Mike LeMieux

Behind the Needle

Business EN ↓ 56 episodes

Mike LeMieux is the founder of MedSpa Media - a social media marketing company that works strictly with MedSpas. Mike has been in the social media marketing space since 2012 and is widely regarded as a top thought leader for his strategies and execution for his Clients, increasing their sales 2-3x. When he's not working, Mike spends every moment he can with his wife and daughter, he loves traveling and experiencing new places. He is passionate about lifting the burden that social media creates for his Clients and loves sharing his knowledge and proven strategies with others. 

Author

Mike LeMieux

Category

Business

Latest episode

Jun 29, 2026

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Episodes

The Secret to Sustainable Success in Aesthetics with Mandy Bazemore 21.10.2025

In this episode of Behind the Needle , we sit down with Mandy Bazemore, a powerhouse in the medical aesthetics industry, to talk about leadership, authenticity, and the heart behind the business of beauty. With years of experience leading teams and shaping the future of medical aesthetics, Mandy shares her insights on what it truly means to lead with purpose — from empowering providers to fosterin...

The AI Ecosystem That’s Changing the Med Spa Industry with Heather Terveen 30.07.2025

In this special crossover episode of Behind the Needle , we sit down with Heather Terveen, marketing strategist, host of the Med Spa CEO podcast, and founder of the Med Spa Advantage program. We discuss how artificial intelligence is transforming the way med spa owners grow and scale their businesses. Heather shares how she created three powerful custom GPTs built from hundreds of podcast episodes...

Leading with Vision, Compassion, and Creative Fire with Rechelle Trejo 24.07.2025

In this episode of Behind the Needle , we sit down with the remarkable Rechelle Trejo, nurse practitioner, founder of Auri Aesthetics, and what can only be described as the "LeBron James of Medical Aesthetics." From her humble beginnings in Safford, Arizona to building a thriving multi-provider practice in Gilbert, Rechelle shares her story of intentional growth, patient-first values, an...

A Med Spa Owner’s Guide to Selling with Jonny Reynoso & Matt Porter 20.05.2025

In this episode of Behind the Needle , we sit down with Jonny Reynoso and Matt Porter from Menlo Business Brokerage to dive deep into something every med spa owner should be thinking about—what it really means to sell your practice. Whether you’re planning your exit strategy, feeling burnout, or just curious what your business might be worth, this episode is packed with insight. Jonny and Matt bre...

Mastering Leadership: The Enneagram's Business Blueprint with Tracy O'Malley 08.05.2025

Are you struggling to connect with your team, clients, or even yourself? In this eye-opening episode of Behind the Needle, Mike LeMieux sits down with Enneagram expert Tracy O'Malley to unravel the mysteries of personality and personal growth. Tracy reveals how the Enneagram is more than just another personality test—it's a powerful navigation system that helps individuals and businesses...

Maximizing Profits and Minimizing Taxes with Nick Pond 22.04.2025

In this episode, we dive into the world of strategic tax-saving investments with Nick from Legacy Wealth Management, a firm specializing in helping business owners, medical professionals, and high-net-worth individuals maximize their wealth while minimizing their tax burdens. Nick shares insights on how the private market can offer higher returns with lower risk compared to traditional public mark...

Overcoming Burnout and Building a Beauty Empire with Yancey Taylor 15.04.2025

What happens when the career you’ve built no longer fits the life you’re living? In this episode, Yancey Taylor talks about what it looked like to walk away from aesthetics after 10 years, get laid off during the pandemic, and come back stronger in business and life. We also talk about everything from what it takes to be a single mom and CEO, hiring employees, and the secret to longevity in ANY in...

Natural Results, Patient Relationships, & The Future of AI in Aesthetics with Anna Combs 08.04.2025

What actually makes a patient come back year after year? In this episode, I sit down with Anna Combs, RN at Skin Savvy Aesthetics. She shares the strategies and mindset behind lasting relationships in aesthetics. We talk about what sets a great injector apart in a tech-driven world, the rising demand for biostimulatory treatments, and why energy exchange is just as important as technical skill in...

Bridging Medicine and Aesthetics with Dr. Kylie Melton 01.04.2025

In this episode of Behind the Needle , I sit down with Dr. Kylie Melton, a board-certified MD with a unique journey from family medicine to aesthetics. After completing her residency in 2017, Dr. Melton worked in both family practice and aesthetics before founding The Aesthetic Clinic in Festus, Missouri, in 2021. Dr. Melton shares her experiences transitioning from traditional medicine to aesthet...

Unlocking the Secret to Team Success with Lia Garvin 18.03.2025

Struggling with team management in your MedSpa? You’re not alone. In this episode, we chat with Lia Garvin, a leading team operations strategist known as The Team Whisperer , to uncover why team dysfunction is the biggest roadblock to growth—and how to fix it. Lia shares how she helps MedSpa owners shift from overwhelmed business owners to confident CEOs by implementing clear expectations, account...

The Innovation Behind Vivace Ultra & SoMe Skincare with Shaun Wootten 25.02.2025

How does someone go from being an engineering intern to leading innovation in aesthetics? Shaun Wootten, the mind behind Vivace Ultra and SoMe Skincare, joins me in sharing his journey from studying biomedical engineering at ASU to becoming an inventor at Aesthetics Biomedical. Shaun shares how listening to MedSpa providers across the country helped him design solutions that address real pain poin...

How Science is Changing the Future of Aesthetics with MaryAnn Guerra 18.02.2025

What happens when deep scientific research meets the aesthetics industry? MaryAnn Guerra, founder and CEO of Aesthetics Biomedical, joins me to share how she went from 20 years working at the National Institutes of Health to leading one of the most innovative companies in aesthetics today. We dive into the importance of strong scientific backing in aesthetics, and how the industry is shifting towa...

How to Package Your Services for Maximum Profit with Heather Terveen 13.02.2025

Are you struggling to get your Med Spa team to consistently sell your high-ticket packages? You're not alone. In this episode, I sit down with Heather Terveen, the Med Spa CEO, to uncover her proven framework for creating treatment packages that practically sell themselves. Heather shares the psychology behind packaging services to eliminate decision fatigue for your clients, and boost your r...

Find Your Edge That Makes Your Aesthetics Business Stand Out Amongst the Rest with Sami Hagen-Yahraes, Founder of Unblur 07.01.2025

Sami Hagen-Yahraes, Founder of Unblur, has built a Tucson-based skin studio that’s anything but ordinary. In this episode, Sami shares some seriously wild trial-and-error stories of learning her craft at her uncle's spa—from ripping off an entire eyebrow (yikes!) to botching chemical peels. Sami shares the biggest lessons she’s learned to refine her craft, educate her team, and perfect her cl...

The Future of Aesthetics: Hormone Therapy and Advanced Skin Treatments with Natalie Uden 17.12.2024

Natalie Uden, owner of Oro Valley Aesthetics and Wellness, is here to share the biggest lessons she’s learned on her journey from working as a nurse practitioner to building a thriving aesthetics practice in Tucson, Arizona. We talk about balancing the demands of starting a business while working full-time, how to take the leap to being a full-time nurse injector, and how to overcome doubts to cre...

Building a Business and Life with Intentionality with Jordan White 05.12.2024

Jordan White, my friend and very first guest on the podcast, is back! When we talk about strategies to grow our businesses, it’s so important to come back to what we’re doing it all for. In this episode, Jordan shares incredible tips to help you get more referrals, develop a strong brand identity, and leverage social media and ads to attract new customers while nurturing relationships with existin...

The Blend of Business, Turning Your Clients into Raving Fans, and Building an Authentic Brand with Hailey Viterbo 26.11.2024

Hailey Viterbo is here to help you elevate your aesthetics business, get your customers real results, and overcome imposter syndrome. In this episode, Founder of Blendid Skincare, Hailey Viterbo and I talk about a range of things that not only helped her make the leap and start her own practice, but has created a loyal customer base that have been coming to her consistently over the past 9+ years....

Believe In Yourself and Watch How Far You'll Go w/ Marisa Dulin 12.11.2024

Ready for an inspiring journey from nurse to one of the most trusted injectors in Scottsdale? In today’s episode, I sit down with my good friend Marisa Dulin, who shares her remarkable rise from a cautious single mom with a passion for skincare to becoming co-owner of her own thriving med spa, Mode Esthetics and Wellness. Listen in for personalized touches Marisa does that keep clients coming back...

Getting Your Business off the Ground After a Move w/ Hannah Ida 08.10.2024

Meet Hannah Ida, a highly skilled nurse practitioner and aesthetic injector with over 15 years of experience in healthcare. Originally from Kansas, Hannah began her career at KU Med and St. Joseph Medical Center before transitioning into aesthetics in 2020. She specializes in correcting filler placement and enhancing areas like the lips and jawline, and her passion for continuous education has led...

Scaling from Solopreneur to Leading a Team of 14+ w/ Callie Valocchi 26.09.2024

Meet Callie, the passionate owner of SkinFix Studios in Scottsdale, Arizona. A licensed aesthetician and Certified Laser Technician, Callie specializes in treatments like Diamond Glow facials, SkinPen Microneedling, chemical peels, and laser therapy. She uses her knowledge of the most advanced pharmaceutical grade skincare science, combined with cutting edge technology, to create custom skin care...

Mindfully Growing Your Aesthetics Practice w/ Allie McAllister 12.09.2024

Allie McAllister is a nurse practitioner and the co-founder of CULT Aesthetics Clinics, CULT Aesthetics Conferences, and Squeeze Skin. Based in Atlanta, Allie has been recognized as one of America's top 100 injectors for two years running. With over eight years of experience in aesthetic medicine, she’s known for her natural approach to anti-aging, focusing on enhancing what makes each person...

How to Start Your Own MedSpa w/ Dan Friedman 12.08.2024

Dan Friedman is the co-founder of Moxie, a platform that helps nurses and med spa entrepreneurs launch and run their businesses more effectively and profitably. Moxie's ultimate goal is to empower independent med spa owners to stay in business sustainably. During our conversation, Dan and I discuss how Moxie helps simplify the complex process of starting and running a medical practice, partic...

Growing A Practice Through Authenticity w/ Erin Hewitt 06.08.2024

Erin Hewitt is the owner of Hjem Aesthetics and has over 12 years of experience in the aesthetics space. Originally from Minnesota, Erin's career has taken her across various states, collaborating with top plastic surgeons and honing her skills through extensive training. She prioritizes patient care and strives to connect personally with each individual. As the co-founder of the MN Injectors...

Consistency Is The Key To Standing Out w/ Marisa Escobar 01.08.2024

Marisa Escobar, known as “Marisa the Aesthetic Injector,” is a highly motivated and skilled practitioner at Chrome Aesthetics in Albuquerque, NM. In 2022, she and her business partner founded Chrome Aesthetics, a thriving practice dedicated to providing exceptional aesthetic treatments that help patients look and feel their best at any age. As a Galderma trainer, Marisa emphasizes the importance o...

Intuitively Growing Your Practice w/ Amanda Klatt 23.07.2024

Amanda Klatt is the co-owner of Vyla Aesthetics located in Park City, UT. Amanda started Vyla in the beginning of 2020, brought on her partner 2 years later, and has a balance between work and life that would make anyone rethink their "hustle culture" attitude. She's ran races 100 miles long (yes that's right, 100!), is a mom and wife, and is so passionate about taking care of...

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