Be BOLD Branding

If you’re considering a podcast guesting strategy, there are a few things you should know before you begin to present yourself to podcast hosts. Our guest today says that most guest pitches, presentations, and outreach strategies suck….and that much more is required to be a great guest than just showing up for an interview and talking. Jason Cercone is a podcast guesting strategist, author, voice-...

Know that feeling where you experience burnout because you’re working so hard, but it’s not getting you to your goals? Merit Khan, the CEO of SELLect Sales Development, knows all about that frustration. She has over 20 years of experience working with salespeople, entrepreneurs, professionals, and sales teams to help them get their messages out appropriately to sell more effectively. Today, Merit...

Imagine writing and publishing a book that establishes your authority and continuously earns you passive income. Judy Baker, the Book Marketing Mentor, helps business authors get more bang for their books. Her workshops have inspired hundreds of authors to build awareness about themselves, their books, and their businesses. Through small, strategic steps, you can also use your book to build your a...

Are you a podcast host, a frequent guest on a podcast, or someone trying to break into the podcasting world? Alex Sanfilippo, Founder of PodPros, has been helping podcast hosts and guests find their niche and gain brand recognition for years. His website, Podmatch, automatically matches ideal hosts and guests for a more streamlined and results-oriented podcasting strategy. Tune in to learn how to...

It’s no secret that people who engage and entertain their audiences are better at selling. If people aren’t listening or paying attention to you, it doesn’t matter what you have to say. Anders Boulanger, the Founder/CEO of Engagify, has spent nearly two decades training teams and individuals how to engage customers and rehumanize business. Now, he leads a team of Certified Infotainers whose abilit...

Everything begins from within.  And that includes your personal brand.  We can’t ignore our inner voice, and we shouldn’t.  But, sometimes that inner voice leads us in a direction we don’t want to go….and most of the time, it’s truly an unconscious thing.  Today, we’re talking about the importance of developing your INNER brand before you let it shine for the rest of the world to see. Best Moments...

If you’re having some challenges with charging what you believe you’re really worth, you need to know that the solution begins with your brand.  After all, 98% of people meet your brand before they meet you, and they instantly form an impression that tells them whether you’re someone with whom they should engage. Today we’re talking with John & Elizabeth Finley from San Diego, and they have ju...

We just wrapped up our first Profitable Brand Mastermind, and in this episode, we’re sharing what we learned throughout the journey.  Yes…what WE learned as a result of working with a group of Coaches, Creators, and Experts who were seeking to turn their purpose into profit by building a powerful personal brand.  We’ll give you insight into some of the people we worked with, and how this experienc...

How can you generate massive income while spending less time and energy? Chris Williams, the founder of Group Coach Nation, recommends a high ticket mastermind. These strong, transformational groups exponentially increase the skills and knowledge of all who participate. Chris is a bestselling author, ranked as a Top 10 Podcast Guest, and has a top 0.001% podcast. Now, he leverages his experience t...

What’s the difference between an intentional brand and an accidental one?   Well, one of them will help you become known for what you WANT to be known for… …and the other leaves you vulnerable to confusion and pure chaos.   In this episode, we’re discussing the mistakes that lead to an accidental brand, and a few maneuvers that can turn that around and make your brand intentional.  Best Moments 1:...

Have you ever wanted to unplug from technology to give yourself a little break — but felt like you couldn’t because you might miss out or fall behind? It’s an all too common situation in our chaotic, always-on world. But making space among the noise will help you find more meaning in your work life. That’s what Daniel Sih lives and breathes for. As a productivity expert, award-winning author, and...

Define your perfect prospect. This topic probably sounds very simple to you on the surface.  However, we work with people across the world, and we can tell you that many of them struggle with this part of their brand.  In fact, most of them. That happens because they either think they’re dialed in enough…or they have a hard time making a decision, and believe they will box themselves in if they fo...

One of the fastest ways to grow your business is by having the right referral partners.  But how do you cultivate those relationships with the people who can send you consistent referrals? In this episode, we’re talking with Scott Hudspeth, who founded Agent Mastermind specifically to teach loan officers how to form successful and long lasting relationships with real estate agents.  And today, Age...

Want a painless and easy way to network so you can grow a thriving business you love? Donnie Boivin is considered one of the leading global minds on sales, business development, and business growth. He’s an entrepreneur and serves as CEO and Founder of Success Champions. He teaches his clients how to expand their network and get more people to know about their businesses through a few simple secre...

A thousand followers don’t matter nearly as much as a thousand conversations. That’s Brenden Kumarasamy’s belief about the power of communication. Each conversation he has with someone leads to a new connection and potential prospects. A brand grows and reaches more people through these 1-1 conversations. As the founder of MasterTalk, Brenden coaches ambitious executives and entrepreneurs to becom...

When most people think about a brand, they think about colors, logos, and photos.   But, as you probably already know (if you’ve listened to any of our episodes about personal branding), your brand is an entire ecosystem.   And the goal of your brand, as we see it, is to turn your purpose into PROFIT.  You work hard every day at your craft, and you do it for a reason.   There’s a story behind YOU,...

Your brand is designed to set you APART...and set you UP for success by positioning you to attract ideal prospects.  But once that happens, what do you DO with those prospects?  How can you be sure you’re CONVERTING them into customers on a regular basis?  In this episode we’ll hear from Dale Archdekin, a lead conversion expert and founder of Smart Inside Sales.  He’s known for creating a lead con...

D. Scott Smith is a mentor, advisor, and coach who inspires and motivates others. Before becoming an entrepreneur, he worked in various leadership roles, including CEO, COO, and General Manager. Scott is now known as a Motivational Listener and speaks on Motivational Listening, Leadership, and Intentional Change. He teaches others how to promote a brand that proves credibility and captures interes...

You’ve been hustling to create amazing content, post regularly on social media, attend as many networking events, webinars, and summits as you can…but something still isn’t right.   Opportunities with your ideal prospects are not as plentiful as you’d like.   Your business isn’t growing the way you expected. And you’re tired of chasing the squirrel.   If this sounds like your life, it will probabl...

Amanda Barrientez is known as “The Money Healer.” She’s the founder of NFA (No F-ing Around) Money, which provides entrepreneurs the roadmap to attract money into their businesses. Amanda went from being on food stamps to building a six-figure business by overcoming the three main fears that hold us back from sales. Now, she leverages her experience to teach entrepreneurs how to uplevel their mone...

Your brand is the most important tool in your toolbox when it comes to attracting the right prospects, getting results from your marketing, and growing your business.   So, why do so many people make mistakes during the brand-building process?   Well, in fairness, it’s really not their fault, but it IS their responsibility to fix it.   In this episode, we’re discussing two common mistakes made by...

Chadi Bazzi once thought massive success was meant for someone else, not him. Then, he learned that only his own beliefs were holding him back. And since that time, he’s changed his focus from lack to abundance. Now, Chadi teaches people how to build an unstoppable mindset to have a consistent flow of leads. He shares how to master the closing and handling of objections so more people can create a...

Wouldn’t it be great if you could attract prospects for your business that were actually predictable with just a few small changes to your brand?   And by that, we mean predictable in two ways… First, in the TYPE of prospects you’re attracting. Second, in the NUMBER of prospects you’re attracting on a regular basis The great news is…you can! In this episode, we’re sharing the critical role your pe...

E. A. Csolkovits became a millionaire at age 23. At 33 years old, he earned his first $1 million in one year. His secret? He listened to someone who had done it before. E. A. is a successful entrepreneur, a business radio talk show host, and a high-end, results-oriented business consultant. His advice for anyone who wants to be a millionaire is to quantify their actions, and he’s spent his life ma...

It’s a statistic you’ve probably never heard before, and it’s hard to argue with. 98% of people will meet your BRAND before they meet YOU.  They see you on social media, your website, your ads, your videos, your printed materials, etc. BEFORE they see you in person…or even through Zoom. So the question is…are you spending the time and effort necessary to craft the very thing your prospects get int...