David Hooper
Big Podcast Playbook - Grow Your Podcast. Build Your Audience.
Big Podcast Playbook is the marketing podcast for podcasters! How to grow your podcast audience, better connect with listeners, and spread your message through podcasting with podcast marketing tips from media marketing expert David Hooper, author of Big Podcast – Grow Your Podcast Audience, Build Listener Loyalty, and Get Everybody Talking About Your Show.
Author
David Hooper
Category
Podcast website
Latest episode
Jul 3, 2026
Where to listen?
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Episodes
5 "Rules" for Great Podcast Artwork (Insider 227) 22.04.2025 23:51
Late-night recording realities, must-know rules for standout podcast artwork, creative promo ideas, and lessons from HBO's production magic in this episode of Build a Big Podcast ... Why You Should Listen The 5 unbreakable rules for podcast artwork that hook strangers and make your show impossible to ignore (break these rules and watch your show disappear into oblivion!) Why putting your face on y...
The Death of Local Media (Insider 226) 13.04.2025 24:29
David Hooper dives into podcasting authenticity, how AI is reshaping accents, the importance of staying true to your voice, and the opportunities in hyper-local content for podcasters in this episode of Build a Big Podcast ... Episode Topics How to protect your podcast's brand from being hijacked (or even stolen) What is authenticity in podcasting? Not what most people think ... Using AI to decod...
55% of Women Hate This Podcast (Insider 225) 04.04.2025 23:13
David Hooper shares tips for podcasters on filling unused ad space with public service announcements, using tools like Zoom's PodTrak 2, and automating episode notes and social media, all aimed at growing your podcast audience and monetizing your content in this episode of Build a Big Podcast ... Episode Topics Transform Your Podcast with Public Announcements USB Mic Innovations From College Radi...
Gen Z Wants Audio Podcasts (Insider 224) 02.04.2025 21:35
Learn how to harness the power of audio to grow your podcast audience, connect with Gen Z listeners, and drive engagement with effective storytelling and marketing strategies in this episode of Build a Big Podcast ... Episode Topics Video vs. Audio Podcasting Marketing for Podcasters Gen Z's Audio Preferences Podcast Monetization Strategies Storytelling Techniques Tools for Podcast Production Edi...
The Podcasting Treadmill (Insider 223) 26.03.2025 41:48
David Hooper dives into strategies for podcast success, highlighting the balance between quality and quantity, the dangers of the "podcasting treadmill," and tips for boosting engagement and finding your voice as a podcaster in this episode of Build a Big Podcast ... Episode Topics Enhancing radio voice with cardio Importance of practice and confidence The podcasting treadmill explained Focusing...
Podcast Audience Growth (Insider 222) 12.03.2025 23:09
The rise of AI as a tool for podcasters, the myth of YouTube as a podcast killer, the power of community, and shares tips on increasing podcast traffic while encouraging a focus on creativity over algorithms in this episode of Build a Big Podcast ... Episode Topics AI in podcasting The concept of a "podcast killer" YouTube's impact on podcasts Building a podcast community Using Riverside for podc...
The Secret to Being a Top Podcaster (Insider 221) 05.03.2025 20:07
David Hooper explores the importance of showing up big for every podcast, harnessing AI for editing, building genuine audience connections, and validating your podcast ideas for success in this episode of Build a Big Podcast ... Episode Topics Perform every episode like a big show Marketing strategies for podcast growth AI's impact on podcasting and opportunities Importance of personal connectio...
Small Audiences, Cheap Equipment (Insider 220) 25.02.2025 30:01
David Hooper shares tips for podcasters on how to grow their audience, improve interview skills, and monetize their shows, highlighting the importance of life experience, consistency, and creating value for listeners in this episode of Build a Big Podcast ... Episode Topics Developing podcast interview skills Building a podcast audience Maximizing podcast equipment efficiency Utilizing Riverside....
The Magic of a Small Audience 11.02.2025 6:31
In this episode of Build a Big Podcast , David Hooper shares a personal story about Seal to illustrate the importance of valuing your true fans and making meaningful connections, even if your audience isn't massive yet. You want these links ... Subscribe to Build a Big Podcast See Big Podcast AMP for personalized podcast growth assistance The Newsletter for Podcasters Big Podcast Insider - Week...
Blame the Influencers (Insider 219) 09.02.2025 19:13
The influence of social media influencers on new podcasters, creative brainstorming tips, podcast monetization strategies, and unique ways to enhance your podcasting experience.in this episode of Build a Big Podcast ... Episode Topics Relationship between influencers and podcasting, including the financial aspect and expectations of new podcasters The impact of influencer culture on new podcaster...
A Common Podcasting Problem (Insider 218) 06.02.2025 23:47
Discover how to attract podcast listeners instead of repelling them. Plus, access 550 episode ideas, marketing strategies, and more to grow your podcast audience and income on this episode in this episode of Build a Big Podcast ... Episode Topics How podcasters repel listeners (and push them towards competitors) Common podcast issues (and techniques for resolving them) Strategies for growing a p...
From Prince's Studio to Your Podcast: Creative Growth with Limited Resources 06.02.2025 6:01
Explore how limited resources can boost creativity in podcasting through inspiring stories of Prince, Mannie Fresh, and Jesse Johnson on this episode of Build a Big Podcast. You want these links ... Subscribe to Build a Big Podcast See Big Podcast AMP for personalized podcast growth assistance The Newsletter for Podcasters Big Podcast Insider - Weekly Podcasting Newsletter Big Podcast Inside...
The 8-Sound Podcast Challenge 02.02.2025 6:12
Discover why quality content and creativity trump high-tech solutions in podcasting, as David Hooper share insights from record producer Mannie Fresh on maximizing minimal resources You want these links ... Subscribe to Build a Big Podcast See Big Podcast AMP for personalized podcast growth assistance The Newsletter for Podcasters Big Podcast Insider - Weekly Podcasting Newsletter Big Podcas...
Get My Wife Back (Insider 217) 30.01.2025 24:05
The power of podcasting, the art of one sentence descriptions, how non-popular YouTubers influence politics, and 100+ episode ideas to keep your content fresh and engaging in this episode of Build a Big Podcast ... Episode Topics The generational divide in media consumption and access to media creation tools The power and influence of words in podcasting, including the potential for good or harm...
Podcasting on Bluesky (Insider 216) 21.01.2025 19:26
Explore effective podcast marketing strategies, ethical considerations, and must-have tools in this episode of Build a Big Podcast ... Episode Topics Making tough decisions under pressure, including choosing sponsors or topics you might not fully agree with Discussion on the ethics of making desperate decisions (and reality game shows) A "pay what you want" audio software package, with proceeds...
Podcast Production Pitch List (Insider 215) 19.01.2025 22:59
Podcasting skills, balancing audio vs. video content, and handling tricky guest situations while highlighting a startling true story of a guest accidentally firing a gun during an interview in this episode of Build a Big Podcast ... Episode Topics Podcasting skills and their monetary value, including a spreadsheet with contact info and payment rates for freelance producers Audio versus video cont...
How to Take Control of Your RSS Feed 10.01.2025 9:12
In this episode of Build a Big Podcast , David Hooper dives into the importance of controlling your podcast feed, debunks common misconceptions about feeds, and offers practical tips to ensure your podcast remains secure and seamless for listeners. Key Topics: Protecting your podcast feed Controlling access to your listeners The risks (and benefits) of feed copying. The importance of feed "ownersh...
Podcast Episode in a Box (Insider 214) 10.01.2025 29:30
Optimizing sound quality on a budget, the audio vs. video debate, Joe Rogan's authenticity, and personal growth insights for podcasters in this episode of Build a Big Podcast ... Episode Topics Audio Quality Improvements: Dialogue isolate feature, room noise reduction Studio Setup: Sound-absorbing materials, DIY panels Video vs. Audio: Pros and cons, unique accessibility Podcast Marketing: Subsc...
Grow Your Podcast in 2025 (Insider 213) 01.01.2025 22:29
Unlock actionable strategies for podcast growth in the new year, featuring audience engagement tips, collaboration insights, and Seth Godin's book promotion secrets in this episode of Build a Big Podcast ... Episode Topics Reflections on the past podcasting year and plans for the new year Strategies for engaging more with your podcast audience Importance of collaborating with other podcasters for...
What's Next in Podcasting (Insider 212) 28.12.2024 37:23
David Hooper shares tips on avoiding podcast burnout, leveraging guest booking tools, and future podcast trends, while reflecting on the evolution of podcast technology and celebrating community engagement in this episode of Build a Big Podcast ... Episode Topics Balancing guest appearances to avoid burnout and streamline scheduling with an automated podcast guest booking tool Securing podcast fe...
How to Get More Listeners in Apple Podcasts (Insider 211) 26.12.2024 21:05
Discover affordable podcasting gear, listener growth strategies, and exclusive discounts on podcasting gear from David Hooper in this episode of Build a Big Podcast ... Episode Topics Podcasting During the Holidays: Importance of maintaining connections with listeners through podcasting during the holiday season. Big Podcast Insider Newsletter: Overview of items covered in newsletter issue number...
Your Podcast Sucks! Or Does It? 25.12.2024 9:05
In this holiday edition of Build a Big Podcast , David Hooper discusses the polarized responses to podcasters' work, emphasizing the importance of evaluating feedback and staying true to your vision. You want these links ... Subscribe to Build a Big Podcast See Big Podcast AMP for personalized podcast growth assistance The Newsletter for Podcasters Big Podcast Insider - Weekly Podcasting Newsle...
Get More Podcast Reviews (Insider 210) 18.12.2024 29:23
Discover the essential writing framework that can transform your podcasting skills, boost audience engagement, and drive podcast growth in this episode of Build a Big Podcast ... Episode Topics Writing Framework for Podcasters Persuasion, Clarity of Thought, and Idea Generation Tactics for Better Podcasting Connecting with Listeners Affordable Podcasting Setup (I'm recording on it!) Twitter's rel...
Mental Health for Podcasters 10.12.2024 15:41
Discover how to enhance your podcasting journey with David Hooper's top tips on guest selection, balancing your time, and perfecting your craft in this episode of Build a Big Podcast ... Episode Topics Podcast Growth Strategies Podcast Recording Equipment Mental Health for Podcasters Importance of Guest Selection Benefits of Monologue Podcasting Your Podcasting Progress Podcasting During the Hol...
You Don't Need More Gear (Insider 209) 10.12.2024 22:17
Discover affordable podcasting gear and essential tips for honing your skills in this episode of Build a Big Podcast ... Episode Topics Importance of skill development over equipment acquisition for better podcasting. Inexpensive tool recommendations for podcasting, including alternatives to Canva and under $20 promotional tools. Use of a free tool for guest agreements to ensure quality and lega...
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