Boutique Chat

The content queen is back! Shannon Gordon is the Social Media Manager at the Hub and a former boutique owner herself, and I am so excited to have her on the show today to deep dive into the tips, tools, and trainings to make your Instagram account work for you. Grab your notebook and get comfortable as we talk through what's working right now on Instagram, how to grow on the platform, and how to c...

Lori Harder is an author of several books, host of the hit podcast Earn Your Happy, and most notably now the founder of Lite Pink, the best tasting low-calorie premium rosé flavored wine seltzer. She is also incredibly active in the personal development space and is also one of the most brilliant minds for women in business today. In this episode, we go behind the scenes as Lori shares all the hig...

Calling all boutique owners and wholesale brands! This is an episode you won't want to miss! Today we're joined by Molly Wilson, one of the brightest minds in the industry, as well as the founder of Molly & You and BEST of Show. If you've been around the Boutique Hub for long enough, you probably recognize her name from her incredibly valuable feedback and support for fellow community members.   L...

We are so excited to announce The Boutique Hub app launch! This has been in progress over the past 2 years and we can't wait for you to experience it. In today's episode, I will give you all the exciting details on what's included in the app.  The Boutique Hub app allows you to get all the things you need to grow your business right from your phone! Tune in to hear how you can access business trai...

Katrina DiMiele is the founder of The Other Side Tribe Boutique and has over 13 years of experience within the fashion and beauty industries. She is also one of the top live selling boutiques in the entire country and is hugely active in the community, on both the retail and wholesale sides. Get ready to meet her and hear her amazing story about getting started in the fashion industry and overcomi...

Neil Patel is arguably one of the greatest minds in digital marketing, and if you've ever searched online for eCommerce or SEO solutions, chances are you've run across one of his companies. A New York Times bestselling author, Neil was named a top influencer on the web by the Wall Street Journal and recognized as a top entrepreneur under the age of 30 by President Obama, among so much more. He joi...

Is it possible to scale your boutique business using social media alone? CommentSold is a platform that allows retailers the ability to sell using multi-channel and live video commerce, and has helped over 7,000 live sellers connect with their audience and expand their reach. Brandon Kruse is the CEO and Founder of CommentSold, and in this episode we get real and raw about how he took a proven ide...

Get ready because you are in for such a treat today! Jessica Anderson, also known as tinytello on TikTok and 93playstreet on Instagram, is a former social media manager turned swimwear entrepreneur whose brand has been featured in Newsweek , BuzzFeed , and Cosmopolitan . She joins me today to share how she got started on her road to entrepreneurship and how she found success using her background i...

This week is a big week for the Boutique Hub! We will not have a new Boutique Chat episode this week because we will be hosting the Boutique Summit, the world's largest business conference for boutique owners. Tune in to get the details on how you can follow along! Boutique Summit Digital Tickets: https://retailbootcamp.mykajabi.com/offers/X6ZyTjFM/checkout Learn More About the Boutique Hub Here:...

Jocelyn McClellan is an entrepreneur who has built multiple online businesses, an influencer with over 100,000 followers on YouTube and Instagram, and a true go-getter. She has been a speaker at the virtual Boutique Summit, attended Retail Bootcamp, and trained in the Boutique Hub—and now I'm so excited to also have her on the podcast! Learn More About the Boutique Hub Here: https://theboutiquehub...

Karli Harris Pennington is the owner, founder, and CEO of Everyday Chic Boutique. She is an absolute magnet for other boutique owners because of her willingness to sit down and talk openly about how she has grown her hugely successful business from brick and mortar to eCommerce, and she joins the show today to share her amazing insight. Get ready to take notes because I know you're going to love t...

When we think about the fashion industry, we often get bogged down in the logistics of boutique ownership and going to market. But in order to really be successful, it's important to think beyond where the products are coming from and how they get to us. We also have to think about what their intended purpose is. I'm digging into one of those intended purposes today as I speak with Megan Meadors,...

No business owner enjoys having someone who has never run a successful business themselves tell them what they should do. That's why today's guest is very special. Susan Bradley, Founder of the Social Sales Girls, is a business expert, business coach and someone who truly understands the Boutique industry. In this episode, she will be sharing her knowledge and hard-hitting facts about what it take...

Tessa Blakney is the founder of Silk N Honey, a boutique that started online and grew into a brick and mortar store in Downtown Memphis, opening in the midst of the pandemic. Despite the challenges she faced, Tessa has done a tremendous job of growing her business and she joins me today to share some of what she has learned along the way. Learn More About the Boutique Hub Here: https://theboutique...

What does it mean to be a business owner in the year 2022? Whether this is due to the "great resignation" or the post-pandemic shift, there seems to be a reigniting of the entrepreneurial spirit in the world around us. So, in this episode, I want to talk to the newer business owners in this industry and share what you can expect for the year ahead - the highs and the lows. Learn More About the Bou...

As a boutique owner, it is incredibly important for you to understand how every part of our industry works. From how patterns or prints come to be to how they move through overseas development and end up in a brand's warehouse, we need to be on top of it all. So, in this episode, Tricia Barglof will be joining the show to discuss the off-price market—specifically what to expect as the market evolv...

Today we are speaking with a boutique owner who not only grew her business, but also gave it a complete re-branding, taking it from one specific niche to another very specific niche. Shelby Lovelace is the founder of The Good Babes Co, a fashion company that focuses on empowering women. In this episode, Shelby shares her story of growth, re-branding and diversification within the boutique world. L...

Have you ever looked at your analytics and wondered why you're getting traffic to your website but your store isn't converting to the sales you should be seeing? Or maybe you are looking to build an eCommerce store, but you're unsure of where to begin. If this sounds familiar, then Kelly Vaughn is your go-to girl. Kelly is the CEO and Founder of The Taproom, a business that creates high-powered Sh...

There is one social media network that often gets overlooked as a powerful marketing tool for businesses: Pinterest. Pinterest can become a huge source of traffic for your business when it comes to reaching women who are interested in fashion, as well as building long-term SEO credit. To help us dive deep on this topic is Kate Ahl, the owner of Simple Pin Media, who will be sharing her sound advic...

As we begin 2022, it's important to look ahead and prepare our businesses as best we can for the coming year. What might be an issue that boutique owners will have to face this year? Is there any way we can avoid this issue or plan for it? To help me discuss this topic is our Director of Education, Sara Burks. We'll be going over how you can set your business up for success right now and more. Ret...

Reflection is an essential part of any successful business. By looking back at the past year and acknowledging the things we did right, as well as the learning opportunities we stumbled upon, we're allowing ourselves the necessary time to see how we can improve in the new year. So, in this episode, I am going to be sharing how you can map out all of your goals for 2022 in order to make this the be...

Are you consistently posting to Instagram but you aren't getting the engagement you hoped for? In today's quick tip Ashley covers how you can boost your Instagram engagement. Boutique Chat is on a season break, but Ashley won't leave you hanging during the busiest time of the year! Ashley will be dropping quick tips of the week until season 4 relaunches on December 28th.  Resources: 40+ Boutique I...

Viral content can be an amazing way to gain exposure for your boutique. But where do you start? In today's quick tip Ashley covers what viral content is and how to create it. Boutique Chat is on a season break, but Ashley won't leave you hanging during the busiest time of the year! Ashley will be dropping quick tips of the week until season 4 relaunches on December 28th.  Resources: Learn More Abo...

Everyone wants to know what the secret sauce to success is. Ashley's answer might not be what you expect...tune in to find out! Boutique Chat is on a season break, but Ashley won't leave you hanging during the busiest time of the year! Ashley will be dropping quick tips of the week until season 4 relaunches on December 28th.  Resources: Learn More About the Boutique Hub Here:  https://theboutiqueh...

Today's quick tip is all about the Boutique Hub! Ashley covers what resources and tools are inside the Hub and what the community is all about. Boutique Chat is on a season break, but Ashley won't leave you hanging during the busiest time of the year! Ashley will be dropping quick tips of the week until season 4 relaunches on December 28th.  Resources: Learn More About the Boutique Hub Here:  http...