Tracy Heatley

Better Marketing

Business EN ↓ 54 episodes

Better Marketing – Marketing Magic in Minutes is a weekly podcast for service-based and professional service business owners who want clearer, calmer, more effective marketing, without the overwhelm. Hosted by Tracy Heatley, Chartered Marketer and one of the world’s first CIM Certified AI Marketing Specialists, each short episode delivers practical marketing insight you can actually use. No noise, no jargon, no chasing shiny objects. Just strategic thinking, real-world examples, and grounded guidance that fits real businesses. Every episode is designed to help you make better marketing decisio...

Author

Tracy Heatley

Episodes

Digital Marketing Mastery: Tools and Tactics for Success 19.03.2025 13:35

In this episode of  Better Marketing, Marketing Magic in Minutes , I explain why digital marketing isn’t just a buzzword—it’s a lifeline for small businesses looking to thrive in today’s fast-paced world. In this episode, I’m tackling the big question:  How can you make digital marketing work for you without feeling overwhelmed? It starts with understanding the basics—like why having a k...

AI and the Future of Marketing: Transforming How We Connect 12.03.2025 9:36

In this episode of  Better Marketing , I’m diving into the transformative power of AI in small business marketing. As one of the world’s first CIM-certified AI marketing specialists, I want to demystify AI and show you how it can enhance your marketing efforts without replacing human creativity. AI isn’t about taking over—it’s about working smarter. I’ll walk you through how AI tools like cha...

Building a Strong Marketing Strategy: Foundations for Business Growth 04.03.2025 7:58

In this episode of  Better Marketing, Marketing Magic in Minutes , I’m exploring the foundations of an effective marketing strategy. Having a clear plan is essential for growing your business. I’ll walk you through the key elements of a strong strategy, including defining your ideal customer, clarifying your message, and selecting the proper marketing channels. I’ll also share a real-life cli...

Better Marketing Podcast with Tracy Heatley trailer - Marketing Magic In Minutes 28.02.2025 2:59

After years of running my own businesses and helping other business owners grow and scale their brands, I've learned that marketing doesn't need to be overcomplicated. Whether you're just starting out or ready to take your business to the next level, I'm here to share the magic that will make your marketing shine. On this podcast, you'll get quick, practical advice on everything from developing a...