Birthworker Podcast — The Business Podcast for Doula Entrepreneurs

Dear birthworkers, are you serving women in a non-triggered, non-reactive way, regardless of the environment? In this episode, Karli Smith and I will be talking about human rights in birthwork, and how that applies to hospital policies. Karli Smith is a birth doula and human rights activist who is sharing her insight and experience from serving women through one of the most aggressive COVID lockdo...

Are you willing to let your birth business evolve (and even *gasp* pivot!) as your audience’s needs change over time?  In this episode, Nichole Joy and I will be talking about her journey into birthwork and what brought her here today, training other doulas to create online courses. Nichole Joy is a wife and mom of 3. She is a birth doula and childbirth educator turned online business mentor. As a...

Ever wondered how to serve more women than just your own clients and students? Both Darcy and I share the same passion for expanding the birthworker community to serve more women and change more lives. In this episode, Darcy and I will be talking about her story, her passion for birthwork, and how she came to coach other doulas from around the world. The Doula Darcy (a.k.a Darcy Sauers) is a Doula...

Have you ever been curious about using Etsy as a birthworker? Or the logistics of managing your email list? If you’ve been wondering about the ins and outs of running an online (and in-person) doula business, then get out a pen and paper, this episode is for you. Things you’ll learn in this episode: How to earn your way to the top of the “doula ladder"…  My best tips for creating passive inco...

FUN FACT: Doula agencies are not for everyone. In this episode, Erica Arsenault and I will discuss what it’s like to run a successful doula agency, but still decide to shut it down. Erica is the founder of “The Rising.” She is a birth doula, childbirth educator, and mother of two. She weaves childbirth education, yoga techniques, and prenatal doula visits all together for her doula clients. She al...

Have you been thinking about creating a course, Facebook group, or membership for your doula business? If you’ve been wondering how to really get serious about your doula business, then get out a pen and paper, this episode is for you. Things you’ll learn in this episode: How working backward might help you to achieve your business goals faster… The first steps to attracting your dream doula clien...

Have you ever wondered what’s the difference between a good doula and a bad doula? If you’ve been wondering what you need to do to truly support and empower your doula clients, then get out a pen and paper, this episode is for you. In this episode, we are bringing it back to the foundations of doula work. I have created a four-pillar system with three core tenants that I believe are essential to u...

Ever wondered why so many new doulas quit within the first few years? Wanna know how to be the 1% that doesn’t quit? Today I’ll be diving into the top three reasons most new doulas end up leaving birthwork within a year or so of starting their business.  It really doesn’t matter how much you know about birth or how much you love supporting women… If you don’t have the right tools, you either won’t...

Wanna know the secret to kickstarting your online birth business offerings in less than two weeks?! Creating an extensive, in-depth, high-production online birth course takes a lot of time, and not everyone has that extra time to spare in the beginning stages of their business.  They need to create something quick and pain-free, yet valuable to kickstart their online offerings… Introducing mini wo...

Ready to completely up-level your ability to advocate for your doula clients by learning this ONE THING? In this episode, Dr. Kirstin Small and I will be talking about the widespread use of fetal monitoring in pregnancy and labor, and why it doesn’t line up with the evidence. The systems of power in obstetrics use cherry-picked evidence to push procedures/practices (like fetal monitoring) that ben...

Dear doulas, it’s okay to do this work for money…and it’s okay to make a lot of money doing it.  It’s about damn time we tended to this money-wound that is running rampant in birthwork… It’s time we help each other make more money, so we can serve more women, support our families, and not burn out in the process! Today I’m sharing The Simple Framework to Mind-Blowing Success as a Doula. And - spoi...

How many birth-related certifications will you need to feel like you’re “good enough?” I see too many doulas slip into the self-limiting mindset of “I’m not good enough…” or “I don’t have enough knowledge yet…” and I’m really over it.  So, if you’ve been wondering how to leave your self-limiting beliefs behind, then get out a pen and paper, this episode is for you. And if you’re tired of feeling l...

Have you thought about what you’re going to do when you reach the point where you can’t be on call anymore? If you’ve been wondering how to sustain your doula career through motherhood, vacations, and well, just life…then get out a pen and paper, this episode is for you. Being on call can be extremely challenging during certain seasons of life…and what many doulas don’t realize in time (before the...

What if I told you there is a way to impact 10x more clients than you could physically serve in the entire lifespan of your doula business?  If you’ve been wondering how to build a sustainable online birth course, then get out a pen and paper, this episode is for you. Launching a course can seem really daunting… but I promise it doesn’t have to be. In this episode, I’m going to let you in on my pr...

Are you sick of being on the dreaded content-creation-hamster-wheel? Turns out, there’s a way to make your life a whole lot easier… If you’ve been wondering how to sustainably run your doula business’s social media, then get out a pen and paper, this episode is for you. Creating original social media content can be TOUGH. Especially when you want to put out content every. single. day. But I’m here...

Did you know that exercise can positively impact your doula clients’ births BEYOND just the physical stuff? In this episode, Emily Stanwyck and I will be talking about all the (not so obvious) ways doulas can approach the fitness conversion with their clients. Committing to fitness can be tricky during and after pregnancy, and it’s easy to want to avoid it altogether… but it’d be a disservice to y...

Hey birthworkers, how far will you let the hospital system push you? When will you decide to make a better path for yourself and your clients? The process of becoming an OBGYN is long and hard… and it’s easy to get used to the systems of authority, but working the hopital isn’t the “only way.” Nathan shares the story of his career from med school all the way through to putting in his two weeks as...

Have you been dreaming of growing your doula business to $10k months using just your Instagram?  If you’ve been wondering how to build a wildly successful doula business online, then get out a pen and paper, this episode is for you. Get ready to look beyond your “follower count” and dive into something that matters a heck of a lot more when it comes to making money online.  That’s right, we are di...

Wanna know all of my secrets to growing my Instagram from zero to 30,000 followers in less than 2 years?!  If you’ve been wondering how to get a real grip on your Instagram strategy, then get out a pen and paper and grab some popcorn, this episode is for you. Instagram is a lovely tool, and I wouldn’t be where I am today without it. However, just like any other marketing tool, there are right and...

What if I told you there is a technique to support your doula clients not only during their birth and postpartum period…but for the rest of their lives? In this episode, Clare Burgess and I will be talking about using hypnotherapy in the birth space and beyond. Moms already have everything they need to have a successful birth, but hypnobirthing techniques provide additional valuable tools to help...

Are you ready to support your doula clients using the most powerful tool on your belt? In this episode, I am joined by my favorite author, Henci Goer. We are chatting about the impossibility of unbiased maternity care, and what you can do as a doula to help. To put it lightly, mainstream obstetric research can be… dodgy. It rarely takes into account the mother’s well-being and is highly motivated...

Are you ready to STOP letting prospective doula clients fall through the cracks because you’re disorganized on the back end of your doula business? If you’ve been wondering how to systemize the onboarding of a new doula client (and turn more consultations into PAYING clients) then get out a pen and paper, this one’s for you. In this episode, I’m walking you step-by-step through my ENTIRE “client o...

Are you ready to help your doula clients stop blindly relying on pharmaceuticals and instead, get to the root cause of their pregnancy and birth symptoms? In this episode, Sapna Matharu and I will be talking about how doulas can use homeopathy from pre-conception through postpartum. Traditional pharmaceutical medicine treats singular, specific symptoms with medications that act as a crutch, maskin...

Are you looking for a way to make your doula business stand out from the other million doulas out there? Today you will learn how to create content online that easily attracts your perfect clients. You’re gonna want to stick around for this one.  Get ready to learn how to attract the perfect audience to your offers. Yup, we’re diving into the 5 content platforms that – when you follow the tips in...

How can you help your doula clients feel comfortable advocating for themselves in an environment that pushes total compliance ? In this episode, Dr. Stuart Fischbein (from Birthing Instincts) and I will be talking about the many issues within the hospital model of care. It's no secret that there are large systems of power in the hospital system, which is why many doctors keep their heads buri...