Jennifer Jade Alvarez

Beauty Business Game-Changer

Business EN ↓ 158 episodes

Tired of guessing what works in your salon? Hosted by Jennifer Alvarez, salon owner and marketing strategist, the Beauty Business Game-Changer Podcast brings you real stories from industry leaders, marketers, educators, and tech innovators shaping the future of beauty. Plus Jennifer’s strategy episodes that tie it all together so you can attract clients, keep them coming back, build a winning team, and grow your revenue. Stop Guessing. Start Growing. DM AUDIT on IG @jenniferjadealvarez for a free marketing audit.

Author

Jennifer Jade Alvarez

Category

Business

Podcast website

www.jenniferjadealvarez.com

Latest episode

Jul 8, 2026

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Episodes

How can I make more money monthly- 'Money Talk' series 05.08.2020

Free Facebook Community https://www.facebook.com/groups/salonandsuitebusiness Follow me or send me a DM on instagram.com/jenniferjadealvarez Cut down on expenses Create a plan on how you purchase your supplies Consistent Look at your bank statements What auto pay and reoccurring payments are you making? What can you cancel that is not growing your business If you have 10 Apps or memberships that c...

Money Talk with Nina Tulio 29.07.2020

Conversation with Nina Tulio of 1N Agency about rent percentages, numbers, and know if you should open a Salon suite or salon.  For Commission Salon owners https://www.1nagency.com/synergyonline For Salon suite owners and renters https://www.1nagency.com/makethatmoney Podcast https://podcasts.apple.com/us/podcast/no-stylist-left-behind/id1465470771 Nina Tulio  https://www.instagram.com/n...

Understanding your Salon Finances with John Palmieri 22.07.2020

In this episode we talk with John Palmieri about Profit and Loss statements, Cash Flow Plan, Productivity, and Leadership  John Palmieri - Director of Business and Leadership Development at Salon 124 Group  Co-founder of ShopTalk Podcast  https://podcasts.apple.com/us/podcast/shop-talk-podcast-for-hair-stylists-salon-owners-managers/id1445070927 https://www.facebook.com/noindoorvoic...

The BIG problem in salons 06.07.2020

Join me in our Free Facebook community at https://www.facebook.com/groups/salonandsuitebusiness Be on the look out for the relaunch of the Pivot to Profit Roadmap : The customized business plan for beauty professionals who want to start a profitable and sustainable salon business "Us" versus "them" mentality  Leadership versus boss mentality Whose client is it? We and us create unity and team...

Intentional Daily Habits with Chris Sulimay 01.07.2020

Episode 29 Lifetime Hairstylist and experienced salon owner, global business speaker and author of Shop Talk -Chris Sulimay instagram.com/chrissulimayhair co-founder of instagram.com/124.go Podcast SHOP TALK .................................... Looking for a community of like-minding beauty professionals join the free https://www.facebook.com/groups/salonandsuitebusiness

Change your life through Hair Extensions with Caitlin Meehan 24.06.2020

Special Guest- Hair Extension Specialist Caitlin Meehan Caitlin offers a full day of one-on-one extensions training  Find her classes at https://www.extensionologist.com Follow her on instagram: www.instagram.com/extensionologist Got a question for Caitlin or need more info:   hello@extensionologist.com PLUS!! Join the free private Facebook group community of salon and suite professional...

How to make a profit in the salon business as a owner 15.06.2020

Save your seat for the free beauty business class June 22nd at 11am CST https://www.crowdcast.io/e/pivot-to-profit-roadmap-2 Create a list of your personal expenses + Create a list of your monthly average business expenses= The $ amount you must make a month to break even To make a profit you need to make more then this number  Focus on Client Retention, Average Ticket, and Retail Numbers Track th...

How much does it cost to open a salon suite? 08.06.2020

Podcast episode 26 Download your free salon owners checklist https://view.flodesk.com/pages/5ecffa076a1f490026fad6b3 Save your seat for the free beauty business class June 22nd at 11am CST https://www.crowdcast.io/e/pivot-to-profit-roadmap-2 How much does it cost to open a salon suite? Ask yourself: Does it make my business money? Can I do business without it? Website : Salon Software : https://qu...

Vision for the future for your business 01.06.2020

Sign up for the Pivot to Profit Roadmap here! https://www.crowdcast.io/e/pivot-to-profit-roadmap-2 June 22nd 11 am live webinar for Beauty Professionals that are wanting to grow their business or start a salon.  The Pivot to Profit Roadmap is a digital course that will help you open and reinvent your salon with clarity, confidence and a solid business plan for success.   What are we doing for our...

Reopening the salon with confidence 18.05.2020

Pivot to Profit Roadmap More information: info@jenniferjadealvarez.com RESOURCES https://www.dermalogica.com/in-this-together/inthistogether,default,pg.html https://www.dermalogica.com/in-this-together/inthistogether,default,pg.html https://barbicide.com/certification/ https://aiha-assets.sfo2.digitaloceanspaces.com/AIHA/resources/Guidance-Documents/Reopening-Guidance-for-Hair-and-Nail-Salons_Guid...

Dreaming Big and Making it a Reality with Sal Misseri 11.05.2020

You guys have to get to know my friend Sal Misseri! If you have big audacious dreams and goals, listen to Sal's story. He has proven that hard work and education is the key to success. Sal is the salon owner of Reverie in Chicago and has an Education company called Kaizen. If you are looking for a hands-on class when your state opens, you have to book Sal's team. Their education is, by far, one of...

5 different Career Paths after beauty school 04.05.2020

 In this episode, we explore 5 different beauty industry career paths.  When you graduate beauty school and receive your license, I want you to hit the ground running!  We need to dream big and visualize your success.    Some students finish beauty school never take the test to get their license.  This industry can be intimidating in the beginning if you don't ha...

America's Beauty Show Canceled...Now what? 27.04.2020

Hey friends in this podcast episode Karen Gorden and I went live on IG..OMG SCARY lol but I knew she had to get on to talk about the largest hair show in USA and what is happening next.  She is a salon owner and sits on the board for intercoiffure.  Karen is also a specialist in Trichology.  Tune in to hear more on her insight to the show and how her salon is cooping through this pa...

OMG! Interview with Pink Pewter talking about Mindset, Fear, and Overcoming obstacles 20.04.2020

"Fear looks huge when it's in front of you, but so irrelevant and small when it's behind you." - Mireyeh Villarreal You guys total girl crushing this wildly successful mastermind! A hairstylist, accessory design, Founder and CEO of Pink Pewter, which sells in 42 countries, Biz Tawk Podcaster, Next level Mindset Ebook, wife, mother, motivational speaker, business coach, overcome and visionary. From...

14 Ideas on How to use Social media to serve your clients 13.04.2020

So your salon is shut down. Your clients are not booking appointments. Most businesses are temporarily shut down. How can we continue to serve? I want to share 14 ideas on what to share on social media. You must keep showing up for your clients, your team, and yourself. Just because you are not working does not mean your life is over, and everything before COVID doesn't matter. You worked too hard...

The pros and cons of salon suite ownership 06.04.2020

I have several listeners that reached out to me about taking the next steps in their career. Have been thinking about opening a salon suite? I am going to break down the pros and cons of salon suite ownership. As I was creating this list I realized my pro list was way shorter than my con list. I operated a salon suite for three years. It gave me time to plan and prepare myself. I would highly reco...

How to stay proactive during Covid19 30.03.2020

How to stay proactive during these slow times? Most people are antsy to get back to routine and work. What you do today will either grow you, keep you the same. If you are not growing, you are dying. It's time to get over the pity party and shift your attitude. What can you do today? If you are anxious or unsure of where to start, make a list of the things on your mind. Circle the top five that me...

Leaning in and Staying motived with Ashley Stevens 23.03.2020

Ashley Stevens is an experienced successful cosmetologist behind the chair with a strong focus on education.  Her passion for the beauty industry has evolved into motivational speaking and educating interns and at beauty schools.  Listen in on our interview to hear how she stays motivated and keeps a healthy positive mindset during the change and growth of our industry. You can find her...

Slowing down to go faster in business and life 16.03.2020

Where your attention goes is where your energy goes “Where focus goes, energy flows.” ― Tony Robbins https://www.tonyrobbins.com/career-business/where-focus-goes-energy-flows/ The service 1. Your technique Think of the end results in mind, Less is more, less sections, smart techniques, keep it simple 2. Think of your guest experience Plan their visit, identify where you can add value, talk about p...

What to include in your bridal contracts 09.03.2020

“Every problem is a gift — without problems we would not grow.” – Anthony Robbins, motivational speaker and writer “Your most unhappy customers are your greatest source of learning.” —Bill Gates, founder and CEO of Microsoft When to send out the contract and invoice Get them on the phone first Find out the details of their wedding to see if it is a good match Are we in their budget What is their e...

Hustle and Grit 02.03.2020

. “The struggle you’re in today is developing the strength you need for tomorrow. Don’t give up.” -Robert Tew . “Without hustle, talent will only carry you so far.” – Gary Vaynerchuk Marathon not a sprint Build a solid foundation -What type of business do you want to build. Something that won’t fall apart quickly. Unshakable -There will always be nay sayers. Your boss, your co workers, others in t...

Set Boundaries to protect your business 24.02.2020

There are ten areas of your business to set boundaries and a system to set yourself up for success. Protect your time and money by creating a plan. We need to be honest with ourselves about what is acceptable. Create consistency with expectations for yourself, your team, and your clients. When you don’t have a guide on how to handle these situations, then it may leave you feeling burnt out, frustr...

Building a business doing more of what you love 17.02.2020

Building your business takes strategy, focus, and determination.  It does not need to take years to create, but it could if you do not get specific on where you visualize your business to be, it may take longer then you would like.  How many of you are feeling like you are on auto-pilot or unexcited to go to work?  It happens to many of us when we build out of desperation.  In...

How to increase your average ticket with every client 10.02.2020

As beauty professionals, we trade time for money.  We must maximize our opportunities with each guest.  If you do not offer or ask your clients if they would like an additional service or products to take home, then the answer will ALWAYS be no.  We must do a mindset reset to be successful in this industry.  In this podcast episode, we breakdown how adding on additional services will boost your in...

Is your pricing and discount strategy matching your worth? 03.02.2020

“To double your net worth, double your self-worth. Because you will never exceed the height of your self-image.” If you want to increase your profits we need to reflect on what our self worth is.  Stop comparing yourself to others around you and where they are at.  Focus on your own journey.  Your self worth is shaped by our Experience, Education, Confidence, and Time.  Give yo...

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