Be a PROFITABLE Badass Small Business Owner

How Much Money Do You Want to Make in Your Business? How Much Money Do You Want to Make in Your Business? When you read the title you probably thought sales first not profits. You want to think about profits then figure out sales! Figure Out the Sales Needed to Hit Your Profit Goal. Let's figure out how easy it is to do.   ~~~~ The Local Small Business Coach Podcast is for Local Small Business Own...

Why You Need FAQs on Your Website & Google Page What if you could have back "time"? Our most precious commodity. Time = Money! Not only do FAQs give you back time, but they also lead to more profits! FAQs take away your customer's concerns and help them choose you, leading to more sales. Let's talk about why you are leaving money on the table.   ~~~~ The Local Small Business Coach Podcast is for L...

Stop Throwing Money Away - The Sunk Cost Fallacy Are You Throwing Good Money After Bad Money? I know I sure have in the past. I'll share a few examples from my past and how you might be caught up in the sunk cost fallacy that is out there. Sometimes you just have to stop and get off the merry-go-round.   ~~~~   The Local Small Business Coach Podcast is for Local Small Business Owners who are tired...

This Doesn't Make You a Bad Business Owner When you are crazy busy you just don't have the time to work "on" the business like you know you should. You feel guilty and start to beat yourself up over it. Well, stop! It doesn't make you a bad business owner. Try these few tips to keep working on your business, even during the crazy times!   ~~~~   The Local Small Business Coach Podcast is for Local...

Stop Making Excuses for Not Knowing This! Why are you making excuses for not knowing what your sales are? How do you not know what you did last week? Last month? Even what you will do the month you are in? There is no reason not to know and, in this episode, I'll show you how simple it really is! No more excuses not to know how you are doing in sales!   ~~~~   The Local Small Business Coach Podcas...

What Are You Waiting For? If you are one of those business owners sitting around waiting for customers and clients to come to you, well you need to pull your head out your butt! Stop waiting around, get out there, and go get them!! Nothing is going to change unless you do! What are you waiting for?   ~~~~   The Local Small Business Coach Podcast is for Local Small Business Owners who are tired of...

Are You Setting Aside Taxes for the Business? One of the top reasons small businesses close is they fail to pay their taxes and fall into a vicious cycle they can never get out of. Let's discuss why this important and some tips on how you can prevent becoming one of the sad statistics of small business owners who lose their dream due to failing to plan properly to pay their taxes.   ~~~~   The Loc...

Which Customer Are You Aiming for in Your Small Business? Marie Forleo has a saying: When You Speak to Everyone, You Speak to No One. This is so true in all types of businesses, including our local small businesses. Are you aiming for the bullseye (ideal client) or just the board (all potential customers)? If you aim for the board you miss a lot but if you aim for the bullseye, you hit the board a...

Help! My Profit Margin % Dropped After Hiring Employees! Have you noticed your profit margin percent dropped after you brought on employees? Well, that isn't always a bad thing. The key is making more profit dollars. Stop trading your time for money, use the leverage of others. But you still need to make money! So, let's look at an example of what this should look like.   ~~~~   The Local Small Bu...

Stop Throwing Those Marketing Dollars Away! Focusing Your Marketing Efforts on What Will Make a Difference. Why are you throwing money out the window? Stop wasting your hard-earned money chasing marketing that isn't going to set your business on fire. It is much simpler than what you think it is. Let's discuss how to build a solid foundation.   ~~~~   The Local Small Business Coach Podcast is for...

How Much Does that Employee Cost? Let's say you pay an employee $10 an hour. Is that how much the employee costs? NO! There are other costs you need to include to get a true per hour costs for the employee   ~~~~   The Local Small Business Coach Podcast is for Local Small Business Owners who are tired of living job to job and want to get to $100,000 in personal income. Each episode we discuss how...

The Toughest Conversation You Will Ever Have Do you have an employee who has helped you build your business? Now you realize that they aren't in the right position to take your business into the future. It is time for the toughest conversation you will ever have.   ~~~~   The Local Small Business Coach Podcast is for Local Small Business Owners who are tired of living job to job and want to get to...

Why Things Change Things change as our businesses grow and develop. Heck, I'm making some now. Our businesses evolve and at some point, we must address those changes.   ~~~~   The Local Small Business Coach Podcast is for Local Small Business Owners who are tired of living job to job and want to get to $100,000 in personal income. Each episode we discuss how to increase your profits, boost your sa...

Why Your Words Matter in Your Business Through the years I've made the mistake of assuming words didn't matter and assumed some conversations wouldn't be overheard. Maybe you have as well. But the reality is, people do hear and based on our positions as business leaders those words matter and create some issues we never saw coming. Let's discuss…   ~~~~   The Local Small Business Coach Podcast is...

Do the Local Math I'm always pushing to set your trade area to the 5-mile radius rule. I love it when folks tell me they need to look further for business. Yet, they have never taken the time to do the math to learn that there is plenty of business yet to grab. Today, we will do the local math and see why this can be dangerous to not look. Let's discuss…   ~~~~   The Local Small Business Coach Pod...

Simplifying Your Business Have you complicated your business? Are your customers confused and frustrated? How about your employees? How much time and money are you leaving on the table due to confusing and complicated processes? Let's discuss this…   ~~~~   The Local Small Business Coach Podcast is for Local Small Business Owners who are tired of living job to job and want to get to $100,000 in pe...

Do You Know Your Burn Rate? Are you aware of what your burn rate in your small business is? Do you know what it even is? What if I told you, you use it all the time but just don't realize it? Let's talk about your cash on hand and how long it will take you to "burn" right through it. Also, let's discuss what it has to do with your breakeven point.    ~~~~   The Local Small Business Coach Podcast i...

How Do You Know? This is one of the most important questions you can ask yourself in your business. Too often we react based on our gut or what we think vs the facts and numbers that prove what we think. How do I get you moving from a wild-ass guess to asking yourself "How Do You Know"? Using facts and metrics to validate those gut feelings.   ~~~~   The Local Small Business Coach Podcast is for L...

Even the Lone Ranger Had Tonto The Lone Ranger had Tonto and Han Solo Had Chewbacca. Even the most independent folks have had someone to bounce ideas off of, someone to help keep them grounded and occasionally even rescue them from their own silly ideas or messes.  You don't have to do this alone. You can still be a solo business owner and independent. But sometimes, isn't it good to know others a...

Is Your Business Financially Ready for a Shutdown? In the middle of the Coronavirus shutdown, many business owners learned quickly if their business was financially ready for a shutdown. While this pandemic might be a once in a lifetime event, the possibility of your business having to shut down for other reasons remains a possibility. The question becomes, "Can Your Business Survive Having to Tem...

Are You Running Today's Business or Tomorrows? If you are like many of today's business owners, you are running your business day to day or at most a month or two out. But what decisions would you be making today if you were actually running your business based on decisions you will be making for tomorrow's business? You might just find your business growing faster and more efficiently than you th...

Are You Wasting Money Driving in Your Business? Have you sat down and figured out how much money you are wasting with each job you take outside of your normal 5-mile radius of service? You might be shocked by how much profit you are throwing out the door. Let's walk through how to see if it is a good time to re-evaluate your trade area.   ~~~~   The Local Small Business Coach Podcast is for Local...

Stop Doing this Silly Practice in Your Business - Marketing without a Purpose Do you leave business cards around town or at homes? This may not be a bad thing as long as you are doing it right. It is silly to do it this way…    ~~~~   The Local Small Business Coach Podcast is for Local Small Business Owners who are tired of living job to job and want to get to $100,000 in personal income. Each epi...

The Basics of Your Profit & Loss Statement Report Knowing your business numbers all start with you having a basic understanding of how to read your profit and loss income statement. To help you out, I've created this free little guide that will help you know how to read the report to understand the flow of money in and out of your business.  Get your free guide here: Get the How to Read Your Profi...

Brick & Mortar Businesses Are on My Heart Today The other day I saw a brick and mortar business owner out on the curb trying to pull in business. This virus has really hurt their business. As a former brick and mortar business owner I know how crippling a shut down of your business can be. Especially for those working on very small margins. The CoronaVirus Shut Down is Going to Destroy Many Brick...