, small business marketing consultant, and public speaking teacher. Best known for his writing, public speaking, and regular contributions to Entrepreneur magazine, Michael is also the founder of the Book Yourself Solid School of Coach Training and the school of Heroic Public Speaking, along with his wife and business partner, Amy Port. He joins the show today to...

Trey Gowdy is a former state and federal prosecutor, four-term member of the U.S. Congress, and the author of Doesn't Hurt To Ask: Using The Power of Questions To Communicate, Connect, and Persuade . Drawing on his experience in both the courtroom and Congress, he comes at the topic of persuasion from a rather different angle than most experts. If you're keen to use the power of persuasion to succ...

Vanessa Van Edwards is the founder of Science of People, where she teaches entrepreneurs, businesses, and trillion-dollar companies how to grow their businesses using science-based people skills. She is also the author of the bestselling book, Captivate: The Science of Succeeding with People . In this episode, Vanessa explains how to assume familiarity when meeting new people—whether in person or...

You are probably asking for more favors than you realize. Think about it: How often are you reaching out to schedule a meeting, get an order, or get another person to do something that will ultimately benefit you? Even the emails you send and phone calls you make likely have a favor request embedded in them. So in this all-new solo episode, I'm offering nine ways to boost your success rate when as...

Dr. Nick Morgan is one of America's top communication speakers, theorists, and coaches. He has been commissioned by Fortune 50 companies to write for CEOs and presidents alike. Nick's latest book, Can You Hear Me? , is a guide to communicating effectively in a virtual world, via email, Zoom, webinars, and any other medium that makes emotions and meaning harder to convey. In this episode, Nick shar...

*Original air date: May 11, 2017.* In this rare solo episode of the podcast, I'm running through the top 10 science-based headshot hacks you should use. Whether you are choosing a headshot for professional bio pages, your own website, or social media, these tips will help. Scientists have thoroughly analyzed the specific headshot and profile photo factors that will help you project intelligence, t...

Larry Siegel is the Gary P. Brinson Director of Research at the CFA Institute Research Foundation and an independent consultant, writer, and speaker. He has written, co-authored, or edited a large number of journal articles, magazine articles, and CFA Institute Research Foundation monographs, and his book, Fewer, Richer, Greener: Prospects for Humanity in an Age of Abundance , reached #1 in Econom...

Peter Ramsey is the founder of Built for Mars, a UX consultancy with the simple goal of helping people build better product experiences. He is known for publishing detailed teardowns of the user experience for known brands such as Disney+, MailChimp,  and many more. His latest project was a detailed evaluation of common processes at a dozen traditional and challenger banks and fintech firms. An en...

*Original air date: October 13, 2018.* James Clear has been covered by  USA Today ,  Forbes ,  Fast Company, Inc. , and  US News & World Report . He writes about psychology, habit formation, and peak performance at JamesClear.com, his personal website that sees a million visits per month. His articles also frequently appear in outlets like  Time ,  Entrepreneur ,  Business Insider ,  Lifehacker ,...

Neal Schaffer is a leading authority on helping businesses through their digital transformation of sales and marketing. A popular keynote speaker who has been invited to speak in more than a dozen countries across four continents, Neal teaches digital media to executives at Rutgers University, the Irish Management Institute (Ireland), and the University of Jyvaskyla (Finland). He is also the host...

Laura Patterson is a trusted authority with a 25+ year career in sales and is recognized as one of the pioneers in Marketing Performance Management. Selected as one of the Top 50 women in marketing technology by Martechexec and chosen to be among the Top 20 Women in Business according to the Sales Lead Management Association, Laura has worked across functions spanning customer relationship managem...

Prince Ghuman is is a Professor of Neuromarketing at Hult International Business School, holding dual roles as the U.S. Director of Consumer Marketing and the Global Director of B2B Marketing for OFX. Matt Johnson is a professor, researcher, and writer specializing in the application of neuroscience and psychology to the business world. Together, Matt and Prince have co-authored Blindsight: The (M...