Jody J. Sperling
Becoming A Household Name
I'm on a journey to become a household name just like the authors I love. This podcast is my story, documented in detail. Everything from the way I eat, the exercise routine I follow, and my approach to getting attention in any form, I'll share here—failures and successes alike. If you follow along, you're free to borrow anything you'd like for your own journey. jodyjsperling.substack.com
Author
Jody J. Sperling
Category
Podcast website
Latest episode
Aug 7, 2025
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Episodes
Don't Settle For Your Current Level of Success 08.08.2022 23:24
Don't settle for your current level of success. You need to take uncommon action if you want to have outsized results. Hey, I have a Patreon . I also have a newsletter . If you want THE SEVEN-FIGURE MARKETING MINDSET FOR NOVELISTS, join my newsletter . Subscribe to my Substack for unparalleled partner content, and follow me on Twitter . Get full access to Becoming A Household Name at jodyjspe...
Marketing When You Don't Believe You're A Marketer With Matt Mason 03.08.2022 41:50
Matt Mason is the Nebraska State Poet, and about a month ago, he embarked on a journey to make his poetry a full-time career. We discuss the boldness of Matt's leap, and the joys of the unknown. Buy his most recent collection here . Stay up to date on all things Matt on his website . Subscribe to my Substack for unparalleled partner content, and follow me on Twitter . Get full access to Becom...
Jody J. Sperling Interviews Jody J. Sperling Time Lapse Dancer 01.08.2022 22:26
In this riotous doppelgänger interview, Jody J. Sperling interviews Jody J. Sperling, Time Lapse Dancer . What more is there to say? Subscribe to my Substack for unparalleled partner content, and follow me on Twitter . Get full access to Becoming A Household Name at jodyjsperling.substack.com/subscribe
Your Art is Worth Money with Eric Norcross 27.07.2022 50:58
Eric Norcross makes art in all manner of forms. Film, podcast, writing and more. These are a few powerful films he's written: Fractals and Death & Life Find out everything about him on his website . Subscribe to my Substack for unparalleled partner content, and follow me on Twitter . Get full access to Becoming A Household Name at jodyjsperling.substack.com/subscribe
Sneak Peak of the 7-Figure Marketing Mindset for Novelists 25.07.2022 9:12
Preorder a copy of The 7-Figure Marketing Mindset for Novelists today. Subscribe to my Substack for unparalleled partner content, and follow me on Twitter . Get full access to Becoming A Household Name at jodyjsperling.substack.com/subscribe
Brad Listi on Book Marketing 20.07.2022 41:51
I'm beyond thrilled to have had the opportunity to discuss book marketing with Brad Listi, author of BE BREIF AND TELL THEM EVERYTHING and host of Other. Ppl with Brad Listi . Have you ever been suspicious book marketing comes down to timing and luck? This episode explores that possibility. Spoiler, luck and timing will always factor into your book's success, but the lion's share of...
Why Writing for Your Reader Makes You A Better Writer and Marketer 18.07.2022 21:31
You've heard the old adage, "Write for yourself" and "Write the book only you can write," and "Don't try to write what you think others want to read," but that's only half the story. This episode focuses on why thinking about the reader during edits, revisions, and rewriting makes you a better writer and helps you sell more copies of your book. You migh...
Stirring Enthusiasm for Your Writing with Kenny McKay 13.07.2022 36:31
My guest for this episode of The Reluctant Book Marketer is Kenny McKay, author of Author Your Dream: A Guide to Writing and Self-Publishing Your First Book , and host of the podcast by the same name. We speak about the mindset that leads to a sustained passion for writing and marketing our books. If you enjoyed this episode, I recommend checking out HOW TO WRITE A GREAT BOOK QUICKLY WITH CHANDLER...
Be Impatient If You Want to Sell A Million Copies of Your Book 11.07.2022 23:30
What do you do when your marketing is out of your control? You don't fall for the lie that patience is a virtue. Be impatient. Keep pushing. Be impatient. Let me say it one more time: be impatient. Listen all the way to the end for the train outtake. As always, please join my newsletter for more insights on the marketing mindset you won't find anywhere else and jump over to Patreon where...
Using Targeted Amazon Ads with Madilynn Dale 06.07.2022 25:11
Madilynn Dale, author of the Fae Shifters Series and the Ember Series talked to me about her strategy of using targeted Amazon ads to put her books in front of her ideal readers. You can find her on Twitter , Instagram , TikTok , and YouTube , or visit her website . All of her books can be purchased here . Subscribe to my Substack for unparalleled partner content, and follow me on Twitter . Get fu...
Early Adopters and Their Importance In Selling Your Novel 04.07.2022 18:09
Hey, if you want to be part of something amazing, I encourage you to check out Author Advantage Live by Self-Publishing School . They'd agreed to collaborate with me over the next month to promote their live event. I'll have two free passes to the event, but that doesn't mean you should wait to see if you win a ticket. Buy a pass today, and commit to a full-time career as an author....
Book Promotion Through Guesting On Podcasts with Matt Balaker 29.06.2022 24:37
Matt Balaker is the author of Greg Giraldo: A Comedian's Story . He's hosts The Matt Balaker Podcast , interviewing guests from many walks of life. You can find him on Twitter or Instagram . Subscribe to my Substack for unparalleled partner content, and follow me on Twitter . Get full access to Becoming A Household Name at jodyjsperling.substack.com/subscribe
Your Novel Is A Money Making Machine 27.06.2022 21:00
Your book is an asset. Think of it, treat it, believe in it as an asset, and you can earn a million dollars selling. As always, please join my newsletter for more insights on the marketing mindset you won't find anywhere else and jump over to Patreon where you can support my show for as little as $5.00 a month. Subscribe to my Substack for unparalleled partner content, and follow me on Twitte...
The Mindful Book Marketer with Barbara Graham 22.06.2022 35:04
Barbara Graham is the author of four books. WHAT JONAH KNEW is her first novel, and it's in stores everywhere July 5th, 2022. Make sure to preorder a copy today. Visit her website for a list of her other books and more great information. Subscribe to my Substack for unparalleled partner content, and follow me on Twitter . Get full access to Becoming A Household Name at jodyjsperling.substack....
10,000 Quality Twitter Followers in 92 Days 20.06.2022 17:06
Some people would say social media is a necessary evil in our day if you have something you want other people to know about or buy. I say social media is a benefit, a joy, and a perfect way to build lasting friendships. My journey to 10k on Twitter took hours, daily. It's not going to be everyone's strategy, but many of the techniques I use can scale for effect and still produce massive...
Good Enough Book Marketing with Emily Enger 15.06.2022 36:04
Emily Enger is a book marketing coach and founder of Good Enough Book Marketing . For just $3.00 a month, you can join her online group for exclusive content on the most up-to-date strategies for marketing your books. In this interview we cover how to use social media so it doesn't drain you of your creative genius. You'll learn which social media platforms are the best for writers, whic...
Using An Email List To Sell A Million Books with Jon Cronshaw 13.06.2022 24:00
Jon Cronshaw is the author of man novels for all ages. He spoke to me in depth about building a successful email list. His ongoing podcast, Jon Cronshaw's Author Diary , details his writing career much like a journal. You can find him on TikTok here . For new authors, you may enjoy his book FINISH YOUR FIRST NOVEL . If you want insight into his marketing mindset, check out THE STOIC WRITER ....
Earned Media Marketing with J.V. Hilliard 08.06.2022 27:24
J.V. Hilliard is author of The Warminster Series. Book One, The Last Keeper, available now , is the product of Hilliard's lifelong love of all things fantasy. Hilliard began his journey in the fantasy realm developing characters and the world in which they live for long-running RPGs with friends and families alike. He spoke about how you can use earned media from comic conventions to library...
Jonathan P. Brazee USA Today Bestselling Author Discusses Marketing 06.06.2022 33:11
Holy smokes, folks! I'll be shocked if this episode doesn't set your phone on fire while you're listening because it's chocked full of amazing marketing insights from Jonathan P. Brazee . USA Today bestselling author, Nebula award winner, self-publishing genius with a career that began in the 70s and continues to go strong today. Buy all of his books . Join his newsletter . Sub...
Introducing The Reluctant Book Marketer - Rebrand 02.06.2022 2:16
This is a rebranding announcement. cre8 collabor8 is now THE RELUCTANT BOOK MARKETER. Subscribe to my Substack for unparalleled partner content, and follow me on Twitter . Get full access to Becoming A Household Name at jodyjsperling.substack.com/subscribe
How to Write and Market Mindfully with Linda L. Richards 01.06.2022 35:39
Linda L. Richards is the award-winning author of fifteen books. The founder and publisher of January Magazine and a contributing editor to the crime fiction blog The Rap Sheet , she is best known for her strong female protagonists in the thriller genre. You can buy any of her novels on Amazon . And if you want to stay up to date with the latest news on her publishing journey, sign up for her newsl...
How Huck Beard Signed with His Literary Agent Through Twitter 30.05.2022 27:02
Huck Beard found an agent to represent his novel through Twitter. By careful engagement on social media, adding value and showing respect to agents through their profiles, Huck caught his future agent's attention. If you want to know more about Huck, visit his website to learn more. He's also a professional photographer . He's on Twitter and Instagram too! If you enjoyed this episod...
A Radical Perspective Shift to Help Author Mindset with Alexandria Thibodeaux 25.05.2022 36:34
Alexandria Thibodeaux has a radical idea: humility is for the birds. Cut it out. She discusses how self-reverence helps writers arm themselves against the inevitable criticism that comes from working in the arts. When you love what she says, check out her website, and don't forget to preorder the Highly Sensitive Radical Course today. I encourage you to review an earlier episode of the show...
From Indie Lit Mags to A Jordan Peele Film Option and Big 5 Novel with Leyna Krow 18.05.2022 28:11
Leyna Krow lives in Spokane, Washington with her husband, two kids, and an old dog. Her forthcoming novel has been reviewed in Huffington Post , The Seattle Review of Books , and Bustle . You can preorder a copy of her novel Fire Season on Amazon or pick it up from her home bookstore, Auntie's . As always, please join my newsletter for more insights on the marketing mindset you won't fin...
How Cleverness Will Hinder Your Marketing Efforts and Alienate Your Audience 16.05.2022 14:52
I recently ran into someone whose byline stated he was a lover of grammer—spelled g-r-a-m-m-e-r, properly-hyphenated words—he used a hyphen after an ly word, which is a violation of correct style—and the Oxford comma, where he neglected to use an Oxford comma on his list of three things. My eyes snagged on the obvious misspelling and I decided to reach out privately to let the person know his byli...
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