A.J. Lawrence
Beyond 8 Figures
At Beyond 8 Figures, we believe in DELIBERATE entrepreneurship. It means creating a solid foundational framework for your entrepreneurial journey, building from a place of passion, and intentionally aligning your actions with your goals so that you can create success on your terms. Join A.J. Lawrence, the journeyman entrepreneur with several 7 figure exits, as he shares honest conversations with successful entrepreneurs about their experiences starting and scaling businesses to $10M and beyond, the realities of being a modern-day entrepreneur, advice for practicing deliberate entrepreneurship,...
Author
A.J. Lawrence
Category
Podcast website
Latest episode
Sep 17, 2025
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Episodes
The Hard Truth About Business Success – Brad Pedersen’s Billion-Dollar Journey 05.03.2025 34:30
This episode isn’t just another polished success story—it’s the raw, unfiltered reality of what it really takes to build something big. Brad Pedersen has been through the wringer: rapid growth, crushing failures, and three bankruptcies before finally getting it right. In this episode, Brad shares invaluable business growth lessons, offering insights that will help entrepreneurs navigate the highs...
Breaking Through the 7-Figure Growth Ceiling: Solving Common Marketing & Sales Bottlenecks 26.02.2025 11:52
In this solo episode, I dive deep into the recurring marketing and sales challenges that plague seven-figure businesses trying to scale higher. Drawing from my personal experience and conversations with numerous founders, I explore how scattered marketing data, unclear ROI, and founder bottlenecks can stall growth. Key areas covered: ✅ The challenge of fragmented marketing data across multiple pl...
Skip the Struggle, Buy the Growth with Jason Ehrlich, Fruition Capital 19.02.2025 44:53
Picture this: you're grinding away, trying to scale your business, but growth feels like pushing a boulder uphill. What if the problem isn’t how hard you're working but what you're working on? Jason Ehrlich proves there’s a smarter way: one that doesn’t rely on burning out to level up. His journey from corporate life to founding two successful investment firms is filled with lessons on growth, ris...
Optimize Your Mind: How Meditation & a High-Tech Device Are Elevating My Entrepreneurial Game 12.02.2025 16:17
In today’s solo episode, I share a personal journey into how blending traditional meditation with modern neurofeedback technology is transforming my approach to stress, focus, and decision-making. I kick things off by reminding you of my Lifetime Consultant offer available at beyondcmo.com—a resource I’ve developed to help entrepreneurs navigate the complex challenges of scaling their businesses....
Meet the Expert Partners Behind Our $38,000+ Business Growth Giveaway 05.02.2025 8:30
Let’s get straight to it—growth is about making strategic moves, not taking leaps of faith. In this episode, I’m revealing the powerhouse partners behind our $38K+ Business Growth Giveaway. These aren’t just service providers; they’re battle-tested entrepreneurs with proven systems that can help you: Maximize Profits Boost Customer Retention Improve Operational Efficiency Prepare Your Business for...
What It Takes to Build and Sell Multi-Million Dollar Businesses with Nikolas Hulewsky, CoFounders 29.01.2025 33:47
From $0 to millions: learn from Nikolas Hulewsky’s success in business growth, core values, and leveraging content to connect and inspire. $3M, $7M, $11M. These numbers tell a story, but they’re not the whole story. My friend Nikolas Hulewsky has built and sold multimillion-dollar businesses by combining strategy, grit, and an ability to stay focused on what truly matters. What makes his journey e...
How a Fractional CFO Can Transform Your Business with Carla Titus, Wealth and Worth Within 22.01.2025 38:06
What’s your big business goal for this year? Whether it’s scaling smarter, increasing cash flow, or boosting profitability, our Beyond Growth Giveaway can help you get there. This exclusive opportunity won’t last long—go to Beyond 8 Figures to enter and make 2025 the year you crush those goals! January is that magical time when we’re all thinking about fresh starts, big goals, and (if we’re being...
Learn from my Coach, From Losing $100K to Selling for $92M 15.01.2025 45:26
You know that moment when everything feels like it’s falling apart, and you’re not sure what to do next? That’s where Glen Hellman , the executive leadership coach and founder of CXO Elevate, shines. He’s taken companies from the brink of failure to massive success—including a $92 million exit—and now he helps entrepreneurs like us figure out how to keep going, grow smarter, and thrive. Over the p...
Beyond 8 Figures Special: 2024's Most Powerful Lessons for Scaling Your Business 08.01.2025 17:12
In this special year-end episode, I share the most transformative insights from my conversations with entrepreneurs who've successfully navigated the journey from 7 to 8 figures. Rather than just chasing growth, we're diving deep into how today's most successful entrepreneurs leverage AI, build legacy-focused teams, and redefine sustainable success in today's business landscape. Throughout 2024, w...
Custom Apps in 45 Minutes? AI Makes It Possible with Kevin Ashcroft 18.12.2024 1:03:19
You know me—I’m all about breaking things down and finding the best ways to get stuff done. But this time? We’re going way beyond theory. In this episode, my good friend and collaborator, Kevin Ashcroft , jumped in and showed me how to actually build TWO apps—live. Step by step, no fluff, just straight-up action. Watching it happen blew my mind, and trust me, you’re gonna want to see this for your...
From Spreadsheet Chaos to Financial Freedom with Tyson Koska, OnTrajectory 11.12.2024 29:05
Let’s face it: entrepreneurs are great at making money but often terrible at managing it. I’m talking endless spreadsheets, vague budgets, and a lot of stress that kept me up at night. If you’ve been there ( I know I have), you need to hear this week’s episode with Tyson Koska, founder of OnTrajectory. He’s solved a problem many of us face but rarely talk about: how to create a clear, actionable p...
What Happens When You Stop Chasing Profits and Start Building Value with Gabe Galvez, Verde Holdings 04.12.2024 45:46
We often celebrate fast exits and quick wins, but Gabe Galvez flipped the script. In our chat, he shared why lasting value—not speed—is the ultimate entrepreneurial goal. His focus on capital preservation over chasing trends resonated deeply, reminding me that the best businesses aren’t built overnight but for the ages. About Gabe Galvez Gabe Galvez is an entrepreneur and private equity expert who...
Transform Your Hiring System, Go Global for Talent with Kevin Ashcroft 27.11.2024 25:38
Let’s get real—hiring shouldn’t feel like a leap of faith. We’ve all been there. You’ve got a role to fill, and suddenly, you’re staring at a pile of resumes that all look the same or scrolling through job platforms, wondering how to separate the rockstars from the rest. It feels like a gamble—like you’re rolling the dice and hoping the chosen person can deliver. But what if hiring wasn’t a game o...
Build an 8-Figure Business That Runs Without You with Reg Zeller, CaneKast 20.11.2024 1:03:34
There’s nothing quite like watching a team take full ownership of their roles. Empowering employees means letting them make decisions, sometimes mistakes, and supporting their growth every step of the way. Talking with Reg Zeller, it was clear how he values giving his team real autonomy and stepping back to allow others to lead and learn. In this episode, he explains how this approach has led to a...
Redefining Strategy and Decision-Making with AI with Hamza Mudassir, Strategize.inc 13.11.2024 51:45
A.J. here. My recent conversation with Cambridge Professor Hamza Mudassir completely changed how I think about business strategy in the age of AI. Hamza isn't just another academic—he's led three $650M+ exits and has uniquely positioned himself at the intersection of practical business success and cutting-edge AI research. About Hamza Mudassir Hamza Mudassir is a Strategy Lecturer at Cambridge Uni...
Why Buying a Business Beats Building One with Walker Deibel, Acquisition Lab 06.11.2024 41:47
When I first got into entrepreneurship, I thought starting from scratch was the only way. I built my agency from the ground up, but after learning from people like Walker Deibel, I see that business acquisition often makes way more sense. Imagine taking over a business that already has customers, revenue, and operations. You can scale faster without all the initial growing pains—it’s a smarter, qu...
Build a Business That Grows Without Burning You Out with Bruce Eckfeldt 30.10.2024 35:49
When I think about a business roadmap, I see it as the strategy that turns your vision into reality. Looking back, I wish I had one from the start. Entrepreneurs like myself often get lost in the hustle—focused on putting out fires and chasing growth without a real plan. And that’s where things fall apart. After my conversation with Bruce Eckfeldt, I wish I had a well-crafted roadmap that could ha...
Build a Business That Supports Your Lifestyle with Brian Keane, Brian Keane Fitness LLC 23.10.2024 52:42
Balancing business growth with family life has been a challenge for me for years. As a husband and father of three wonderful children, everything I do is with my family in mind. I’ve often found myself grinding, trying to scale, but feeling stuck in the day-to-day operations. When I heard Brian Keane, fitness entrepreneur and ultra-endurance athlete, talk about how scalable business models can aut...
Business Growth through Strategic Acquisitions with Lisa Forrest, Live Oak Bank 16.10.2024 39:48
Entrepreneurship is a risky game, but you can significantly reduce that risk with strategic acquisitions. This method allows you to take over existing businesses that already have proven cash flows and established customer bases. Being particularly interested in acquiring a company, I talked to Lisa Forrest, an expert at Live Oak Bank, about facilitating these types of smart business moves through...
Playing with AI to Grow with A.J. Lawrence 09.10.2024 23:00
Over the summer, my team and I dove deep into experimenting with AI. AI in business has been a game changer - from automating tasks to uncovering hidden opportunities; it is reshaping how entrepreneurs like us work smarter, not harder. I’ve tried some incredible tools; this episode is all about what I’ve learned. About A.J. Lawrence A.J. Lawrence is the Founder and CEO of the award-winning JAR Gro...
Strategic Moves to Secure a Large Exit with Mac Lackey, ExitDNA 02.10.2024 34:42
When is the best time to sell your business? According to Mac Lackey, it’s never too early to prepare. Drawing from his six successful exits, Mac believes in the power of a strategic exit—selling based on unique value rather than financials. It’s all about thinking ahead and identifying what makes your company special. Whether you sell in one year or five, being ready allows you to seize opportuni...
Building a Sellable Business from Day One with Rachel Murphy, The Grafter 25.09.2024 37:47
When I sold my last business, I struggled because I wasn't prepared from the beginning. Having a clear exit plan, knowing my business's value, and keeping important documents organized would have made a major difference. I wish I met Rachel Murphy back then because she had a solid strategy from day one. She built relationships with potential buyers early, focused on revenue growth, and understood...
Match Your Strengths with Profitable Business Opportunities with Ray Titus, United Franchise Group 18.09.2024 58:09
Ever wonder why some businesses thrive while others struggle? The key is strategic alignment. Ray Titus’s experience shows that aligning your company’s mission, goals, and decisions ensures everyone is working towards the same vision. For Ray, this alignment has been crucial in growing his franchise empire over 37 years, proving that when your team is strategically aligned, success follows. About...
The Strategic Use of Content for Business Growth with John Hall, Relevance 11.09.2024 33:57
We often talk about strategy—growth strategy, sales strategy, marketing strategy. When it comes to content, strategic content is a game-changer. Aligning content with clear goals builds trust and credibility, leading to sustainable growth. This strategy (pun intended) can work for any business, and today, John Hall, an entrepreneur and growth architect, is telling us how to make the most out of it...
Think Smart, Go global, Build Your Life with Bakari Akil, Nomad Noir 04.09.2024 37:45
Being adaptable isn’t just a nice-to-have—it’s essential for any entrepreneur who wants to see their business thrive for years to come. Flexibility in business helps you to navigate unexpected challenges, seize new opportunities, and pivot when necessary. My interview with Bakari Akil reminded me of just how important it is to build your business with that flexibility at the core, so that you can...
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