Bee (Belinda) Murray

Bee Formless™ Flow Driven CEO

Society EN ↓ 445 episodes

This isn’t your typical podcast. No pre-interviews. No rigid scripts. Just raw, unfiltered connection and fluid conversation with bold, dynamic minds. Founders, CEOs, VCs, and visionary leaders reshaping life, leadership, and business from the inside out. Embracing high flow states. Leading with soul and conscious impact in the 21st century. We dive into the formless cycle behind real transformation. Where intuition meets strategy, structure meets fluidity, and Soulful, High Flow Conscious Leadership™ is leading the next gen.

Be sure to visit the podcast's website and support the creator: beeformless.com

Author

Bee (Belinda) Murray

Category

Society

Podcast website

beeformless.com

Latest episode

Oct 9, 2026

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Episodes

When staying feels safer than moving | AI, careers & the changing workforce | Micki Persky 06.09.2026

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Micki Persky, CEO of Talent. Realised, at a strange moment for work: talented people are sitting in the market while others are staying in jobs they are ready to leave because moving feels too risky. Micki calls part of this “The Great Stay”, and it made me think about what happens inside businesses when people stay thr...

Why investing is being rewritten | Blockchain, access & long-term value | Kartik Swaminathan 06.09.2026

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Kartik Swaminathan, Founder of Demether, to explore a question sitting underneath the future of investing: why should everyday people have less access to the tools, information and opportunities available to sophisticated institutions? Kartik saw that divide first-hand during his investment banking career. Later, his ex...

Why success gets harder in isolation | LeadHERship, confidence & connection | Linda Fisk 06.09.2026

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I reconnected with Linda Fisk, President of CurvUp and Chairwoman of LeadHERship Global, to explore something that becomes increasingly difficult as we move through business and leadership: admitting we don’t have to figure everything out alone. Linda believes leaders cannot reach their potential in isolation. Yet the more senior we bec...

What does “Done” really look like in business? | Founder freedom & clarity | Cary Smith 06.09.2026

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Cary Smith, CEO and Co-Founder of Done Desk, for a conversation that kept circling back to a question I think more founders need to ask: is the business you are building actually giving you the life you wanted when you started it? Cary works with hundreds of dental practices and sees the same pattern repeatedly. Founder...

Why trust matters more than information | Curiosity, performance & human behaviour | Daniel Murray 06.09.2026

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Daniel Murray, Founder of Empathic Consulting and author of The Empathy Gap, to challenge something businesses do every day: reduce people to numbers and then wonder why performance varies. Daniel’s inflection point came while looking at a resource plan filled with names and FTE allocations. One person was listed as a “...

Why our eyes are struggling to keep up with modern life | Dr. Lisa Greene 06.09.2026

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Dr. Lisa Greene, optometrist and Founder of Asheville Vision & Wellness, for an insightful conversation about our eyes, our screen-filled lives and why caring for our vision is very much an inside job. This one was personal as I have lived with Keratoconus and had a corneal transplant, so I related to Lisa’s belief...

Why success is built through intention, not just ambition | Chris Christofi 04.09.2026

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Chris Christofi, Founder and CEO of Reventon, entrepreneur, property investor, philanthropist and host of RELENTLESS: Life On Your Terms, for a conversation about adversity, ambition and the person we become through both. Chris became a multimillionaire in his early twenties, then lost everything at 24. Carrying $348,00...

Why business growth starts within | Founders, energy & self-mastery | Ramon Estrada 04.09.2026

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Ramon Estrada, Founder CEO Coach and creator of High-Frequency Founder, and there was an immediate alignment around something I care deeply about: how do we scale what we are building without losing ourselves in the process? Ramon describes founders as the soul of the business. We begin with an original thought, an idea...

Why meaningful experiences create value | Hospitality, belonging & design | Caspar Schmidt 04.09.2026

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Caspar Schmidt, Founder and Managing Director of QCC Collection Group, and our conversation had me thinking about what we are really looking for when we travel. Is it simply somewhere beautiful to stay, or somewhere that makes us feel, connect and experience something we will actually remember? After more than 20 years...

What makes people want to come to work? | Leadership, connection & performance | Shelly McElroy 04.09.2026

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Shelly McElroy, Founder and CEO of Dream Culture, and her energy made this such a fun conversation about something that shapes almost every part of our working lives: culture. Shelly spent much of her career in hospitality, including five and a half years at Merivale as it grew from around 1,000 people to more than 3,00...

Why every family deserves paediatric palliative care | Rio’s Legacy | Ryan Fowler 03.09.2026

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Ryan Fowler, CEO and Co-Founder of Rio’s Legacy, for a deeply personal conversation about his son Rio, paediatric palliative care and the unexpected path that led him from education into leading a charity. When Rio was just 18 months old, what began with gastro became something Ryan and his wife Karen could never have i...

From mind-led to heart-led | Identity, intuition & conscious business | Norah Copithorne 03.09.2026

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Norah Copithorne, Founder of Nature’s Defence, and from the beginning I knew this conversation was going to go somewhere a little different. For the first 50 years of her life, Norah was known as Lynn. On her 50th birthday, she decided to shake things up and spend the next 50 as Norah, and I loved hearing her say, “I lo...

Build a business that gives you time back | Freedom, delegation & human value | Cory Blumenfeld 03.09.2026

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Cory Blumenfeld, Founder of BlueMoso and CSMoso, to explore a question I think more founders need to sit with: what if the hardest way is not always the right way? Cory knows the cost of efforting. Earlier in his entrepreneurial journey, never taking a day off felt like a badge of honour until sixteen-hour days and cons...

Building from lived experience | Fertility, hiddenGrief & sustainable innovation | Lara Solomon 12.08.2026

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Lara Solomon, Founder and CEO of Hoopsy, the company behind the world’s first paper-based pregnancy test, for a conversation that became far more personal than the product or business behind it. Lara and I share an experience neither of us would have chosen: going through IVF hoping to become mum's and having to make pe...

Beyond founder dependency | Operational freedom, white space & smarter growth| Lloyd Thompson 12.08.2026

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Lloyd Thompson, Founder of VirtualDOO, to explore founder dependency, operational freedom and what becomes possible when we create enough space to see what actually matters. Lloyd’s business began somewhere unexpected: in the surf. During COVID, surfing gave him white space away from meetings, email and constant doing,...

Building wealth that lasts | Property, long-term thinking & the power of care | Ali Hallak 12.08.2026

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Ali Hallak, CEO and Co-Founder of Buyers Club, for a deeply personal conversation about wealth, property, business and what it means to build something that lasts. Ali grew up with his mum and four siblings in housing commission in South West Sydney. They weren’t rich financially, but as Ali shared, they were “rich in l...

Let go to grow | People, experience, freedom & the X Factor | Malcolm Jull 12.08.2026

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Malcolm Jull, CEO of PurchasePlus, to explore what happens when leadership stops being about holding every decision and becomes about creating the trust and space for others to lead. Malcolm describes himself as a control freak, which makes his embrace of radical delegation all the more interesting. After relocating fro...

The business of solopreneurship | Money, freedom & building on your own terms | Oliver Garside 12.08.2026

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Oliver Garside, Co-Founder and Director of Rounded, to explore what it really means to build a business on your own terms, and why money is only one part of the equation. When Oliver joined Rounded more than a decade ago, he thought it might be a six-month project. He went unpaid for the first couple of years and, even...

Breaking automaticity | Awakening culture, creativity & business | Catherine Bell 27.07.2026

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Catherine Bell, Founder and CEO of The Awakened Company, to explore what it means to awaken our humanity inside life, leadership and business. I asked Catherine if she would mind holding for five minutes while I made a coffee. Her response was an invitation for both of us to take a deep breath. It captured the importanc...

Leading people, not just change | Pause & meaningful transformation | Leslie Ellis 25.07.2026

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Leslie Ellis, Founder of Meaningful Change Consulting, to explore why meaningful transformation has far less to do with project plans and far more to do with people. After becoming what she describes as an accidental entrepreneur, Leslie spent years helping organisations navigate complex change. Along the way, she reali...

Beyond the ego | Self-actualisation, relational intelligence & leadership evolution | Logan Yonavjak 24.07.2026

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Logan Yonavjak, Co-Founder and CEO of Readiness Engine™, to explore what happens when leadership becomes less about performance and more about who we are becoming. After nearly two decades allocating capital across institutions, including the Yale Investments Office, Logan realised the greatest investment risk wasn’t al...

Building a business that doesn’t run your life | Meaningful innovation & profit | Paul Coldrey 24.07.2026

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Paul Coldrey, Co Founder and Director of Data Effects and Lumient, to talk about building technology that solves meaningful problems while creating a business that supports your life versus consuming it. After building and scaling multiple technology businesses, Paul realised that making a business bigger doesn’t always...

Authentic leadership | Research, commercialisation & real-world impact | April Van Der Kamp 24.07.2026

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I reconnected with April Van Der Kamp, PhD doctoral researcher and MedTech Co-Founder, nearly a year after our original interview was lost. In many ways, the timing couldn’t have been better. When April and I first met, she was trying to fit inside what she called the “box of professionalism.” Like many researchers, she believed credibi...

The third space between science & soul | Finding serenity through adversity | Bron Watson 22.07.2026

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I connected with Bron Watson, Founder of The Social Coach and The Serenity Project, for a discussion that gently challenges the way we think about adversity, healing and what it means to truly live. After building a successful business that no longer reflected who she was, Bron found herself riding what she describes as a “sabre-toothed...

Why Australia needs opt-out organ donation | The legacy of Zaidee’s rainbow | Allan Turner 22.07.2026

In this episode of the Bee Formless™ Flow Driven CEO Podcast, I sat down with Allan Turner, Managing Director of Zaidee's Rainbow Foundation, for one of the most moving conversations I've had on the show. When Zaidee was just six years old, she turned to her mum and said, "If anything happened to me, I'd like to be a donor to another kid." Seven months later, following a sudden cerebral aneurysm,...

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