Jay Goninen
Beyond the Wrench
How can automotive and diesel shops run a better business and be more profitable? How can we make the aftermarket and dealerships more attractive to younger generations? Each week, Jay Goninen, Co-Founder & President of WrenchWay, will sit down with shop owners, technicians, instructors, and professionals in the automotive and diesel industries to have them share their stories and insights. We’ll dive deep into what’s going on in shops and dealerships and what we can do to help drive the industry forward. The Beyond the Wrench Podcast is powered by WrenchWay.
Be sure to visit the podcast's website and support the creator: wrenchway.com
Where to listen?
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Episodes
Driving Positive Change in Automotive 15.11.2023 59:36
Pride in your work and pride in the industry! In this week’s episode, Josh Arnold, Master Technician at Toyota & Subaru of Corvallis, radiates his contagious passion and positive attitude toward the automotive industry. Get an inside look at how to maintain a positive mindset in a challenging industry, the importance of having patience as a young technician, and the power of having a great men...
Bonus Episode: Attracting Military Veterans to Your Shop 10.11.2023 1:08:00
Veterans who have experience as military technicians offer a unique skill set that can bring significant value to shops and dealerships. In this bonus episode, we cover ways shops can recruit and retain veterans, how to evaluate appropriate pay and skill levels of techs, and offer tips for better communication with veteran techs. (5:15) Why Recruit Veterans? (11:02) Assisting with Tools (26:32) Co...
All About Culture 08.11.2023 1:06:17
Culture is a big buzzword, but what does it actually mean? Dan Bredeson, Founder of Lead Front Consulting LLC and Author of the Amazon Bestseller "Seeds of Culture,” defines culture simply as, “how we do things.” In this episode, Dan breaks down all things culture, explains its historical significance, stresses the importance of building your credibility bank as a new leader, and so much more...
Financial Transparency and Education in the Shop 01.11.2023 1:03:45
Shops need to be more transparent with their technicians about their financial standing, and technicians need better education on financial management and beyond. In this episode, Matt Fanslow, a Diagnostic Technician and Shop Manager at Riverside Automotive, delves into financial transparency and education, explains how positive technicians are the best salespersons for our industry, and offers g...
The Art of Great Shop Culture 25.10.2023 1:03:03
Arvin Merino, the Service Director of Toyota of Seattle and Honda of Seattle, joins us to discuss the remarkable shop culture within their shops. Arvin explains how listening to shop staff, fostering relationships outside of the shop, and placing a stronger emphasis on staffing and selecting individuals with the right personalities have contributed to the overall growth of their shop culture. (4:2...
Shaping a Better and Brighter Auto Industry 18.10.2023 1:02:42
Tara Topel joins us to celebrate the 75th anniversary of Topel's Service Center, Inc.! As a Co-Owner of an independent shop and towing center, Tara brings a unique perspective to the table. During the episode, she covers ways in which shops can support schools, emphasizes the importance of encouraging youth to join the trade, and stresses the significance of taking care of your technicians—pa...
Career Paths & Expectations for Young Diesel Techs 11.10.2023 1:07:39
This week, we welcome Tom Wozniak, Diesel Technology Instructor at Madison College, and two of his current students, Jacob Breunig and Max Richard. Together, they discuss the importance of having confidence and patience as young technicians, express concerns regarding the future of diesel, and emphasize the need for shops to establish career paths to retain technicians. (1:26) Guest Backgrounds (1...
The Art of Teaching & Nurturing Technician Talent 04.10.2023 1:01:15
Brandon Steckler, Technical Editor at Motor Age Magazine, takes us on a unique voyage through his automotive career. Moving from a technician role to becoming an instructor and eventually an author has provided Brandon with valuable industry insights. In this episode, he covers how to enhance our technician certification system, ways to gain a deeper understanding of younger technicians, and discu...
Putting Your Technicians First 27.09.2023 1:01:46
Allen Turner, Owner of Allen Turner Automotive Group, believes the most important people in his dealerships are his technicians. In this episode, we explore how Allen’s passion for automotive began, what a good shop culture looks like, and how he has grown his own roster of technicians. (1:06) Allen’s Passion for Automotive (10:49) Prioritizing Technicians (24:48) Good Shop Culture (40:41) Growing...
Growing a High School Auto Program 20.09.2023 1:04:22
Tracey Hicks, Automotive Instructor at Frederick County Public Schools, gives us an inside look at what it’s like to build a high school auto program while gaining industry relationships. Tracey discusses the benefits of working with past graduates, the impact of industry support on his program, and the need to introduce trades to kids at a young age. (2:38) Tracey’s Teaching Journey (14:12) Benef...
Building Better Technician Relationships 13.09.2023 1:04:11
David Mortlock, the Fixed Ops Director at Sheppard Auto Group, understands the importance of building relationships with his technicians. In this episode, David covers how to manage your P&L statement while growing and keeping techs happy, the importance of getting to know your techs and their goals, and the need to prioritize the technician and service advisor relationship. (16:55) Treating T...
A Young Woman's Automotive Journey 06.09.2023 1:01:51
Small but mighty, Madison Andrews, a technician at Group 1 Automotive, doesn't let her gender, size, or age stop her from excelling as a strong technician in the shop. In this episode, Madison discusses her automotive career, the impact good mentors can have on technicians, and what it's like being a female in the industry. (1:22) Madison’s Journey in Automotive (11:44) Joining Toyota’s...
Bonus Episode: Best Practices for Working with Schools 01.09.2023 58:49
Shops know the importance of working with local schools, and schools need support from industry—yet there is a disconnect. During this bonus episode, we dive into how shops can better grow their relationships with schools, the benefits of working with schools early on, and the importance of setting the right expectations for young technicians. (5:58) How Industry Currently Supports Schools (10:44)...
Mergers & Acquisitions Process for Shops 30.08.2023 56:10
The popularity of merging and selling shops has really grown within the last decade. It can be a scary process for shop owners and their employees, but that is where Cole Strandberg, Principal at FOCUS Investment Banking, and his team come in. Tune into this episode to learn how to attract buyers to your shop and get educated on the merger and acquisition process. (7:20) The M&A Process (14:2...
Tips for Young Technicians 23.08.2023 1:02:48
Adam Bryant, Shop Foreman of Enxing Kia, makes his second appearance on Beyond the Wrench this week! In this episode, Adam provides simple shop tasks young technicians can do to help make a positive impression. He also discusses why it is important to have confidence as a young tech and shop benefits to look for when seeking employment. (16:04) Simple Tasks to Increase Shop Efficiency (24:19) Be P...
Combatting the Technician Shortage 16.08.2023 1:07:34
Stephanie Stanke, Owner of Wooster's Garage, brings a fresh perspective in this week’s episode on how our industry can address one of its most significant shortcomings—the technician shortage. Stephanie discusses the importance of collaborating with local youth and schools, how she has built alliances with her competitors, and ways the industry can attract more female technicians. (2:07) Step...
Building Trust & Loyalty with Technicians 09.08.2023 1:02:12
As a shop manager or owner, it is crucial to establish effective communication and build relationships with your technicians. As a Commercial Supervisor of James Matthews Ford, Jon Boyd understands this task better than most. During this episode, Jon shares how he manages his diverse team and discusses ways shops can improve their technicians’ lives. (1:46) Jon’s Career (12:22) Getting Honest Feed...
Bonus Episode: Flat Rate’s Contribution to the Technician Shortage 04.08.2023 1:05:35
In this bonus episode, we replay a recent WrenchWay roundtable discussion about flat rate. Our panelists Russel Wickham from Country II and Jon Boyd from James Matthews Ford, LLC. engage in conversation about their opinions on flat rate and how it’s impacting the industry. They also give advice on how to improve the flat rate system along with more insight on how flat rate impacts technicians. (7:...
Teaching the Autism Community Skilled Trades 02.08.2023 1:01:01
Danny Combs, Founder of Teaching the Autism Community Trades (TACT) and father of an autistic child, explains the common misunderstandings of autism and how his team is teaching autistic kids technical skills so they can have a career in skilled trades. Danny’s passion that he has for his students, the autism community, and skilled trades is truly unmatched. You don’t want to miss this episode and...
Anniversary Special: An Inside Look at the Good, Bad, & Ugly at WrenchWay 26.07.2023 1:05:42
In this episode, Jay Goninen is joined by Mark Wilson, Co-Founder & CEO, and Sara Kerwin, Director of Marketing at WrenchWay, to discuss the unfiltered truth about WrenchWay’s three-year journey in the automotive & diesel industry. The team discusses lessons they’ve learned, changes they’d like to see in the industry, and some hard truths that shops and dealers need to hear. Plus, they giv...
Building an Apprenticeship Program 19.07.2023 1:02:23
Jason Olinger, Lead Automotive Technician at Gwatney Chevrolet is back on Beyond the Wrench! In this week’s episode, Jason explains how he has helped build and grow his shop’s apprenticeship program and shares key lessons he has learned along the way. (7:27) Starting an Apprenticeship Program (18:59) Choosing Mentors & Curriculum (25:45) Exploring Different Teaching Methods (37:31) Quarterly C...
Mastering the Art of Communication 12.07.2023 1:05:02
Get ready for a jam-packed episode where we talk about the secret weapon of technicians: Communication! Join us as we chat with Zach Espinosa, Automotive Technician at Dolan Toyota. We talk about how he has mastered the skill of communication, the importance of face-to-face interactions with technicians, and how we need to build a technician community. (2:53) Zach’s Career Progression (16:53) Comm...
Bonus Episode: Flexible Scheduling for Technicians 07.07.2023 1:03:02
In this bonus episode, we replay our previous roundtable discussion on flexible scheduling in shops. Our panelists, Arvin Marino from Toyota Seattle and Crystal Terrell from Leonard Bus Sales, Inc., explain how effective communication and culture in your shop can create flexible scheduling opportunities. They also discuss the future of flexibility and give tips on how shops can adjust to flexible...
Future of the Diesel Industry 05.07.2023 58:00
Houman “HK” Kashanipour, CEO & President of Alliant Power, joins us to talk about the changes and growth diesel shops are facing. HK also discusses the changes Alliant Power has gone through, what it will take to attract future diesel technicians, and how dealers can stay profitable while the industry changes. (1:32) Growing & Serving Customers (10:46) Rebranding Alliant Power (18:06) Keep...
Moving From Technician to Team Lead 28.06.2023 1:03:52
In this week’s episode, Jon Olstad from Walser Polar Chevrolet explains lessons he learned as he went from technician to team lead at the dealership where he has been working for 20+ years. Jon also offers interview advice, provides ways technicians can have a growth mindset, and talks about how he mentors his peers. (1:08) Creating a Team Between Parts & Service (8:17) Two-Sided Technician In...
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